| Similar Articles |
|---|
 |
Search Engine Watch
September 3, 2009
Justilien Gaspard |
Common Mistakes When Hiring an Online Promotions Person When a company hires a person for online promotional strategies, too often they want to put the position in a tight box. This is especially true when it comes to social media and link marketing.   |
Search Engine Watch
June 9, 2010
Jeremy Bencken |
Link Building with Bloggers: What 'Relationship' Actually Means If you want to build a relationship with bloggers, you need to show them some love first. Here are a few places to start. |
Pharmaceutical Executive
August 1, 2011
Joe Dysart |
Giving Press Releases New Legs Social media now gives companies a plethora of creative ways to digitally spread recent company news and keep customers informed |
Search Engine Watch
March 3, 2011
Jeremy Bencken |
21-Day Link Builder Relationship Challenge As link builders, we must give in order to receive. Here are three general categories of relationship-building "gives" that will help you create a worthy relationship foundation and attract an unfair share of links. |
Entrepreneur
April 2008
John Jantsch |
Making Headlines Here's how to get the media attention you've always wanted - the right way. |
Search Engine Watch
May 28, 2009
Justilien Gaspard |
Promoting Your Blog You've followed everyone's advice and started a blog. Now it's time to gain exposure and readership. |
Search Engine Watch
September 4, 2008
Justilien Gaspard |
Viral Link Building: Size Doesn't Always Matter Despite some popularly held ideas to the contrary, viral campaigns don't need to be massive to be successful. You can have a small campaign that has a big impact in your industry or community. The power of viral marketing for link building comes from going after a targeted audience. |
Financial Planning
October 1, 2006
Swift & Gary |
12 Media Don'ts As a financial advisor, print media can boost your profile and sales, but you have to treat journalists right to keep them coming back for more. Here's how. |
Search Engine Watch
October 16, 2008
Justilien Gaspard |
Content Promotion for Link Marketing Even if your content is great and deserving of links, you won't get very far if no one knows about it. The Web already has a ton of great content and more added each day. You need to promote your content to get noticed. |
Fast Company
April 2008
Robert Scoble |
Meet the Press How to get good PR for yourself in the blogosphere. |
InternetNews
November 5, 2004
Erin Joyce |
Are Bloggers Really Journalists? When bloggers start to consider themselves journalists in the traditional sense they risk becoming what they often detest and deplore in traditional and new media. |
| Fast Company |
How Do I Get The Press To Cover My Company? It's not enough to have a great business if no one knows your company exists, but getting the media to pay attention to your startup can be tricky. |
Search Engine Watch
January 22, 2009
Justilien Gaspard |
Jumpstart a Viral Marketing Campaign About to launch a viral campaign and need to energize it to increase the likelihood of success? Here are some strategies that can help jumpstart it and spread the word. |
Search Engine Watch
November 8, 2007
Bill Hartzer |
Corporate America Can Learn a Lot from Bloggers Corporate marketers can make their sites more user-friendly, and more search engine-friendly, by taking a page from the playbook of successful bloggers. |
PC Magazine
August 16, 2006
Captain Jack Sparrow |
Blog Nation In only a few short years, blogging has become a vital part of many Americans' lives, according to a phone survey of 7,012 people by the Pew Internet & American Life Project. |
IndustryWeek
May 1, 2008
Brad Kenney |
Four Steps to Understanding the Blogosphere Maintaining your brands online requires recognizing the influence of new media constituencies. |
Search Engine Watch
December 12, 2007
Debby Richman |
Blog Marketing Takes Commitment At Search Engine Strategies Chicago, top bloggers informed marketers that they'll need to leave their comfort zones to succeed in the social ecosystem. |
Search Engine Watch
April 14, 2011
Justilien Gaspard |
3 Link Marketing Strategies for Online Retailers Link development for an online retailer has its challenges. Here are three strategies. |
Search Engine Watch
March 17, 2011
Justilien Gaspard |
Link Building Tips for Small Businesses These tips can help you grow your backlinks and customer base at the same time. |
CRM
August 10, 2012
Jesse Noyes |
Seven Steps for a Social Contact Strategy When it comes to sales, establishing trust is key. |
Search Engine Watch
May 26, 2009
Mark Jackson |
Content is King...IF You Promote It Social media tools can play an integral role in promotion of your content and generating links. The promotion of high quality content can and will lead to natural link generation. |
Entrepreneur
June 2008
Guy Kawasaki |
Mind Your Manners To take advantage of free buzz from bloggers, make sure to follow the code of conduct. |
Entrepreneur
June 2010
Gwen Moran |
Pay for Praise New FTC guidelines address paid endorsements. |
CRM
January 20, 2012
Kara Trivunovic |
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship Employ an integrated strategy to drive more successful campaigns. |
The Motley Fool
March 7, 2006
Alyce Lomax |
Wal-Mart's Blogging Blunder The retail behemoth's attempt to repair its image via blogs seems to be backfiring. |
Search Engine Watch
January 14, 2010
Justilien Gaspard |
Link Building Strategy: Employee Volunteer Program Starting an office volunteer program is a public relations strategy that can produce high-quality links, publicity, and improved employee morale. |
CRM
July 30, 2012
Judith Aquino |
BlogFrog Launches Influencer Marketing Platform New platform lets marketers identify influential bloggers by topic, vertical market, consumer reach, and more. |
Entrepreneur
February 2008
Guy Kawasaki |
Get Your Company Blog On Your company's blog could be one of your strongest marketing tools - so get talking. |
Search Engine Watch
April 2, 2009
Justilien Gaspard |
Increase Online Visibility for Sales and Links People link to sites they know or have heard a lot about. The more a person is exposed to your company name, the more familiar it will be to them. That equals more links and more direct sales. |
PC Magazine
September 27, 2006
John C. Dvorak |
The Folly of Citizen Journalism Citizen journalism is like citizen professional baseball. You can't play pro baseball just because you think the Seattle Mariners stink. |
Search Engine Watch
May 5, 2010
Mark Pack |
Lib Dems' View: How Much of an Internet General Election Has it Been? Local U.K. online campaigning is more an evolution of existing political campaign than a whole new approach, and it's changing what an election campaign on the ground looks like. |
Search Engine Watch
November 18, 2010
Justilien Gaspard |
Create a Newsworthy Event for Links and Brand Building Want to create a newsworthy event that could give your company an edge on the competition? Here are some things to consider. |
Search Engine Watch
June 10, 2010
Garrett French |
4 'Preciprocity' Templates for Content-Based Link Builders How to warm up your relationship with influential bloggers, experts, analysts, reporters, and other link prospects in your media space. |
ONLINE
May/Jun 2005
Marydee Ojala |
All Generalizations Are False, Including This One A look at popular generalizations regarding librarians, blogs and more. |
Search Engine Watch
May 20, 2008
Aaron Shear |
Social Media Marketing in an Enterprise Environment Social media sites like MySpace or Facebook, and even long-standing social media tools like blogs remain a mystery to many large organizations. But that's all beginning to change, as more big businesses find ways to incorporate these elements into their overall marketing strategy. |
CRM
June 22, 2011 |
VerticalResponse Launches New Social Media Tools to Extend Email Marketing Campaigns VerticalResponse, a provider of self-service email marketing software, online survey, and direct mail marketing solutions for small businesses, today debuted its next-generation social sharing tools that provide deeper integration between email marketing and social media. |
Search Engine Watch
December 16, 2010
Justilien Gaspard |
5 Tips on Link Bait Campaigns With a little planning and repetition, your link bait campaigns will become more successful. Here are some ideas on how to produce a brilliant campaign. |
Chemistry World
March 2006
Karen Harries-Rees |
Editorial: Engaging with the Media Misleading or incorrect science stories regularly appear in the media. Current initiatives in the UK to make expert scientists accessible to media outlets for commentary are a start, but are clearly not enough. |
Inc.
November 1, 2009 |
Blogger Logic: Jason Cohen on Start-Up Etiquette The founder of Smart Bear Software warns start-ups not to get ahead of themselves |
Entrepreneur
September 2007
Catherine Seda |
Pay the Piper? Paying bloggers to review your product could lead to fame - or shame. |
Search Engine Watch
February 21, 2006
Shari Thurow |
News Search Engine Optimization News search engines offer companies a great way to receive targeted traffic related to breaking topics through press releases and other public relations information. |
Search Engine Watch
April 16, 2008
Greg Jarboe |
Print Journalists Optimistic...Or Not A recent survey of journalists found that many thought their publication will continue to exist in its current state. But is the survey sample skewing the results? |
Search Engine Watch
February 18, 2011
Lisa Buyer |
Social PR: 10 Ways to Do PR Better with Social Media Optimizing and blending your online public relations strategy with social media and SEO has never had so many robust options. Here are 10 ways a business can capitalize on the social PR opportunity. |
ONLINE
Jan/Feb 2006
Marydee Ojala |
The Dollar Sign - The New Life Cycle of Business Information Business researchers are now confronted with out-of-control, random, nonlinear information. |
InternetNews
March 31, 2008
Erin Joyce |
'Bounciness' in Site Rankings Reviewing the basics of link love. |
Fast Company
September 1, 2007
Robert Scoble |
The Next Email Why Twitter will change business communications -- the service mixes contacts, instant messaging, blogging, and texting, and it's poised to make email feel as antiquated as the mimeograph. |
InternetNews
November 24, 2004
Susan Kuchinskas |
Marqui Product Placement in Blogs Bloggers will get $800 a month to mention Marqui's hosted communications management services with a link once a week in their blogs and post its emblem on a page. |
InternetNews
December 29, 2006
Ed Sutherland |
Bloggers Rebuff Microsoft 'Gifts' There was much ado about a laptop snafu in the blog world this week. |
Fast Company
April 2004
Jena McGregor |
It's A Blog World After All Blogs were once the domain of angst-ridden teens and doomed presidential candidates. But the likes of Verizon, IBM, Microsoft, and Dr. Pepper are all climbing on the blogwagon. Turns out, Web logs are a nifty knowledge-management tool. And companies also see them as a promising medium for advertising (naturally). |
CRM
September 1, 2011
Brittany Farb |
Email Marketing Remains a Key Tactic for Retailers Retailers are more focused on using email for marketing programs to promote their social communities than for social sharing. |
