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BusinessWeek
April 9, 2007
Ronald Grover |
Cold Cash From A Hot Site Can MySpace pull in revenue fast enough for Rupert Murdoch?   |
InternetNews
October 13, 2008 |
MySpace Tries Democracy in Ad Test Social network's 'HyperTargeting Technology' is now available in a widespread beta test. |
The Motley Fool
June 14, 2006
Rick Aristotle Munarriz |
Thanks for the Ad, MySpace News Corp.'s leading social networking site has its eyes on the search engine marketing prize. |
InternetNews
November 26, 2007 |
News Corp Builds Online Ad Network Proposed network would sell online ads across News Corp's assets and to other media firms as well. |
Wired
March 24, 2008
Kevin Kelleher |
MySpace and Friends Need to Make Money. And Fast. Large social networking sites need to target consumers and combine elements of the social and commercial experience to increase advertisers' success on their pages. |
The Motley Fool
November 21, 2006
Stephen Ellis |
Is MySpace's 15 Minutes Over? With News Corp CEO Rupert Murdoch mentioning recently that the site could be sold, and advertisers already shunning it as too mainstream, could there be trouble in paradise? |
InternetNews
November 2, 2006
Nicholas Carlson |
Social Networks In For a Big 2007? A research firm is predicting that 2007 ad spending on US social networking sites will jump to $865 million from $350 million in 2006 a close to three-fold jump. |
InternetNews
October 18, 2007
David Needle |
MySpace Plans to Get More Developer Friendly MySpace follows Facebook's lead in becoming a platform, with enhanced advertising features, to boot. |
The Motley Fool
December 5, 2006
Stephen Ellis |
MySpace Goes Wireless The wildly popular website looks to open another potentially lucrative distribution channel. Investors would be wise to remember that, for all the hype and billion-dollar valuations, MySpace has yet to deliver financially. |
InternetNews
August 23, 2006
Nicholas Carlson |
Confirmed: Microsoft and Facebook Friendship Microsoft is now the exclusive provider of brand advertising and sponsored links on the Facebook social network of more than 9 million registered users. |
The Motley Fool
August 15, 2007
Jeremy MacNealy |
Fool on Call: MySpace Ramps Up In its fourth-quarter conference call News Corp. addressed the continued success of MySpace, the social-networking site that is turning personal profiles into big corporate profits. |
The Motley Fool
April 4, 2008
Rick Aristotle Munarriz |
Socially Disturbing MySpace News MySpace's woes spell trouble for smaller social networking sites. |
InternetNews
August 11, 2006
Nicholas Carlson |
Google Deal Bails Out MySpace With Google on board, can MySpace's advertising revenues finally rise with the tide? |
InternetNews
September 2, 2009 |
Social Networks Dominate in Online Display Ads Social media giants MySpace and Facebook command a fifth of all online display ads seen by Web users, according to a new study. |
Fast Company
September 2008
Ellen McGirt |
What's New at MySpace With Facebook surging, co-founders Chris DeWolfe and Tom Anderson have gone back to their roots -- music, pop culture, and a proven cash-flow ad model -- to spur a next phase of growth. Will that be enough for boss Rupert Murdoch? |
The Motley Fool
January 11, 2006
Alyce Lomax |
Murdoch Magnifies MySpace News Corp.'s head honcho outlines some major initiatives for its hot new property MySpace.com, with plans to keep users on the site longer, thus increasing the value of its online ads. Investors, take note. |
InternetNews
October 12, 2007
Andy Patrizio |
MySpace APIs Due Next Week? MySpace's long-expected APIs would let members add third-party apps to their page and make them more dynamic. |
BusinessWeek
June 22, 2011
Felix Gillette |
The Rise and Inglorious Fall of Myspace Myspace once promised to redefine music, politics, dating, and pop culture. Rupert Murdoch fell in love with it. Then everything fell apart. |
InternetNews
July 14, 2006
Nicholas Carlson |
Is There Money in MySpace? It's official. MySpace is the most popular stop for members having lots of time on their hands. But who cares that the social-networking behemoth is so popular if it isn't making any money? |
InternetNews
November 5, 2007 |
MySpace, Others, Showcase Targeted Web Advertising Details to come on how MySpace plans to 'Hyper-Target' its nearly 100 million users. |
BusinessWeek
October 27, 2010
Fixmer & Grover |
For MySpace, a Fresh Coat of Paint MySpace unveiled a sleeker new look on Oct. 27 that puts the emphasis on entertainment and celebrities rather than friends. |
The Motley Fool
December 13, 2006
Alyce Lomax |
MySpace and Yahoo! Duke It Out Did MySpace beat out Yahoo! for page views? |
InternetNews
April 8, 2008 |
News Corp. Buys Stake in Video ad Network Fox Networks, a year-old online advertising network owned by Rupert Murdoch's News Corp., will announce on Tuesday it has bought control of European video ad network Utarget as part of a move to expand in Europe and Asia. |
Wired
July 2006
Spencer Reiss |
His Space Twilight of the media moguls? Not for this guy. With the $580 million purchase of MySpace, News Corp. chief Rupert Murdoch is betting he can transform a free social network into a colossal marketing machine. |
The Motley Fool
August 12, 2006
Rick Aristotle Munarriz |
A Fool Looks Back Young adults and young families played big parts in this week's Wall Street flick. A new "friend" on MySpace... The Mickey Mouse march... |
The Motley Fool
April 10, 2008
Rick Aristotle Munarriz |
The Ol' Yahoo! Switcheroo New players enter into Microsoft and Yahoo!'s buyout battle. |
The Motley Fool
March 4, 2011
Aditi Baid |
News Corp. to Sell MySpace; Good Riddance News Corp. plans to sell off MySpace in the face of its dismal performance and increasing losses. |
InternetNews
November 2, 2007
David Needle |
Google's OpenSocial Gets MySpace Endorsement Facebook rival MySpace throws in with the search leader's social networking API effort. |
The Motley Fool
April 11, 2006
Alyce Lomax |
News Corp. Plays It Safe Will an ad campaign focused on Internet safety for teens save MySpace from bad PR? Given the here-today, gone-tomorrow elements of social networking, it's likely not going to be an easy tightrope to walk. |
InternetNews
March 31, 2009
Kenneth Corbin |
MySpace Goes Local With Citysearch Deal MySpace rolling out commercial hubs to promote local businesses through social discovery. |
The Motley Fool
July 3, 2011
Sean Williams |
This Is What Really Killed MySpace These three factors may have been the reason the service folded under pressure. |
The Motley Fool
January 26, 2009
Tim Beyers |
Facebook Gives MySpace a Bronx Cheer Facebook is still one of the world's great growth stories. A story that continues to get a lot more interesting. |
HBS Working Knowledge
August 16, 2006
Sean Silverthorne |
Is MySpace.com Your Space? Given the backlash, is MySpace a safe bet for advertisers? |
InternetNews
September 24, 2007
Nicholas Carlson |
Fox Interactive Sets Its Sites Free Thanks to advertisers, mobile users hitting sites such as IGN, FOXSports, AskMen, RottenTomatoes.com and that social network MySpace will be able to do so for free. |
InternetNews
July 31, 2009 |
New MySpace Mail Goes Global MySpace beginning worldwide roll-out of souped-up e-mail client, hopes to become second-largest Webmail provider. |
InternetNews
October 18, 2007
David Needle |
Internet Execs Talk Up Web 2.0 Deals, Platforms Google, News Corp. and Facebook execs kick off San Francisco summit. |
The Motley Fool
April 20, 2007
Rick Aristotle Munarriz |
Social Networking Diggs Deeper MySpace starts spreading the news, the community-driven way. The portal's transformation from a rave-hopping fiend into a crack reporter is an extreme makeover, but it's also perfectly logical. |
BusinessWeek
November 12, 2007
Catherine Holahan |
So Many Ads, So Few Clicks Can more targeted pitches on Facebook and other sites reverse the shrinking response to online ads? |
InternetNews
October 2, 2008
Sean Gallagher |
Doubts Loom Over MySpace Music Strategy How much headway can even MySpace make against an entrenched iTunes? |
InternetNews
December 9, 2008
Kenneth Corbin |
MySpace Escalates Social Web's Openness Arms Race On the heels of Facebook's latest moves, MySpace debuts a rebranded data portability effort with Google's support. |
The Motley Fool
May 14, 2008
Anders Bylund |
Google Shakes Up Social Networking Rather than designing a social network, and then adding some useful content (think Facebook or MySpace), Google is approaching networking from the other side. |
BusinessWeek
October 23, 2006
Lowry & Hof |
Smart Money Or Silly Money 2.0? If YouTube ends up being a $1.65 billion mistake, Google can afford it. That's why Old Media is wondering how to play this new game. |
Information Today
October 22, 2007
Erik Arnold |
Facebook Catch-Up: MySpace Confirms Developer Platform This week during the Web 2.0 conference in San Francisco, MySpace confirmed that a developer platform is imminent for the online social networking site. |
InternetNews
June 16, 2009
Kenneth Corbin |
Facebook Surges Past MySpace in U.S. On opposite trajectories, Facebook and MySpace switch places on comScore's rankings of most popular domestic social networks. |
The Motley Fool
August 8, 2006
Alyce Lomax |
Google Flashes Its Cash Is Google about to get mugged on MySpace? It's clear that Google's paying out the nose to shore up its search leadership and build the highest-profile, most lucrative search deals. Investors, take note. |
InternetNews
July 13, 2009 |
MySpace Farms Out Overseas Ad Operations Embattled social network MySpace today announced the first step in its international reorganization, saying it plans to farm out advertising operations in several foreign countries in an arrangement with a division of its parent company, News Corp. |
The Motley Fool
December 15, 2008
Tim Beyers |
Is Facebook About to Hit the Wall? The social network's revenue growth could finally be slowing, as ad buyers are tapping the brakes on digital ad spending. |
InternetNews
November 2, 2007
Susan Kuchinskas |
SocialAds: Who Wins? Will Facebook's new ad format ding AdSense? Enrich Microsoft? Or both? |
The Motley Fool
September 12, 2007
Rick Aristotle Munarriz |
Bobbing for Bebo at Yahoo! Yahoo! and Bebo, the UK's top social networking site, announce a multiyear deal in which Yahoo! will provide most of the display advertising seen on Bebo. |
InternetNews
March 12, 2008
David Needle |
Google Gets its Big Foot in The Display Ad Door The addition of DoubleClick is one of many weapons Google will need to succeed. |
