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Search Engine Watch February 4, 2002 Danny Sullivan |
Lawsuit Over Paid Placements To Define Search Engines A new chapter in search engine law was opened last week, when Mark Nutritionals filed lawsuits seeking $440 million in damages for alleged trademark infringement and unfair competition against AltaVista, FindWhat, Kanoodle and Overture...  |
Search Engine Watch May 12, 2000 Danny Sullivan |
Pagejacking Complaint Involves High-Profile Sites A complaint has been filed with the US Federal Trade Commission involving the alleged theft of web pages from high profile sites such as Disney, CNET and the Discovery Channel.  |
Search Engine Watch July 17, 2001 Danny Sullivan |
Consumer Group Asks FTC To Investigate Search Ads Is it deceptive advertising to include paid listings in your search results and not clearly label them as ads? A group backed by consumer advocate Ralph Nader believes so, and it's asking the US Federal Trade Commission to take action against seven major search companies...  |
InternetNews January 12, 2005 Roy Mark |
Feds Hit Porn E-Mail Ring With Can Spam Law Armed with new rules to supplement the Can Spam Act, the Federal Trade Commission has won a court order to temporarily halt a pornography-related spam ring that stretches from Las Vegas to Latvia.  |
Search Engine Watch April 6, 2005 Chris Sherman |
Playing with Kids' Search Engines Tips on enabling porn filters for major search engines. And a link to just-updated listings and reviews of search engines for kids.  |
InternetNews July 20, 2005 Susan Kuchinskas |
Microsoft: CSI for the FTC Redmond crime-stoppers do forensics work to help the FTC charge X-rated spammers.  |
ONLINE May 2000 Danny Sullivan |
Avoid the Void: Quick and Easy Site Submission Strategies "If I build it, they will come."
This is one of the worst assumptions a Webmaster can make. No one will come unless you also promote your Web site, and search engines are one of the most important places to do this....  |
InternetNews April 1, 2005 Roy Mark |
Diet Patch Spammers Settle With FTC Court rejects their claim that only affiliate marketers should be held responsible.  |
Search Engine Watch October 8, 2010 Frank Watson |
Geo-Targeting Redirects: Cloaking or Better User Experience? Seems like Google still hasn't realized that some user experiences can be improved by particular redirects.  |
Entrepreneur November 2001 Melissa Campanelli |
Guaranteed Results Entrepreneurs are buying prime locations in search-engine results. Should you?  |
InternetNews October 8, 2004 Roy Mark |
FTC Pursues Former Spam King in Court The Federal Trade Commission filed its first spyware case Thursday against the man once known as the undisputed king of spam and the various companies he controls.  |
InternetNews April 29, 2004 Roy Mark |
Feds Can Spammers Under New Act Federal authorities use Can Spam to raid prolific Michigan spam operation, which specialized in spoofing to hawk bogus diet patches.  |
InternetNews September 14, 2006 Roy Mark |
'Lonely Housewives' Reach FTC Settlement A spam scam promising dates with lonely, if not quite desperate, housewives is among the latest unsolicited bulk e-mail schemes halted today by the Federal Trade Commission.  |
Search Engine Watch October 3, 2007 Grant Crowell |
Search and the Law: Attorney Clarke Douglas Walton Clarke Douglas Walton, an attorney and former VP of an SEM firm, discusses trademark usage in PPC advertising, the Digital Millennium Copyright Act, and future legal issues on the horizon for search marketers.  |
Search Engine Watch February 20, 2002 Danny Sullivan |
Legal Rulings On Image Search & Meta Tags In the right circumstances, image search engines don't violate copyright and using another company's trademarks in meta tags isn't infringement, two separate court cases have found...  |
InternetNews August 15, 2006 Clint Boulton |
FTC, AG Sue to Stuff Alleged Pop-up Scheme The Federal Trade Commission and the Washington state Attorney General have sued to halt an operation that barrages consumers with pop-up advertising and demands money to make the pop-ups cease.  |
InternetNews December 20, 2005 Roy Mark |
FTC: CAN-SPAM Is Working With a big helping hand from technology, the Federal Trade Commission say spam volume is declining. But are spammers staying away?  |
Search Engine Watch October 4, 2007 Grant Crowell |
Search and the Law: Attorney Deborah Wilcox Deborah Wilcox, co-chair of a national intellectual property litigation practice, discusses changes in attitudes toward online intellectual property, the challenges courts face in litigating online IP and trademark cases, and consumer confusion over search ads.  |
Search Engine Watch September 4, 2001 Danny Sullivan |
GoTo Speaks Out On FTC Complaint At last month's Online Advertising Forum, GoTo's CEO Ted Meisel fired back at the complaint filed with the Federal Trade Commission over paid listings on some search engines. His comments were both right and wrong on many points...  |
Search Engine Watch October 20, 2005 Grant Crowell |
Copyrights, Trademarks and Search Engines Web site owners must be on constant guard with copyrighted and trademarked materials, both to make sure competitors don't 'borrow' content and to avoid provoking search engines in legal gray areas.  |
Search Engine Watch June 29, 2002 Danny Sullivan |
FTC Recommends Disclosure To Search Engines The US Federal Trade Commission has made an important recommendation to major search engines suggesting that they better disclose their paid content. This came in response to a complaint made last year by the watchdog group Commercial Alert.  |
Search Engine Watch February 3, 2009 Carrie Hill |
Users and Search Engines Want the Same Things Optimizing your site for users is just as important as optimizing your site for search engines. While those are two very different things, you can often serve both audiences by being smart with your Web site development.  |
Search Engine Watch April 27, 2004 Danny Sullivan |
Spam Rules Require Effective Spam Police How effective rule enforcement by the search engines regarding spam would help matters, and the impact better spam disclosure would have for searchers and marketers alike.  |
Search Engine Watch November 5, 2001 Danny Sullivan |
Desperately Seeking Search Engine Marketing Standards It seems that every so often, someone makes a new push to suggest that the search engine marketing industry needs to establish standards of conduct. The idea usually dies away from a lack of support. However, a new effort is underway from several different parties that might have more luck...  |
Search Engine Watch February 4, 2003 Danny Sullivan |
Ending The Debate Over Cloaking This article examines why people have traditionally cloaked content from search engines and how the issue is largely now about different standards for paid inclusion content.  |
InternetNews January 13, 2010 |
Intel Fires Back at Lawsuits Intel's response to antitrust suit is almost defiant in telling the government it doesn't know what it's talking about.  |
Search Engine Watch May 23, 2001 Danny Sullivan |
Meta Search Or Meta Ads? A review of meta search services shows that some are providing results where more than half of their listings are paid links. A guide to what's paid, what's not and how to get the most from your meta search service...  |
InternetNews May 24, 2005 Roy Mark |
FTC Targets Zombie Spammers The Federal Trade Commission launched a new anti-spam campaign today targeting hijacked, or zombie, computers.  |
InternetNews March 11, 2004 Roy Mark |
Washington Beefs Up Can Spam The two powerful federal agencies empowered as the whip hand of the Can Spam Act began the process Thursday of fully implementing the United States' first national law aimed at curbing unsolicited bulk e-mail.  |
InternetNews January 29, 2004 Roy Mark |
FTC Proposes Adult Spam Labels A subject-line requirement for sexually explicit e-mail is the first of several FTC mandates under new Can Spam Act.  |
Information Today July 8, 2002 Richard W. Wiggins |
FTC Warns Search Engine Companies Responding to a 2001 accusation by a consumer watchdog group that search engine companies engaged in deceptive advertising by failing to clearly label favorable links on hit lists, the Federal Trade Commission sent a letter to seven companies suggesting that they alter their behavior.  |
Technology Research News October 22, 2003 Kimberly Patch |
Queries guide Web crawlers Search engines approach the problem of sorting out the vast amount of information on the Internet by casting their nets as widely as they can, then sifting through the catch. An algorithm that analyzes what people are looking for could point search engines toward more relevant pages.  |
Search Engine Watch December 29, 2008 Ron Jones |
SEO Site Structure 101, Part 2 Search engines love sites that provide a great user experience. So as you consider your site structure please do not leave this out. You will reap great dividends by doing so.  |
InternetNews June 15, 2004 Susan Kuchinskas |
Do-Not-Spam List Great For Spammers After a six-month study, the FTC updates Congress on the National Do Not E-Mail registry. Hint: It's not a good thing.  |
Search Engine Watch September 4, 2000 Danny Sullivan |
Search Engine Optimization Firm Sold For $95 Million Search engine optimization is sometimes labeled a cottage industry, but plenty of companies take an industrial approach to generating traffic for clients. Case in point is Website Results, which was purchased by Internet advertising company 24/7 Media in a $95 million stock deal.  |
Search Engine Watch December 4, 2000 Danny Sullivan |
I-Search Search Satisfaction Survey This survey of I-Search readers reveals problems both web marketers and searchers encounter with search engines...  |
InternetNews October 12, 2005 Roy Mark |
FTC Freezes Internet Kiosk Businesses Two Florida companies cited by agency for misrepresenting income and location claims.  |
Information Today July 23, 2001 Chris Sherman |
Consumer Watchdog Files Complaint Against Eight Search Engines for 'Crass Commercialism' Commercial Alert, a 3-year-old group founded by consumer activist Ralph Nader, has filed a complaint with the U.S. Federal Trade Commission (FTC) against eight Web search engines "for placing ads in search engine results without clear disclosure that the ads are ads"...  |
InternetNews April 19, 2006 Roy Mark |
FTC Calls for International Anti-Spam Efforts The Federal Trade Commission joined 29 other countries today in calling for increased cooperation between nations in combating spam.  |
InternetNews October 21, 2005 Roy Mark |
P2P Outfit in False Ad Pinch The Federal Trade Commission won a temporary court order earlier this week to rein in the advertising practices of an Internet operation claiming "file-sharing is 100 percent legal."  |
Search Engine Watch October 2, 2001 Danny Sullivan |
Surplus Of Search Engine Marketing Reports Three different publications released recently cover the issues of selecting a search engine marketing firm, which search engine marketing strategies seem to work and a review of how the web sites of Fortune 100 companies rate in terms of search engine friendliness...  |
Search Engine Watch June 15, 2006 Sullivan & Sherman |
Getting The New York Times More Search Engine Friendly Online newspapers have often ignored search engines, or viewed them with mistrust, relying on the power of their brands to drive traffic. That attitude is changing dramatically at the New York Times -- and with powerful effect.  |
Search Engine Watch November 23, 2004 Chris Sherman |
Search Engine Disclosure: Better, but Still Wanting How forthcoming are search engines in disclosing their paid placement and paid inclusion policies? They're better than they were a couple of years ago, but there's still room for improvement, according to a prominent watchdog group.  |
InternetNews November 13, 2006 Roy Mark |
Court Shutters Spyware Operation FTC claims millions of unwanted and unsolicited software downloaded without user permission.  |
Search Engine Watch October 17, 2007 Grant Crowell |
Trademark Law - What Search Marketers Should Know, Part 1 Since search became monetized, trademarks have been a front-and-center issue. Today, with the proliferation of paid and organic search listings, search and trademarks have fed off of one another to become a growing dilemma for search engines and advertisers alike.  |
ONLINE Jan/Feb 2002 Marydee Ojala |
Search Soirees I am constantly struck by the difference between what people can do with search engines and what they actually do. It boils down to this: advanced search engine features go largely unused...  |
InternetNews May 3, 2006 Roy Mark |
FTC Sues Sites Selling Phone Records Five Internet sites selling confidential phone records became the target of Federal Trade Commission lawsuits Wednesday.  |
Search Engine Watch May 3, 2000 |
AltaVista Launches New Search Site AltaVista has launched a search-only site today which follows on improvements the company made to its core database of web pages about a week ago. Called Raging Search, the new site delivers fast and uncluttered listings.  |
Search Engine Watch April 2, 2001 Danny Sullivan |
Time For The Search Dividend? We may be seeing the beginning of a search dividend coming to searchers, now that several of the major search engines are maturing their new business models...  |
Search Engine Watch May 30, 2003 Danny Sullivan |
Search Engine Disclosure Ratings In June 2002, the US Federal Trade Commission issued guidelines to US-based search engines about how they should disclose paid content to searchers. Periodically, Search Engine Watch assesses how well it believes search engines are meeting these guidelines.  |