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CRM
November 5, 2012
SocialMotus Launches Social Media Management Tool for SMBs The new application features in-depth team management and analytics. mark for My Articles similar articles
Fast Company
Jeff Revoy
Breaking Up With Facebook? You Better Think Twice Before you sever your social marketing ties with Facebook, take a second and review the situation. mark for My Articles similar articles
Fast Company
Ekaterina Walter
Why Marketers Love Instagram And Pinterest Marketers value social media marketing -- especially visual marketing -- more highly than ever before. mark for My Articles similar articles
CRM
July 2010
Juan Martinez
The Complexity of Collection A slew of recently released Web analytics products may advance the collection of customer data from social networks. mark for My Articles similar articles
CRM
March 2015
Leonard Klie
Firms Should Embrace Instagram The image- and video-sharing site now surpasses Twitter in users. mark for My Articles similar articles
CRM
June 25, 2015
Oren Smilansky
Union Metrics Unifies Social Suite, Adds Facebook Analytics Capabilities Increased connectivity between platforms aims to give marketers insights into the key drivers of brand-related online conversations. mark for My Articles similar articles
CRM
April 16, 2015
Bronto Releases Socialite to Help Marketers Measure the Impact of Social Campaigns New software offering supports marketers on Facebook, Instagram, and Twitter. mark for My Articles similar articles
Search Engine Watch
August 31, 2009
Ron Jones
Google Analytics 101, Part 2 Besides tracking visitors to your site from other web sites, Google Analytics can also help you measure social media traffic, phone conversions, and AdWords traffic. mark for My Articles similar articles
PC Magazine
April 19, 2006
Matthew D. Sarrel
Your Site's Stats Now that you have a Web site, it's time to learn how to analyze the traffic that your visitors generate. mark for My Articles similar articles
CRM
April 22, 2015
Maria Minsker
Evergage Integrates Its Real-Time Personalization Tool with Google Analytics The integration makes user experience reporting available on a familiar interface. mark for My Articles similar articles
CRM
August 8, 2013
Tumblr and Simply Measured Introduce Enterprise-Class Analytics New reports help marketers measure performance in context with other social networks. mark for My Articles similar articles
CRM
July 11, 2012
Judith Aquino
Votigo Rolls out Saas-Based Social Marketing and CRM Suite Platform includes promotions and conversation managers, analytics, and more mark for My Articles similar articles
AFP eWire
July 5, 2011
What Good is Facebook? Having a Facebook page for your nonprofit can help drive traffic to your website and raise awareness of your organization, but it is proving less effective at helping an organization recruit volunteers and raise funds, according to a recent survey. mark for My Articles similar articles
Search Engine Watch
August 13, 2010
Frank Watson
Beyond Website Analytics: Tools For Helping Measure 'Other Things' Many tools help measure the areas beyond basic website analytics. A look at some helpful e-mail, tracking, and social media tools. mark for My Articles similar articles
CRM
October 15, 2012
Judith Aquino
Source Metrics Releases Integrated Social Media Tool Kit Platform offers social publishing, campaign management, monitoring features, and more. mark for My Articles similar articles
Entrepreneur
April 2004
Catherine Seda
Surf's Up Use Web analytics to help your site work smarter, not harder. mark for My Articles similar articles
Search Engine Watch
July 26, 2010
Nathan Linnell
6 Key Metrics for a Social Media Measurement Dashboard Creating your own social media dashboard gives you the ability to show the impact of your social media efforts, and it will put you in great position to bide time until a truly robust social media measurement tool is available. mark for My Articles similar articles
Entrepreneur
June 2010
Google Analytics Is it (literally) a priceless tool for tracking and scrutinizing online traffic, or is it too complex for the average entrepreneur? Two readers offer their own analyses. mark for My Articles similar articles
Entrepreneur
July 2010
Ericka Chickowski
Assess for Less Here are free, easy-to-use web analytics tools. mark for My Articles similar articles
Search Engine Watch
May 19, 2010
Simon Heseltine
Can Facebook Drive Great Traffic to Websites? Data from April suggests maybe sites don't need to be as beholden to the big three search engines as we may think. mark for My Articles similar articles
Search Engine Watch
April 7, 2011
Kaila Strong
Google +1: Death of Facebook Like? Has Google learned from the Buzz disaster and found something that can seriously rival the Facebook Like button? A look at some of the implications of Google +1 on organic and paid search, plus user intent. mark for My Articles similar articles
CRM
December 10, 2012
Judith Aquino
Moxie Software Rolls Out Social Chat App for Facebook Engage+ analyzes users' Facebook profile data for personalized interactions. mark for My Articles similar articles
CRM
November 2014
Maria Minsker
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. mark for My Articles similar articles
Search Engine Watch
September 10, 2010
Frank Watson
Tracking Success, Part 2: AdWords and Social Media Tricks and tools to help you track conversions in AdWords and on social media sites, especially Facebook and Twitter. mark for My Articles similar articles
Search Engine Watch
August 24, 2009
Ron Jones
Google Analytics 101, Part 1 How do you know if your site is accomplishing the company's goals or not? Google Analytics is a good choice to begin gaining this insight, because it provides great statistics for free. mark for My Articles similar articles
CRM
July 1, 2007
Colin Beasty
Business Problem: A Company's Marketing Department Cannot Effectively Track and Manage Campaigns Across Multiple Search Engines. Tech Solution: Search engine marketing tools. mark for My Articles similar articles
Fast Company
Neal Ungerleider
Instagram Just Stepped Up Its Advertising Game Instagram officially debuted its advertising API this week as part of a major push to turn the app into a major mobile advertising platform. mark for My Articles similar articles
InternetNews
June 16, 2009
Alex Goldman
Could Twitter Top Google? Twitter can deliver more traffic and better traffic than any search engine, at least according to backer and venture capitalist Fred Wilson. mark for My Articles similar articles
CRM
February 2013
Judith Aquino
Harnessing the Power of Pinterest What marketers should know about the social bookmarking site. mark for My Articles similar articles
InternetNews
March 17, 2010
Facebook Trumps Google Facebook passed a significant milestone last week, topping Google for the first time as the most popular destination on the Web. mark for My Articles similar articles
Search Engine Watch
March 7, 2008
Kevin Newcomb
Google Analytics Adds Industry Benchmarking Users who opt into the new program will be able to compare their site's performance against the rest of their industry or another industry. mark for My Articles similar articles
CRM
September 2015
Oren Smilansky
Pinterest and Instagram Offer Buy Buttons Making visual social media sites shoppable has its pluses, but companies should be prepared to handle customer expectations mark for My Articles similar articles
CRM
October 19, 2011
Crowd Factory Introduces Advanced Analytics for Social Campaigns New metrics include Share Rate, Clickback Rate, and Social Reach help marketers better understand the reach and virality of their marketing campaigns and identify people who drive the most social traffic and conversions. mark for My Articles similar articles
Fast Company
Austin Carr
Instagram Testing Facebook Places Integration To Replace Foursquare Popular photo-sharing app Instagram is testing integration with Facebook Places, Facebook's venue database. Facebook, of course, owns Instagram. mark for My Articles similar articles
Search Engine Watch
January 21, 2011
Rob Chant
How to Configure Analytics for Your Small Business Website A step-by-step guide detailing everything you need to know for setting up bullet-proof tracking for almost any small business web site. mark for My Articles similar articles
Search Engine Watch
March 1, 2010
Nathan Linnell
Measuring Social Media with Web Analytics, Part 1 Measuring social media is possible and Web analytics should be a key part of your measurement strategy. Part one of a two part series. mark for My Articles similar articles
Search Engine Watch
January 13, 2011
Kaila Strong
Are You Losing Out On Targeted Social Media Traffic? An overview of the top social media referrer sites, and a few best practices to help you in your social media marketing efforts. mark for My Articles similar articles
CRM
August 1, 2007
Colin Beasty
Tech Solution: Internet Marketing Solutions Internet marketing solutions from marketing automation vendors are now measuring key performance indicators from business intelligence solutions, Web analytics tools, and cross-channel campaigns to allow companies to optimize online advertising and campaign tracking. mark for My Articles similar articles
Bank Systems & Technology
April 12, 2010
Penny Crosman
SAS Launches Social Media Analytics Analysis of positive and negative Twitter, Facebook sentiment about a bank can be integrated with CRM and other internal software. mark for My Articles similar articles
Search Engine Watch
November 2, 2009
Ron Jones
Facebook 101 The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications. mark for My Articles similar articles
Search Engine Watch
December 13, 2010
Nathan Linnell
It's Time for True Social Media Analytics A social media analytics tool that brings together data from Facebook, YouTube, Twitter, social media monitoring, analytics, and advertising has the potential to drastically alter how we analyze and evaluate our social media efforts. mark for My Articles similar articles
CRM
April 19, 2011
Leonard Klie
Sitecore Releases the Customer Engagement Platform The new software solution combines analytics, interaction automation, and personalization across channels. mark for My Articles similar articles
CRM
July 2013
Kelly Liyakasa
'Citizen Commerce' Site Highlights Products with Meaning Curalate helps The Grommet succeed in social media promotions. mark for My Articles similar articles
Search Engine Watch
August 16, 2010
Kaila Strong
Targeting Your Facebook Messaging For the Greatest Impact Understanding your audience and interacting with them appropriately is the key to unlocking your success on Facebook. Get to know them, figure out what makes them want to engage with your brand, rinse, and repeat. mark for My Articles similar articles
CRM
October 3, 2014
Sendible Launches Sendible 360 Social Media Platform Sendible 360 simplifies social media interactions for businesses. mark for My Articles similar articles
CRM
January 13, 2012
Rich Flek
Harnessing the Power of Social Media Are you prepared to meet the challenge? mark for My Articles similar articles
CRM
December 14, 2011
Judith Aquino
ClickSquared Joins Forces with Offerpop Alliance gives marketers integrated social campaigns mark for My Articles similar articles
CRM
December 1, 2010
Lauren McKay
The 6 Goals of Social Media Marketing Social media usage report reveals that for marketers social media is now a strategic initiative, good content is king, and video will be the hottest social channel. mark for My Articles similar articles
CRM
November 2012
Leonard Klie
Companies Struggle to Manage Customer Analytics A Forrester report highlights big data challenges companies face. mark for My Articles similar articles
Search Engine Watch
October 14, 2008
Mark Jackson
Are You Measuring SEO Success Correctly? Ranking reports are flawed because they depend on everyone seeing the same search results, which just doesn't happen anymore. SEO success should be measured by the lift in organic search engine traffic. And to do that, you need to make sure your analytics are set up correctly. mark for My Articles similar articles