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InternetNews May 10, 2006 Sean Michael Kerner	Is Google Evil? As Google's hungry search engine gobbles everything in its path, can it stay loyal to its do no evil mantra? Brin and Page respond.
The Motley Fool December 1, 2006 Joseph Khattab	Foolish Book Review: "The Google Story" This book by David A. Vise is an interesting read, but not a revelatory one. Google is so closely followed by the media that everyone already knows the story.
Wired January 2003 Josh McHugh	Google vs. Evil The world's biggest, best-loved search engine owes its success to supreme technology and a simple rule: Don't be evil. Now the geek icon is finding that moral compromise is just the cost of doing big business.
The Motley Fool October 3, 2005 Seth Jayson	Google Boggles the Mind If hundreds of millions worth of insider sales seems excessive, you need to recheck your math. Whether the shares continue to defy gravity from here is another question. It seems to me that insiders are betting that it's less likely, at least for the immediate future.
The Motley Fool May 6, 2005 Tim Beyers	Is Google a Rule Breaker? First, it defied the odds to make a better search engine. Then it spurned Wall Street in going public. And then it created a whole industry helping others host paid search advertisements.
Search Engine Watch October 16, 2003 Greg Jarboe	A "Fireside Chat" with Google's Sergey Brin Is Google God? When will the company finally go public? Search Engine Watch editor Danny Sullivan poses these and other questions to Google co-founder Sergey Brin.
Entrepreneur April 2002 Michelle Prather	Ga-Ga for Google Users are fans of the company's highly relevant searches. We're fans because Google is a dotcom that's making money...
The Motley Fool November 22, 2004 Rich Duprey	Google's Float Starts to Flood Shares in the search engine might double as the IPO lockup period expires.
Fast Company September 2004 Alan Deutschman	Googling for Courage With their daring IPO, Larry Page and Sergey Brin, the thirtyish founders of Google, are fighting the Wall Street cartel.
InternetNews July 20, 2006 Nicholas Carlson	Google Finds Bigger Profits With AdSense Adsense was among the standouts for Google's stellar earnings results that more than met expectations.
Inc. April 1, 2004 Bobbie Gossage	Sergey Brin & Larry Page - Google From the start, Page and Brin, two friends who met while they were studying for their Ph.D.'s in computer science at Stanford and formed Google in 1998, sought to protect the purity of their search engine--they never sold rankings.
BusinessWeek May 3, 2004	Google's Goal: "Understand Everything" Google's co-founder Larry Page talks about the vast possibilities in search and what brought him and Sergey Brin together.
Fast Company August 2005 Alan Deutschman	Can Google Stay Google? What are co-founders Brin and Page planning to keep Google thriving for the long haul?
The Motley Fool November 30, 2005 David Gardner	Google This Interview Here is an interview with Pulitzer Prize-winning Washington Post reporter David Vise, the author of the new book The Google Story, on hardware, hard profits, and hefty valuations.
InternetNews September 25, 2008 David Needle	Key Figure Dismisses 'Third Google Founder' Claim Stanford professor Rajeev Motwani, a key adviser to Google founder's Sergey Brin and Larry Page, strongly dismissed Hubert Chang's earlier claims of having helped to start Google.
The Motley Fool November 17, 2006 Tim Hanson	Google $500: Buy, Sell, or Hold? The world's best search engine cannot be contained. At $500, there's a lot to love about Google -- and a lot to be scared of.
The Motley Fool November 25, 2008 Tim Beyers	Google Gashed? Multiple sites report the rumor that Google might lay off as many as 10,000 workers.
InternetNews October 20, 2006 Michael Hickins	How Can Google Top Itself? Now that Google has blown out analyst expectations with a sterling quarter, it can't possibly do it again, can it?
Search Engine Watch July 2, 2001 Danny Sullivan	Google: No IPO Imminent Following an story in the UK's Sunday Business newspaper, it was widely reported by other media outlets that Google was expecting to go public by the end of the year. The company strongly denies that this is the case...
InternetNews April 29, 2004 Susan Kuchinskas	Google Files For $2.7B Public Offering Market is agog -- and looking hard at financial details revealed in filing.
BusinessWeek November 17, 2003 Himelstein & Elgin	The Gold In Google's IPO Goes To... If Google Inc. goes public in early 2004 as planned, the Internet search kingpin easily could set a record for initial public offerings. When Google does go public, who will be the biggest winners?
BusinessWeek August 9, 2004 Robert Barker	The Key Word In Google's IPO: Risky Unless you consider Powerball a sound portfolio strategy, shun the IPO.
The Motley Fool December 20, 2006 Alyce Lomax	Google's Calling? Google might want you to lend it your ears. But given the fact that a Google phone is still in the realm of rumors, investors should put excitement on hold and wait for some real news.
The Motley Fool August 18, 2004 Bill Mann	What's Google Minus $10 Billion? The company drops its price and shares offered. Its magic: turning the hottest IPO in history into a disaster.
Search Engine Watch November 5, 2003 Danny Sullivan	Surprised Google & Microsoft Talked Takeover? You Shouldn't Be! No one should have been surprised that the companies have talked about a possible purchase. It made sense then. As for now, a more realistic possibility is that the two companies might partner in the short term.
BusinessWeek January 29, 2009 Jeff Jarvis	A Management Tip Sheet Google has succeeded by writing its own rules. Here are some lessons that managers in other industries may be able to apply.
InternetNews March 31, 2004 Michael Singer	Google Testing Free Webmail The search engine king keeps the heat on Yahoo! and MSN with the debut of Gmail, a service with search and more storage.
BusinessWeek May 3, 2004 Elgin, Greene & Hamm	Google Competitors such as Microsoft and Yahoo! Inc. keep Google struggling to maintain its edge.
InternetNews September 24, 2008 David Needle	'I'm Google's Third Founder' Hubert Chang distributes video asserting he helped Sergey Brin and Larry Page start Google.
BusinessWeek April 9, 2007 Rob Hof	Is Google Too Powerful? As the Web giant tears through media, software, and telecom, rivals fear its growing influence. Now they're fighting back
Search Engine Watch September 4, 2001 Danny Sullivan	We're In The Money, Says Google Google's profitable and has been so on an operating basis for the past two quarters, the company says. Along with being profitable, the company also has a new chief executive officer, Dr. Eric Schmidt...
PC World September 20, 2002 Cathleen Moore	Google Eyes the Next Innovation Creative approach could bolster Web services, search engine firm's exec says.
InternetNews August 9, 2006 David Needle	Schmidt: Google Closer to The Perfect Answer Google CEO CEO Eric Schmidt covers a range of issues affecting Google and the Internet at industry trade show.
BusinessWeek December 27, 2004 Ben Elgin	Larry Page And Sergey Brin: Information At Warp Speed With Google, Larry Page and Sergey Brin turned Web search into a giant popularity contest.
BusinessWeek September 19, 2005 Ben Elgin	How Google Got Its Groove The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture by John Battelle is a worthwhile read for the illumination it offers on just how the Google craze got started in the first place. The answer is more interesting than you may remember.
The Motley Fool June 21, 2006 Alyce Lomax	10 Things I Hate About Google There are plenty of reasons to think Google's a risky investment. Google's not doing itself a favor, nor its shareholders, by trying to do too many things that have already been done, and done perfectly well.
The Motley Fool February 1, 2007 Alyce Lomax	Much Ado About Google Maybe Google's fourth-quarter results didn't deserve the huge uproar -- but on the other hand, maybe some furor is warranted, just because of the sheer fact that investors should ponder the long-term horizon.
InternetNews February 9, 2005 Susan Kuchinskas	Google's Recipe for Profit At its first Analysts' Day, Google executives promise a 70-20-10 strategy to keep making money, and they defend their approach to utilizing ad space.
Search Engine Watch July 6, 1999	Google Goes Forward While I've considered Google a "major player" in the search space for some time, the deal with Netscape gives it a mass audience for the first time, along with its first business deal.
InternetNews October 19, 2006 Michael Hickins	Google Giddy With Growth Google says partnerships are driving a 70 percent revenue growth.
InternetNews January 31, 2006 Susan Kuchinskas	Google Growth to Come From Traditional Media Google laid out ambitious plans to create a unified advertising platform that could sell and deliver ads to print, radio, television and streaming media, including podcasts and Google Video.
The Motley Fool July 25, 2007 Jeremy MacNealy	Fool on Call: Google Gears Up for Global Growth New international hires and innovations point to the future of Google's growth.
The Motley Fool April 30, 2004 Bill Mann	Google IPO? No Thanks Google is going public but buyer beware. Great companies can have lousy stocks if you buy them at the wrong price. Given the excitement here, that's almost exactly what this promises to be.
Bio-IT World February 2006 Juan Carlos Perez	Google, Venter Mum on Collaboration Reports Google and the J. Craig Venter Institute are playing down highly publicized reports of a genetics research collaboration reported in the recently published The Google Story by David Vise and Mark Malseed.
InternetNews May 10, 2006 David Needle	Google Finds New Search Answers Google rolls out new services, both pre-release and from its labs: Google Co-op, Google Desktop 4, Google Trends, and Google Notebook.
The Motley Fool November 22, 2005 Rick Aristotle Munarriz	Daily Double: Google The Internet's most valuable company got there the hard way: It earned it. Google is now a $120 billion company. If it were to double from here, it would mean that the stock would appreciate in market value by more than the heady gains of its brief yet brilliant trading life.
Information Today May 15, 2006 Barbara Quint	Whither Google? Report on Google's Press Day Webcast Search, search, and more search is Google's goal. Four new products, all search-oriented, were announced: Google Trends, Google Gadgets, Google Co-op, and Google Notebook.
BusinessWeek August 9, 2004 Ben Elgin	Google This: Investor Beware The Web search outfit's business is terrific, but its long-term outlook is cloudy. The company will no doubt lure plenty of interest when it sells shares. But given all the challenges ahead, smart investors will proceed with caution.
The Motley Fool December 8, 2008 Alyce Lomax	A More Frugal Google A leaner and meaner Google lies ahead. Google, previously known for its devil-may-care fiscal policies, has begun to cut its spending.
The Motley Fool December 13, 2004 Alyce Lomax	Google's Suggestive New Service Google Suggest may come as no shock, but it's useful and accurate.