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AFP eWire March 2, 2010 |
Social Media Builds Support, But Fundraising Lags Overall Respondents to a recent survey felt social media channels were generally effective for enhancing relations with an existing audience and reaching out to new supporters, but less so for raising money.  |
CRM September 13, 2011 |
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook.  |
CRM December 9, 2011 Judith Aquino |
Twitter Jumps into the Fray with Brand Pages Marketers get a banner plus video and photo-embedded tweets.  |
InternetNews August 21, 2009 |
Facebook Pages Publish to Twitter With New Tool Promotional marketing on the top social networking site just got easier with a new tool that automatically publishes Facebook Pages content to Twitter.  |
CRM April 2011 Brittany Farb |
Companies Need to Make Better Friends Study identifies the main triggers for consumer disengagement in online marketing campaigns.  |
Search Engine Watch November 9, 2009 Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages.  |
Fast Company Pavithra Mohan |
Twitter Claims Its Audience Is Comparable To Facebook's--And It Might Have A Point Twitter CFO Anthony Noto said that Twitter's reach is actually far greater than user numbers suggest -- potentially even bigger than that of Facebook. Here's why.  |
CRM October 26, 2012 |
Consumers Demand Service Through Social Media NM Incite's study found that nearly one in three social media users (30 percent) prefer to reach out to a brand for customer service through a social channel compared to the phone, marking a dramatic shift in how people expect customer service from the brands with which they engage.  |
CRM August 19, 2010 Juan Martinez |
Bazaarvoice Bridges the Gap Between Brand Sites and Social Networks SocialConnect Suite offers many features geared toward bridging the social Web with brand Web sites.  |
InternetNews February 3, 2011 |
Hearsay Unveils New Facebook Management System The new Hearsay Social management service is designed to help companies manage their presence on Facebook with compliance features and analytics.  |
Bank Technology News May 2009 Rebecca Sausner |
Know Your Customers Means Knowing Your Social Media Facebook, Twitter, Linkedin and the next social media platforms sure to emerge present pressing questions for retail banks: Should we be there?  |
Fast Company February 2015 McCorvey & LaPorte |
Twitter's Facebook Envy In an effort to win more advertising dollars, Twitter is trying to build a network of mobile developers who are loyal to it rather than Facebook.  |
Fast Company Neal Ungerleider |
Report: 63% Of Users Consider Twitter And Facebook A Source Of News Self-proclaimed social media gurus, listen up: A new study says that more Twitter and Facebook users are turning to the platforms primarily for news.  |
CRM July 18, 2012 |
Conversocial Analytics Platform to Focus on Customer Service Metrics New social media tool brings true customer service key performance indicators to Facebook and Twitter.  |
Information Today January 27, 2015 |
TLC Provides SocialFlow to Libraries SocialFlow works with social networks such as Facebook, Twitter, Google+, and LinkedIn. It can optimize the social media presence of any library.  |
Bank Technology News May 2009 Rebecca Sausner |
Social Studies Social media sites are not at the stage yet where money can be made from them. The important thing is to build presence, as channels evolve there may be opportunities for customer acquisition.  |
CRM November 2009 Clara Shih |
Facebook Is the Future of CRM Only social media can put the customer back into CRM.  |
| AskMen.com |
The New Facebook? Google is unveiling a new "Google Buzz" feature that sets up a face-off with Facebook.  |
BusinessWeek May 27, 2010 Ari Levy |
Twitter Cracks Down on Third-Party Ads Websites and mobile-phone apps have consolidated tweets with streams of messages from Facebook, LinkedIn, and other social networks. Twitter is putting an end to that.  |
InternetNews September 17, 2009 |
Facebook, Twitter and Social Media Marketing A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study.  |
InternetNews March 4, 2009 Kenneth Corbin |
Facebook Takes a Page From Twitter's Playbook New features emphasize real-time communication and offer celebrity updates via News Feeds.  |
Search Engine Watch November 2, 2009 Ron Jones |
Facebook 101 The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications.  |
CRM December 2015 Leonard Klie |
Social Media Is Now a Viable Support Channel Direct messaging, tighter security, and data integration add to social media's feasibility as a customer service platform  |
Entrepreneur September 2009 |
The Twittering Class How social media can elevate your company's online cred.  |
CRM June 25, 2015 Oren Smilansky |
Union Metrics Unifies Social Suite, Adds Facebook Analytics Capabilities Increased connectivity between platforms aims to give marketers insights into the key drivers of brand-related online conversations.  |
Fast Company Neal Ungerleider |
As Twitter Tweaks UI For Prettier Pictures, Bigger Ads, Will Users Keep Buying It? The problem, for Twitter, is that while changes to its UI and UX could bring in more money over the long term, it could alienate some very important users in the short term.  |
InternetNews October 20, 2009 |
Facebook Groups Gets Facelift Tweak aims for improved accessibility, but is Facebook planning something more?  |
CRM August 10, 2012 Jesse Noyes |
Seven Steps for a Social Contact Strategy When it comes to sales, establishing trust is key.  |
The Motley Fool August 3, 2010 |
Bigger Threat to Google: Apple or Facebook? As more and more people flock to social networking sites, how will this affect Google's bottom line?  |
PC Magazine March 5, 2009 Lance Ulanoff |
Facebook Challenges Twitter to Celebrity Deathmatch! Twitter's success, ease of use, and The_Real_Shaq drove Facebook to push celebrities, athletes, and brands to full profiles.  |
Search Engine Watch March 13, 2011 Roger Barnette |
Facebook Ads & Search: When Worlds Collide Who should advertise on Facebook? Is Facebook more like search or display management? And how can you judge Facebook performance relative to other media channels?  |
InternetNews October 21, 2009 |
Google: We've Got a Twitter Deal, Too On the heals of Microsoft's announcement, Google steps into the echo chamber.  |
CRM September 1, 2009 Lauren McKay |
The 2009 Rising Stars - Facebook Facebook's the hottest place on earth for consumers to connect to each other. But is it the place for businesses to connect to them, as well?  |
CRM November 2014 Maria Minsker |
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion.  |
Fast Company Neal Ungerleider |
Some Twitter Users See Non-Linear Timelines The social network began a limited rollout of non-chronological timelines, which means some users are seeing tweets displayed in an algorithmic, non-linear fashion, somewhat similar to Facebook's News Feed.  |
Search Engine Watch November 16, 2010 Eric Enge |
7 Social Link Building Tips A review of how social behavior can create valuable relationships and influence your link building efforts.  |
InternetNews July 29, 2009 |
1-800-Flowers.com Blooms on Facebook A florist sets up integrated e-commerce storefront on its Facebook fan page in latest attempt to capitalize on social media.  |
CRM June 2011 Donna Fluss |
Use Social Media Proactively Leveraging sites like Facebook and Twitter is critical  |
Fast Company David Lumb |
Watch Your Back, Facebook: Twitter's Testing Video Autoplay Too Don't be startled by the cacophony suddenly emanating from your Twitter feed: The company started testing video autoplay yesterday, according to Advertising Age  |
Search Engine Watch June 15, 2010 Kevin Gibbons |
10 Things You Need to Know to Get Started on Twitter Doing social media badly is far worse than failing to do it. Tips on how to get started on Twitter and use it effectively to spread the word about your brand or small business.  |
The Motley Fool May 18, 2009 Rick Aristotle Munarriz |
Facebook Creams Twitter Facebook isn't waiting around. It's making its own luck, and finding little trouble rounding up believers and advertisers.  |
Fast Company David Lumb |
Meerkat Ditches Twitter And Cozies Up To Facebook Starting today, Meerkat users can post their live streams straight to Facebook.  |
Food Processing May 2009 |
The Twitter Patter of Little Feet Many food companies are establishing a presence on Twitter.  |
Fast Company Kevan Lee |
The Social Media Frequency Guide: How Often To Post To Facebook, Twitter, LinkedIn, And More Social media marketers want to connect with followers without driving them away. We aim for the perfect balance of sharing and listening. I end up guessing a lot, trying and testing new variations.  |
CRM November 11, 2014 Maria Minsker |
SAP Partners with Facebook to Offer Enhanced Audience Engagement Platform SAP's Customer Engagement Intelligence Suite will be integrated with Facebook's Custom Audiences platform.  |
Search Engine Watch April 5, 2011 Kevin Gibbons |
How to Entertain Your Facebook Fans Here are some ideas for entertaining your fans in order to gain that important brand interaction without irritating them.  |
InternetNews June 16, 2009 Alex Goldman |
Could Twitter Top Google? Twitter can deliver more traffic and better traffic than any search engine, at least according to backer and venture capitalist Fred Wilson.  |
CRM November 28, 2012 Judith Aquino |
Twitter Is an "Interest Network," Says Twitter Exec In terms of serving as a marketing tool, Twitter -- which has approximately 140 million active monthly users -- has become increasingly aggressive about positioning itself as a tool that allows brands to reach consumers in real time.  |
Fast Company Rose Pastore |
Twitter CEO Jack Dorsey: "Moments Represents A Real Shift In Our Thinking" The recent launch of Moments, a curated section of Twitter that organizes tweets into narratives around breaking news events, is part of a changing long-term strategy at Twitter.  |
CRM October 30, 2015 |
Tongal Selected as Facebook Marketing Partner for Content Marketing Video marketing content creator expands with Facebook's distribution assets.  |