In this week's issue: Marketing as a science, not an art; a
new way to code; e-mail fasting and more.
---Animals---
Smithsonian profiles the U.S. Navy's program for using
trained dolphins to help clear mines.
http://MagPortal.com/nr/rdir.php?w=138508
similar: http://MagPortal.com/cgi/sim.cgi?w=138508
---Business---
India's consumer culture is burgeoning as more and more
young people are earning a solid middle-class living,
reports Time Asia; multinationals are taking notice.
http://MagPortal.com/nr/rdir.php?w=138718
similar: http://MagPortal.com/cgi/sim.cgi?w=138718
Inc. proposes a dramatic plan to revamp the somewhat
antiquated Small Business Administration.
http://MagPortal.com/nr/rdir.php?w=138795
similar: http://MagPortal.com/cgi/sim.cgi?w=138795
---Computer Programming---
A work model called "extreme programming" that pairs
programmers up at a single workstation to cooperate is
changing the face of software development, according to
Wired.
http://MagPortal.com/nr/rdir.php?w=138597
similar: http://MagPortal.com/cgi/sim.cgi?w=138597
---Health---
A Smithsonian article says that not only did health
officials do an admirable job of stopping SARS, they learned
valuable lessons about dealing with viral epidemics.
http://MagPortal.com/nr/rdir.php?w=138474
similar: http://MagPortal.com/cgi/sim.cgi?w=138474
---Internet---
A Darwin writer issues a challenge: work for a week without
email.
http://MagPortal.com/nr/rdir.php?w=138483
similar: http://MagPortal.com/cgi/sim.cgi?w=138483
---Marketing---
An article in Inc. looks at a method for scientifically
determining exactly what kind of ad campaign will work best.
http://MagPortal.com/nr/rdir.php?w=138753
An HBS Working Knowledge article weighs a new idea for
dealing with privacy concerns: what if companies had to pay
consumers for the privilege of having their personal
information?
http://MagPortal.com/nr/rdir.php?w=138690
similar: http://MagPortal.com/cgi/sim.cgi?w=138690
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