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The Motley Fool
February 28, 2007
Alyce Lomax
AOL's Mobile Potential Can Time Warner's AOL make a go of mobile marketing? Rumors of a potential acquisition suggest it plans to try. Investors, take note. mark for My Articles similar articles
InternetNews
May 15, 2007
Nicholas Carlson
AOL Takes Third Screen to Mobile Ad Party AOL announced the acquisition of Third Screen Media, a mobile-advertising network and mobile ad-serving and management-platform provider. mark for My Articles similar articles
The Motley Fool
April 9, 2007
Alyce Lomax
AOL Googles for Ad Dollars The Internet service continues to aim for increased ad revenue opportunities. mark for My Articles similar articles
The Motley Fool
December 6, 2005
Rick Aristotle Munarriz
Time Warner: Google Begone? Teaming AOL with Microsoft for ad dollars may be a strategic blunder for Time Warner's online business. mark for My Articles similar articles
InternetNews
November 7, 2007
AOL to Buy Quigo as Last Big Advertising Deal AOL said on Wednesday it would buy Internet advertising technology company Quigo to bolster its ad force and make it more competitive with Google and Yahoo. mark for My Articles similar articles
The Motley Fool
November 17, 2009
Rick Aristotle Munarriz
AOL: The Incredible Shrinking Spinoff Time Warner reveals its plan to spin off its former partner. mark for My Articles similar articles
The Motley Fool
September 18, 2009
Rick Aristotle Munarriz
Google Sees Something It Likes Google is finally giving display advertising more than just a halfhearted try. That's bad news for Yahoo!, AOL, and any company that was carving out a cozy living serving up graphical online advertisements. mark for My Articles similar articles
Search Engine Watch
May 13, 2004
Danny Sullivan
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. mark for My Articles similar articles
InternetNews
February 4, 2009
Kenneth Corbin
Tumbling AOL Revenue Weighs on Time Warner Plummeting ad revenue, one-time charges hit Time Warner hard. mark for My Articles similar articles
BusinessWeek
July 31, 2006
Timothy J. Mullaney
AOL: For Once, A Smart Shopper Time Warner is expected to announce a plan to tie AOL's fate even more tightly to advertising, phasing out $2 billion a year in already-shriveling subscription revenue. Such a radical move would be unthinkable without Ad.com, which provides almost 20% of AOL's ad revenue. mark for My Articles similar articles
The Motley Fool
March 17, 2006
Rick Aristotle Munarriz
Cold Feet at Google? Is the world's most valuable Internet company having second thoughts about acquiring a stake in Time Warner's AOL subsidiary? Investors, take note. mark for My Articles similar articles
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. mark for My Articles similar articles
InternetNews
March 4, 2008
David Needle
Mobile Users Can't Escape The Ads Nielsen reports some 58 million mobile subscribers have seen ads on their phones. mark for My Articles similar articles
The Motley Fool
February 5, 2009
Rick Aristotle Munarriz
Google's Ready to Escape From AOL Google is ready to force Time Warner's hand with AOL. mark for My Articles similar articles
The Motley Fool
January 25, 2005
Rich Duprey
AOL Adds Pay-Per-Call Online giant adds local search advertising model that holds promise for small business. mark for My Articles similar articles
InternetNews
September 28, 2007
Nicholas Carlson
Google Adds Texting Tech Google announced it acquired Zingku's mobile messaging and social networking service. mark for My Articles similar articles
The Motley Fool
July 25, 2007
Rick Aristotle Munarriz
TACODA Fanning at AOL AOL snaps up a rising star in behavioral targeting. Plenty is at stake. Advertisers are naturally willing to pay more for effective ad campaigns that reach eager recipients. mark for My Articles similar articles
InternetNews
November 19, 2007
Kenneth Corbin
AOL Seeks to Create Clickers From Tickers AOL's latest video ad initiative offers a new take on one of the great questions facing online advertisers. mark for My Articles similar articles
InternetNews
November 8, 2006
Nicholas Carlson
Yahoo Brings Banner Ads To Mobile While some mobile marketers remain wary of the U.S. market, Yahoo is ready to make some money. mark for My Articles similar articles
InternetNews
November 5, 2008
Kenneth Corbin
Chilly Economy Saps AOL's Ad Revenue AOL is struggling with softening advertising market, and looks to lure the kind of lucre Google and Yahoo are seeing. mark for My Articles similar articles
InternetNews
October 7, 2005
Colin C. Haley
AOL Recasts Privacy Policy The ISP is about to complete its first policy revision since 1998. Under its new rules, AOL will no longer rent or sell mailing lists to retailers. mark for My Articles similar articles
InternetNews
July 24, 2007
Nicholas Carlson
AOL Targets Behavioral Ad Tech Almost a year after starting its fee-to-free transition, AOL buys Tacoda, an online behavioral targeting advertising network. mark for My Articles similar articles
Fast Company
April 2008
Kate Rockwood
AOL's Greatest Hope Following the 2004 purchase of Advertising.com, AOL has gone on an acquisition bender, snapping up specialized ad servers with the intention of building the world's largest third-party network, dubbed Platform A. Here's how it all fits together. mark for My Articles similar articles
InternetNews
December 27, 2005
Susan Kuchinskas
Google Assured Liquid Shot at AOL Securities and Exchange Commission documents reveal Google's exit strategy from AOL deal. mark for My Articles similar articles
The Motley Fool
December 23, 2005
Rick Aristotle Munarriz
A Taste of Google The search engine juggernaut made a statement in buying into AOL. Investors, take note. mark for My Articles similar articles
The Motley Fool
September 14, 2004
Alyce Lomax
AOL: Back to the Future? As Web advertising heats up, is everything old new again? mark for My Articles similar articles
InternetNews
May 18, 2006
Sean Michael Kerner
AOL to Bottle Up Lightningcast AOL is expanding its broadband video advertising empire with the acquisition of privately held Lightningcast. mark for My Articles similar articles
The Motley Fool
September 20, 2007
Alyce Lomax
Fool on the Street: Bon Voyage, AOL Will Time Warner have trouble shifting AOL from its traditional subscriber-driven service to a new ad-based business model? mark for My Articles similar articles
The Motley Fool
March 23, 2005
Rick Aristotle Munarriz
Only Some Dot-Coms Get It AOL and InterActive had bold moves to announce on Monday, but only one company is doing it right. mark for My Articles similar articles
Wired
March 24, 2008
Frank Rose
Microsoft's Bid for Yahoo Is All About Big-Budget Brand Advertising If the Yahoo purchase goes through, a company like Microsoft needs more than reach. It also needs the technology to deliver the right ads to the right eyeballs at the right time and come back with a precise measurement of the results. mark for My Articles similar articles
Search Engine Watch
July 15, 2008
Kevin Heisler
Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing. mark for My Articles similar articles
HBS Working Knowledge
August 12, 2008
Benjamin G. Edelman
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates. mark for My Articles similar articles
The Motley Fool
September 20, 2005
Rick Aristotle Munarriz
AOL's Next Mistake Teaming up with Microsoft may be a strategic blunder for the legendary online service. But it still has time to make itself something more than just someone else's fixer-upper. mark for My Articles similar articles
InternetNews
October 7, 2005
Tim Gray
Report: Time Warner and Microsoft Rethink Alliance Media conglomerate Time Warner and software maker Microsoft are once again exploring the possibility of merging the MSN Internet portal with the America Online unit of Time Warner. mark for My Articles similar articles
The Motley Fool
August 28, 2007
Rick Aristotle Munarriz
Google + CNN = Good for You CNN strikes an online advertising deal with Google. mark for My Articles similar articles
The Motley Fool
July 27, 2005
Alyce Lomax
AOL Search Goes Mobile Will mobile search help woo more Webheads to AOL? mark for My Articles similar articles
InternetNews
September 24, 2007
Nicholas Carlson
Fox Interactive Sets Its Sites Free Thanks to advertisers, mobile users hitting sites such as IGN, FOXSports, AskMen, RottenTomatoes.com and that social network MySpace will be able to do so for free. mark for My Articles similar articles
InternetNews
December 20, 2005
Susan Kuchinskas
What's The AOL/Google Deal? The rumored alliance between Google and AOL isn't all about Microsoft. mark for My Articles similar articles
The Motley Fool
December 10, 2009
Rick Aristotle Munarriz
Welcome Back, AOL AOL begins a new publicly traded life. mark for My Articles similar articles
The Motley Fool
April 4, 2005
Rick Aristotle Munarriz
Is Google Too Generous? Google is aiming for incremental ad revenue. Its lack of any email services to upsell -- like Yahoo! and Hotmail do -- means that it can focus on driving as much traffic as possible to serve up as many relevant ads as it can produce. Investors should just be grateful. mark for My Articles similar articles
The Motley Fool
February 1, 2008
Mac Greer
Fool Video: Does Microsoft Plus Yahoo! Equal Google? Doe Microsoft + Yahoo! = Google? Or does Microsoft + Yahoo! = AOL - Time Warner? These questions are discussed in this video. mark for My Articles similar articles
The Motley Fool
May 24, 2005
Rick Aristotle Munarriz
All Aboard at AOL America Online launches a new customer-friendly connectivity plan that also helps the bottom line. mark for My Articles similar articles
The Motley Fool
March 29, 2007
Alyce Lomax
Mobile Wars Move Onward Mobile strategies percolate at Yahoo!, Google, and Microsoft. When the dust settles, it will be interesting to see whether Google might deliver too little too late this time around, and whether its rivals that tend to get a little less investor adulation might win the day. mark for My Articles similar articles
InternetNews
June 22, 2009
Michelle Megna
Yahoo, Google Rev Up New Ad Products Search companies roll out new advertising platforms as the online ad industry malaise continues. mark for My Articles similar articles
InternetNews
October 21, 2008
Kenneth Corbin
Layoffs, Falling Profits: Yahoo Takes a Beating Amid a steadily worsening climate, Yahoo takes a hit in third quarter on slowing ad spending. mark for My Articles similar articles
The Motley Fool
July 13, 2007
Rick Aristotle Munarriz
Google Down, Down Under Australians try to tame the giant. Advertising under trademarked keywords -- such as a rival company's name -- has been a thorn in Google's side before. The practice has been upheld domestically, but tighter laws in other countries do not offer that kind of sponsorship flexibility. mark for My Articles similar articles
InternetNews
April 7, 2008
Yahoo Unveils Online Ad Network Yahoo's new Ad platform to offer broad access to ads across the Web. mark for My Articles similar articles
InternetNews
April 29, 2009
Kenneth Corbin
Time Warner Profits Bruised by AOL Ad Losses Frigid ad climate continues double-digit revenue decline at AOL as Time Warner mulls its options for the Web division. mark for My Articles similar articles
The Motley Fool
April 26, 2005
Rick Aristotle Munarriz
Google's Animated Response Google moves to fortify its ad offerings, but all that glitters isn't marketing gold. mark for My Articles similar articles
InternetNews
April 10, 2008
AOL, News Corp. Add New Twists to Yahoo's Saga Alliances keep forming just as Yahoo appears out of aces in its effort to thwart Microsoft. mark for My Articles similar articles