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CRM August 1, 2007 David Myron |
Automation Proves Its Value Automation is beginning to prove its value - not only in cutting costs, but in driving revenue as well.  |
CRM December 1, 2006 |
The Pulse: In 2007 my Company Plans to... Increase its CRM budget: 40%... Maintain its CRM budget: 27%... etc.  |
CRM September 1, 2009 David Myron |
CRM Bucks the Downward Financial Trend The CRM industry grew 12.5 percent in 2008, to $9.15 billion.  |
CRM August 10, 2010 Joshua Weinberger |
CRM Evolution '10: All the Links You Need Your one-stop shop for all the links, coverage, and blogposts of this year's conference.  |
CRM March 1, 2005 David Myron |
What Is CRM? Defining CRM as merely a technology solution only distorts its purpose and value. It is better to view CRM as a business process.  |
CRM August 2010 David Myron |
Social CRM Gains Social Acceptance The emerging tools and technologies have already influenced the outcome of this year's CRM Market Awards.  |
CRM December 2013 David Myron |
CRM -- What Lies Ahead in 2014? We'll likely see mobile technology deployments accelerate pretty rapidly during the next few years.  |
CRM August 2010 |
The 2010 CRM Market Awards - Introduction Vendors, consultants, and end-user companies that focus on customer relationships and the customer experience through the sophisticated integration of people, processes, and technologies are honored.  |
CRM August 2, 2004 |
Who's Who in CRM In May CRM magazine presented a list of some of the industry's key players. This month we continue that recognition with a look at two executives from Microsoft.  |
CRM July 1, 2004 |
The Pulse: Does Your CEO Use the CRM Tools Your Company Has in Place? Graph shows that 53% of CEOs don't use CRM tools.  |
CRM April 1, 2008 |
The Pulse How Does Your Company Handle its CRM Solution?  |
CRM January 1, 2006 David Myron |
Microsoft 3.0 Is a Go The company beats the release's expected launch date with aplomb. Microsoft Dynamics CRM 3.0 comes chock full of upgrades and adds much needed marketing functionality.  |
CRM May 2011 David Myron |
Enter the Age of Analytics To make the best use of your time and your company's CRM investments, you must measure what you manage.  |
CRM March 1, 2004 |
Just 1 Question Should companies expect their CRM vendors to help them use CRM to determine who their most profitable customers are?  |
CRM November 2003 Ginger Conlon |
How Do You Measure Success? Let us count the ways: Sales measures success one way, marketing another way, service another, and IT yet another. For this reason the first step of any CRM initiative should be to set mutually agreed-upon goals and metrics.  |
CRM September 1, 2009 |
The 2009 CRM Market Awards - Introduction With the eighth annual CRM magazine Market Awards, we take note of the industry's mainstays as well as its newcomers, the expected along with the surprising.  |
CRM December 2011 David Myron |
Voicing the Future As 2011 draws to a close, we're focusing our attention on the events of the year and how they could influence 2012 for technical management of customer relations.  |
CIO May 1, 2002 Lafe Low |
What We're Buying When you look at the IT shopping lists of most companies, CRM technology is consistently at the top. In fact, CRM spending will outpace spending in other infrastructure technology categories such as content management and supply chain management...  |
CRM August 2, 2004 Chris Selland |
Back to the Future Today's CRM technology is better than ever but the vast majority of companies are driving down the same old cow path with, at best, a faster cart.  |
CRM August 2010 |
The 2010 CRM Elite: An Introduction Successful CRM implementations may seem more common these days than they've been in the past, but that's no reason to be any less vocal in applauding excellence.  |
CRM July 2003 Laura Pollard |
Enterprise Schmenterprise Who truly sees the value of enterprise CRM?  |
CRM November 3, 2003 |
Insuring CRM Success A recent Aberdeen Group study found that CRM investment is on the rise in the insurance industry.  |
CRM March 3, 2003 Ginger Conlon |
Creating a CRM Culture Companies want their people to use new CRM processes, but what's most important is getting those employees to think differently. If your company does not fully embrace CRM, the initiative will stall or fail.  |
CRM February 2, 2004 |
Why CRM? An exclusive survey reveals the primary motivators for deploying CRM.  |
CRM August 27, 2003 Ginger Conlon |
Required Reading Author Russ Lombardo offers practical advice on gathering information to design and plan the right CRM strategy, getting buy-in, and planning for ROI in "CRM for the Common Man."  |
CRM March 2003 Dick Lee |
Don't Blame CRM Managers shouldn't expect success if users haven't been sold on CRM.  |
CRM August 2012 David Myron |
Where Are CRM Investments Going? The CRM industry is continuing its climb. Various factors are contributing to this growth, such as investments in social, mobile, and analytical applications. The biggest investments, however, are still in software as a service.  |
CRM October 2006 |
The 2006 CRM Market Awards--Table of Contents and Introduction At the crux of the success of CRM software are the vendors, consultants, and end-user companies focused on creating and cultivating rewarding customer experiences and relationships. Their efforts and achievements are recognized here.  |
CRM July 1, 2004 Ginger Conlon |
CRM: Alive and Kicking Instead of complaining about the confusion with CRM, we should educate people interested in implementing CRM--the strategy--in their companies.  |
CRM September 2004 Britt et al. |
The 2004 Market Leaders CRM vendors have individually and collectively worked to build confidence in the discipline, and those efforts are paying off. Read on to see what companies prevailed from 2003, and how others are leaving an indelible mark on the industry.  |
CRM October 18, 2004 |
The Pulse: In 2005 we Plan to... A chart summarizing in what direction companies plan to move regarding CRM spending.  |
CRM January 1, 2008 David Myron |
'Your Call Automation Sucks' What one company learned after overhauling its interactive voice response system can provide useful lessons as you adopt Web 2.0, CRM 2.0, and social networking strategies.  |
CRM September 1, 2006 |
The Pulse: Is Your Company Using or Planning to Use Open Source CRM? A Reader Poll: We Use an Open Source CRM Solution: 22%... We Are Planning to Implement an Open Source CRM Solution in 2006: 14%... etc.  |
CRM January 24, 2014 Steve McIntosh |
The Unified Future of Small Business CRM CRM is only as effective as its users and the information they create.  |
CRM August 4, 2015 David Myron |
Social CRM Mistakes and How to Avoid Them Follow these 10 steps to deploy a successful social CRM strategy.  |
InternetNews July 5, 2005 Jim Wagner |
Microsoft Previews Upcoming CRM Customer relationship management package has a simple user experience based on Microsoft Office. The package is fast, customizable, and has a low cost.  |
CRM April 2003 Ginger Conlon |
Making CRM Pay Off Like any worthwhile endeavor, it takes a great deal of planning and effort to get real results from CRM.  |
CRM August 2010 |
The 2010 CRM Influential Leaders: An Introduction Eight people were named CRM magazine's Influential Leaders for 2010.  |
CRM August 2, 2010 |
CRM Magazine Announces Winners of 2010 CRM Market Awards With its ninth annual CRM Market Awards, CRM magazine honors the vendors, consultants, and end-user companies that focus on customer relationships and the customer experience through the sophisticated integration of people, processes, and technologies.  |
CRM September 2006 Jim Dickie |
Invest in CRM Beyond Applications The right end-user systems training -- not more training -- paves the road to CRM success.  |
CIO February 1, 2002 Danielle Dunne |
Beware of the CRM Backlash Jill Dyche contends that CRM projects would work better if companies did a better job defining their specific needs...  |
CRM September 19, 2014 Sameer Bhatia |
5 Reasons Your CRM Is Failing (and What You Can Do About It) Don't let these common, but fixable, obstacles stand in the way of CRM success.  |
CRM July 2004 Joshua Weinberger |
5 Ways to Ensure CRM Success Want to predict whether your CRM project will falter or thrive? Chances are the quality of your technology won't be the deciding factor.  |
CRM March 2010 |
The 2010 CRM Service Awards: Introduction These awards are designed to remind us that technology plays a critical role in the customer experience.  |
CRM August 2, 2004 Jerri Ledford |
Reducing CRM's Total Cost of Ownership How organizations increase the value of their CRM initiatives while keeping costs low.  |
CRM September 2007 |
The 2007 CRM Market Awards: Table of Contents and Introduction The leaders, the winners, and the honorees - the best of the CRM industry over the last 12 months.  |
CRM November 2003 Barton Goldenberg |
CRM Is Not a Game of Chance Don't commit to any CRM application until first understanding your CRM needs -- then understand which CRM application best meets them.  |
CRM October 2003 Ginger Conlon |
How Satisfied are You With CRM? That's the question CRM magazine recently asked its readers. More than 330 executives voiced their opinions.  |
CRM March 3, 2003 Jason Flynn |
Vertical Focus: Manufacturing How do you get penetration in a market that is notoriously slow to accept new technologies and adapt to new things? Very carefully. That is good advice for those trying to sell CRM to manufacturers.  |
CRM May 2004 Emmy Favilla |
CRM in Action: Inova Tackles Training to Ensure CRM Success Inova Health System, a not-for-profit healthcare system in Northern Virginia, wanted to ensure the success of its CRM system.  |