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InternetNews October 6, 2005 Susan Kuchinskas |
Google Mashes Up Local Maps and local search merge into Google Local.  |
InternetNews July 25, 2005 Tim Gray |
Microsoft Debuts Street-Level Search Much like Google Earth, the MSN tool provides detailed street-level maps and point-of-interest information. The MSN product is currently limited to the United States.  |
Search Engine Watch July 25, 2005 Chris Sherman |
Microsoft Launches MSN Virtual Earth Microsoft has released a beta version of Virtual Earth, a web-based application that combines local search with maps and aerial photography.  |
PC World November 7, 2006 Dennis O'Reilly, PC World |
Microsoft's Live Search Adds 3D Views to Mapped Results Fifteen cities get bird's-eye treatment, but links from Live Search results remain a work in progress.  |
InternetNews June 28, 2005 Susan Kuchinskas |
Google to Earth Google Earth is a new mapping product that lets users do virtual flyovers, then find local businesses.  |
InternetNews May 5, 2006 Ed Sutherland |
Microsoft's 'Massive' Ad Campaign Ads delivered by Microsoft's newest acquisition, Massive Inc., will soon start appearing within games played with Xbox LiveR, MSN Games and other Microsoft online services.  |
InternetNews May 24, 2005 Susan Kuchinskas |
Earth-to-Virtual Earth A future Microsoft MSN service called Virtual Earth is designed to be a deeply immersive local search experience.  |
InternetNews December 8, 2005 Susan Kuchinskas |
Windows Live Local Offers a New View MSN will officially open MSN Virtual Earth to the public on Thursday, incorporating it into its Windows Live offering as Windows Live Local. The new version offers photography at a 45-degree-angle view.  |
InternetNews September 12, 2005 Susan Kuchinskas |
MSN Kicks Out API Jams Outside developers and Web publishers can connect to MSN Search, Messenger and Virtual Earth via application programming interfaces (APIs). They are expecting to release Atlas, a toolset to help developers build Web sites incorporating asynchronous Javascript and XML (AJAX).  |
InternetNews August 5, 2005 Tim Gray |
MSN Feels 'Virtual Earth' Move Microsoft's new satellite mapping site had the highest week-over-week unique audience growth on the Internet.  |
InternetNews May 19, 2006 Nicholas Carlson |
Commercializing The World Google, Style Google Earth is fun, but there's little point if content creators can't make money.  |
InternetNews November 4, 2005 Susan Kuchinskas |
Yahoo Offers Some Keys to Maps Yahoo unveiled the next iteration of Yahoo Maps, adding new interactivity and features.  |
Fast Company Neal Ungerleider |
Instagram Testing 3D Touch Ads Instagram is experimenting with new advertisements that use the iPhone's 3D Touch functionality.  |
PC World August 20, 2007 Steve Bass |
The Web's Best Mapping Sites At the top map services, driving directions are just the beginning.  |
PC Magazine February 15, 2006 Davis D. Janowski |
Mapping Goes Local New local search services combine the search functionality of yellow-page sites, the cartographic abilities of the best mapping services, and a healthy dose of business and restaurant reviews provided by the locals themselves.  |
Search Engine Watch January 23, 2006 Gary Price |
Terrific Real Estate Search Tools The combination of online maps, satellite and aerial imagery and real estate have spawned some fascinating and useful search sites, allowing you to visit virtual properties all around the world.  |
InternetNews June 22, 2009 Michelle Megna |
Yahoo, Google Rev Up New Ad Products Search companies roll out new advertising platforms as the online ad industry malaise continues.  |
The Motley Fool October 10, 2005 Tom Taulli |
Google Maps' New Direction Investors may wonder how Google will make money from maps. Two words: local advertising.  |
Search Engine Watch March 8, 2007 Elisabeth Osmeloski |
The State of Paid Search in the U.K. At Search Engine Strategies London last month, search providers and agencies discussed the latest happenings in paid search.  |
InternetNews May 4, 2006 David Miller |
Thanks to Microsoft, This Ad's For You Targeting ads to match users' needs and wants has long been a benefit of online advertising, but now Microsoft says that it's taking that concept a step further with its just-out-of-beta adCenter.  |
InternetNews February 24, 2009 David Needle |
Yahoo to Tie More Search Behavior into Ads Yahoo announced major enhancements to its display advertising services today designed to make the ads more relevant to Web surfers and how searches are conducted.  |
PC Magazine June 22, 2005 Sebastian Rupley |
Extreme Close-Ups MSN Virtual Earth, a soon to be released Microsoft service, allows users to search satellite views of a map. The maps also shows businesses, streets, and other information.  |
InternetNews April 7, 2006 David Miller |
Google's Wireless Advertising Plans A patent application filed recently by Google details a method of pushing highly targeted advertising to users of wireless hotspots, and sharing the ad revenue with the wireless service provider.  |
PC World July 24, 2005 Dennis O'Reilly |
The World on Your Desktop Google Earth, MSN Virtual Earth combine satellite images with local search information.  |
IEEE Spectrum December 2007 Paul McFedries |
The New Geographers The new arts of neogeography and neocartography are thriving in their stead, and they will soon be annotating, augmenting, tagging, coding, and parsing your reality.  |
InternetNews November 2, 2007 Susan Kuchinskas |
SocialAds: Who Wins? Will Facebook's new ad format ding AdSense? Enrich Microsoft? Or both?  |
Search Engine Watch October 28, 2003 Danny Sullivan |
Local Search Part 3: Google Gets Local With AdWords Google's new regional targeting feature for its AdWords keyword-based text advertising program lets advertisers target their ads to any of 210 specific local regions in the US.  |
InternetNews September 28, 2007 Mike Elgan |
Don't Believe In Google's 'My World' What we know about the "My World" project is made up from what Google might call a "mashup" of sketchy facts, speculation and wishful thinking. Let's have a look.  |
BusinessWeek August 13, 2007 Aili McConnon |
Just Ahead: The Web As A Virtual World Imagine being able to have a digital replica of yourself stroll from one site to another.  |
InternetNews January 13, 2006 Ed Sutherland |
Microsoft Maps The Future of Advertising Microsoft researchers are working in China and India to polish technology used by the software giant in order to compete with rivals.  |
Fast Company April 2014 Om Malik |
Go Native, Ad Man Native advertising is a sales pitch that fits right into the flow of the information being shown. It doesn't interrupt -- native ads don't pop up or dance across the screen -- and its content is actually valuable to the person viewing it.  |
Search Engine Watch January 27, 2005 Danny Sullivan |
AlmondNet Debuts "Post-Search" Search Behavioral Ad Network This new program delivers advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo.  |
CRM October 2013 Maria Minsker |
Digital Advertising Gets Personal How to improve customer engagement with real-time marketing.  |
Search Engine Watch September 25, 2006 Catherine Seda |
Compare & Contrast: Search Ad Program Strategies Google, Microsoft and Yahoo's pay-per-click (PPC) programs are similar, but each have unique features that require different campaign tactics to use effectively. How do you get the maximum advantage from each program?  |
InternetNews September 6, 2007 David Needle |
What Is Web 2.0's Magic Metric? How effective are ads in the emerging web 2.0 era?  |
Entrepreneur March 2007 Amanda C. Kooser |
Go Local Need to drive more business to your door? Use our practical guide to rev up your local web strategy.  |
Fast Company April 2008 Kate Rockwood |
AOL's Greatest Hope Following the 2004 purchase of Advertising.com, AOL has gone on an acquisition bender, snapping up specialized ad servers with the intention of building the world's largest third-party network, dubbed Platform A. Here's how it all fits together.  |
BusinessWeek May 21, 2007 Hof & Holahan |
Behind Those Web Mergers Marketers want smarter, targeted online ads. That's driving deals.  |
InternetNews May 13, 2004 Susan Kuchinskas |
Yahoo! We're Not Google! At its Analyst Day, the Internet media company explains why it thinks it can beat Google in the booming paid search market.  |
InternetNews June 30, 2005 Susan Kuchinskas |
Search Meets Maps, APIs Google will publish the XML schema it uses to describe locations and Yahoo will publish its own Maps API, built on the open standard for Geo RSS.  |
Entrepreneur July 2007 Mike Hogan |
Do the Mash Marrying maps to data is simple - and it can get your business moving.  |
HBS Working Knowledge August 12, 2008 Benjamin G. Edelman |
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates.  |
BusinessWeek May 8, 2008 |
How Will Microsoft Snare Digital Ads? Microsoft's Kevin Johnson talks about where the software king's online business is headed now that its proposed Yahoo deal is off the table  |
Search Engine Watch December 4, 2009 Frank Watson |
It's Beginning to Look a lot Like Christmas: Changes At Google to Increase Ad Spends With a decrease in overall advertising, Google looks to help offset some lost ad revenue by increasing the amount they get from existing advertisers.  |
The Motley Fool March 12, 2008 Rick Aristotle Munarriz |
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick.  |
InternetNews September 19, 2007 Nicholas Carlson |
Google Intros Gadget Ads Format Google makes another play for brand advertising dollars with Gadget Ads, non-traditional ad units with interactive, rich media capabilities.  |
InternetNews March 2, 2007 Nicholas Carlson |
Peek at The Plans For Google Earth Is Google working to clone Second Life, insert billboard ads, or bring sponsored links to Google Earth?  |
InternetNews June 3, 2009 Michelle Megna |
iPhone 3.0 Mobile Ads SDK Debuts As recent data shows iPhone users seeing more ads in social media, AdMob unveils new ad formats for social networking, search and rich media display in connection with iPhone 3.0 launch.  |
PC Magazine December 20, 2006 Sebastian Rupley |
Fly-By History Google delivers blasts from the past.  |
InternetNews August 23, 2007 Stuart J. Johnston |
Microsoft to Beta Test Content Ads Microsoft next week will begin beta testing a new advertising offering for its online properties - keyword ads on content pages.  |