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AFP eWire
February 23, 2009 |
Lasting Impression: Moving Your Brand Beyond Logos and Letterhead An effective brand is inspiring and unique to your mission. If properly developed, it has value far beyond marketing, guiding mission-based services, communications outreach and development activities.   |
AFP eWire
March 20, 2006 |
Five New Books in the AFP Fund Development Series Cause Marketing for Nonprofits: Partner for Purpose, Passion, and Profits by Jocelyne Daw... Nonprofit Essentials: Major Gifts by Julia Ingraham Walker... Nonprofit Essentials: Managing Technology by Jeannette Woodward... etc. |
AFP eWire
November 29, 2011 |
Raising Awareness With Cause Marketing Done well, a cause-marketing issue promotion campaign can heighten awareness of your cause in the broader community, well beyond your current base of supporters. |
AFP eWire
January 22, 2014 |
A New Brand Management Mindset Julia Shepard Stenzel and Nathalie Laidler-Kylander are co-authors of The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy, and Affinity. |
AFP eWire
July 14, 2009 |
New Report Measures Nonprofit Brands A new study found that several leading nonprofits may not be sufficiently leveraging their brand to further increase their revenue. |
AFP eWire
June 27, 2005 |
Taking the Mystery (and Misery) Out of Branding With almost a million nonprofit organizations in the United States alone, how do you make yours stand out? |
AFP eWire
January 8, 2014 |
Creating Successful Nonprofit Boards, Staff and Programs--Take a Cue from Successful For-Profit Businesses Borrowing from for-profit best practices, Keith Jennings explains how you can revamp your nonprofit board, staff and programs in 2014 for your most successful fundraising year ever. |
AFP eWire
July 31, 2012
Kim Fuller |
Let's Talk About Branding As the nonprofit landscape gets increasingly competitive, it's important to brand yourself by clearly conveying your organization's focus, credibility and unique contributions. |
HBS Working Knowledge
October 27, 2008
Sean Silverthorne |
Achieving Excellence in Nonprofits Nonprofit boards and executives are confronted by a confusing landscape of conflicting demands, rapidly evolving rules, and changing opportunities for finding resources. |
AFP eWire
November 15, 2011 |
Growing Philanthropy: Building Greater Trust in the Sector (Part 2 of 3) Trust and confidence in the nonprofit sector is paramount. We need to empower the public to have high expectations of charities, and ensure that each organization reports accurate and meaningful information. |
Entrepreneur
August 2006
Kim T. Gordon |
Brand Slam When it comes to your image, are you hitting hard or striking out? Cover all your bases with these 4 critical elements of a winning brand. |
AFP eWire
January 8, 2013 |
Ten Things You Might Have Missed (January 8, 2013) 6 Ways Brands Can Leverage Google Plus Communities... Show, Tell and Involve: Fundraising Fundamentals for a New Era of Philanthropy... 7 ways to increase your nonprofit's donations... |
AFP eWire
December 13, 2011
Mark Blumberg |
What Should Fundraising Cost? While most in the nonprofit sector are aware that fundraising is necessary, much of the public at large sees it as a distraction from a charity's main purpose, rather than a function requiring investment. |
AFP eWire
May 1, 2012 |
Creating Volunteer Opportunities -- The New Role of Fundraisers Think your organization's volunteers and its development office are two separate worlds? Think again, says Emily Davis, author of Fundraising and the Next Generation, new from the AFP Fund Development Series. |
AFP eWire
January 10, 2012 |
Key Trends for the Nonprofit Sector in 2012 The biggest impact on the nonprofit sector in 2012 will be the maturation of social media and mobile giving, a greater role for peer-to-peer engagement, and a move toward donors dictating the terms of interactions. |
AFP eWire
July 9, 2014 |
Top Ten (Week of July 9, 2014): Young People Should be at The Forefront of Charity Campaigns Foundations Reveal What They Look for in Grant Proposals... Three Questions to Help You to Engage Donors with Your Stories... What Makes People Generous: Charity, Empathy, And Storytelling... |
HBS Working Knowledge
May 12, 2011
Sean Silverthorne |
The Difficult Transition from For-Profit to Nonprofit Boards Service on a nonprofit board can be a frustrating experience for executives grounded in a for-profit world. |
AFP eWire
August 4, 2014 |
Top Ten (Week of August 4, 2014): And the Best Subject Line Is... How to Turn Audience Emotion into Action... What to Look for When Hiring a New Fundraising Staff Replacement... One Hand Washes the Other: Making Connections for a Fee... |
AFP eWire
September 29, 2014 |
Top Ten (Week of September 29, 2014): How to Handle List Removal Requests 6 Ideas for Dealing with "Take Me Off Your List" Requests... Millennial Givers and a Movement Approach to Giving... The No. 1 Fundraising Skill Your Board Members Need to Master... |
AFP eWire
November 24, 2009 |
Most Nonprofits Experimenting With Social Media, But Struggle to Measure Value for Organization While seen as a good way to communicate with broad audiences and mobilize volunteer support, nonprofit executives are skeptical about social media's ability to reach donors, media and policy makers. |
U.S. Banker
October 2008
Cristi Kirisits |
Building Your Bank Brand In today's competitive marketplace, branding can be the final factor that affects a consumer's decision of where to bank. |
Foundation News & Commentary
Jan/Feb 2005
Lee Draper |
Where the Money is: Tapping Overlooked Sources of Support for Nonprofits Where will the funding come from to enable nonprofits to serve more people? How can nonprofits find the capital to reorganize for greater efficiency and economies of scale or to invest in new ways to address growing social needs? |
Foundation News & Commentary
Jul/Aug 2005
Hechinger & Bobowick |
Governance Matters The 12 principles of governance share some common denominators and enable the board to operate at an exceptional level. |
AFP eWire
June 14, 2004 |
Letters Needed on New Postal Service Regs---Write Now! The proposed USPS rule would change the guidelines for sending charitable solicitations and would no longer permit charities to distribute letters with dual purposes (education and fundraising). Deadline for letters to refute the exclusive purpose regulations is June 18, 2004. |
AFP eWire
September 21, 2010 |
Four Easy Steps to Social Media Success Here are four simple steps for developing a social media program at your nonprofit, taken from a white paper by the organization NPower. |
CIO
November 15, 2003
Michael Schrage |
Time to Brand Your IT? Conducting an exercise in branding could help you manage user expectations and improve your department's image. |
AFP eWire
February 5, 2013 |
Ten Things You Might Have Missed (February 5, 2013) Trend Spotter: Raising money for your nonprofit organization... 4 creative ways to personally thank your nonprofit supporters... The 7 Deadly Sins of Fundraising... |
HBS Working Knowledge
March 14, 2005
Manda Salls |
The Tricky Business of Nonprofit Brands Coca-Cola, move over. Many of the world's best-known brands belong to nonprofits, but the brand management issues these organizations face can be quite different. |
Job Journal
November 30, 2008 |
First Steps on a Nonprofit Career Path Inside insights on how to be in the right place at the right cause. |
AFP eWire
August 1, 2013 |
AFP President Andrew Watt Named to NonProfit Times' Most Influential List The NonProfit Times has named Andrew Watt, FInstF, president and CEO of the Association of Fundraising Professionals, one of the 50 most influential people in the charitable sector. |
AFP eWire
March 20, 2011 |
Building Board Buy-In for Fundraising The first rule of board leadership in fundraising is to make sure that all board members understand and accept the concept that resource development is the responsibility of each and every member of the board. |
AFP eWire
March 25, 2015 |
AFP, Relationship Science Announce Strategic Partnership Relationship Science, is a company that enables organizations to strategically leverage the collective connections of employees, executives, and board members in order to identify high-impact donors. |
AFP eWire
October 25, 2011 |
Despite Global Economic Uncertainty, Nonprofits Are Optimistic Heading into 2012 There is a growing sense of optimism in the nonprofit sector globally regarding growth in staffing and earned and charitable income, especially when looking forward to 2012, according to a new report. |
CRM
August 12, 2015
Gabe Cooper |
Why Nonprofits Deserve CRM Innovation With charitable giving exceeding $298 billion in the U.S. alone, it's time that software companies gave nonprofits the attention they deserve by creating technology that truly serves their needs. |
AFP eWire
April 2, 2014 |
Mobile Impact 101 - Guest Blog by Darian Rodriguez Heyman Darian shares some insights around how AFP members can leverage the fundraising potential of mobile. |
AFP eWire
October 30, 2013 |
Top Ten: How To Replace Your Donors With Younger Donors (Oct. 30, 2013) Younger Donors/Gen Y/Millennials: How to replace your donors with younger donors... Fundraising Research: A Billion + Change Celebrates Pro Bono Week... Donors: Working the Room... |
Job Journal
August 8, 2010 |
Personal Branding Employ marketing principles to promote yourself as a distinctive job candidate. |
AFP eWire
June 25, 2007 |
Pyrrhic Fundraising While it "takes money to make money," nonprofits actually lose money -- at least in the short term -- when they try to raise funds through direct marketing. |
AFP eWire
October 14, 2015 |
AFP Top Ten (Week of October 14, 2015): Fundraising Ideas, Stories & Perspectives You May Have Missed! Have You Mastered Nonprofit Video Yet?... Rekindling Organizational Passion Through Your Case for Support... Fundraising For Your Future... |
AFP eWire
September 1, 2014 |
Top Ten (Week of September 1, 2014): 5 Ways Your Nonprofit Can Reach Millennials Do you have a #GivingTuesday Campaign?... Lack of Pay a Growing Challenge for Nonprofit Interns... When It Comes To Reaching Your Target Audience, Personality Goes A Long Way... |
Search Engine Watch
April 19, 2006
Amy Edelstein |
Branding through Search: Strategies & Tactics Savvy search marketers are increasingly leveraging search for branding purposes -- not as an afterthought, but deliberately blending both old and new strategies & tactics. |
Entrepreneur
March 2004
Chris Penttila |
Battle of the Brand Is image really everything when it comes to your business? Listen as entrepreneurs and experts sound off about whether branding is crucial for success, then decide for yourself. |
AFP eWire
May 2, 2005 |
Postal Rule Changed to Protect Nonprofit Use of Personal Information After a year of lobbying by a coalition of nonprofit organizations, the United States Postal Service (USPS) has amended its new rule to allow charities to use personal information in solicitations sent via Nonprofit Standard mail. |
Job Journal
November 25, 2007
Julia Hollister |
Nonprofit Careers While nonprofit pay may not measure up, the rewards most certainly do. |
AFP eWire
October 20, 2008 |
AFP Think Tank Addresses Leadership, Governance and Giving How do nonprofits convey to the public that they are accountable and diligent with funds? |
AFP eWire
November 24, 2009 |
Tricks of the Trade: Integrate the "4 Ps" of Traditional Marketing into Your Plan Can nonprofits apply the traditional marketing mix and achieve great fundraising results? |
AFP eWire
September 10, 2013 |
Top Ten Things: CNN's Anderson Cooper Pops Off about the Nonprofit Sector: He Has a Point Fundraising Strategies/Approach: Wise Words About Charities And Branding... Technology: Top Nonprofit Software... Younger Donors/Gen Y/Millennials: `Next Gen' Has No Monopoly On Wise, Caring Givers... |
AFP eWire
November 3, 2008 |
Members Share Insights on Nonprofit CEO Salaries Readers think nonprofit CEOs are not paid too much. |
AFP eWire
January 12, 2015 |
Top Ten (Week of January 12, 2015): Making--and Keeping--Major Gifts and New Year's Resolutions Fundraising Research: Study: Corporate Giving Improves Employee Performance... NPQ's 11 Biggest Nonprofit Stories of 2014 and Their Implications for Our Future... Top 10 Major Donor Fundraising Trends... etc. |
Entrepreneur
February 2007
Nichole L. Torres |
Speed of Thought Think fast to be more innovative in your branding. |
