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CRM
August 27, 2003
Lisa Picarille |
Vertical Focus: Government Some of the major trends in government CRM include increasing the amount of services offered online and improving the metrics to gauge CRM efforts.   |
CRM
August 1, 2006
Colin Beasty |
Market Focus: The Public Sector--Eye on the State Local and national governments are turning to CRM to satisfy the citizen-as-consumer. |
CRM
November 2003
Barton Goldenberg |
CRM Is Not a Game of Chance Don't commit to any CRM application until first understanding your CRM needs -- then understand which CRM application best meets them. |
CRM
October 2003
Ginger Conlon |
How Satisfied are You With CRM? That's the question CRM magazine recently asked its readers. More than 330 executives voiced their opinions. |
CRM
May 2004
Jason Compton |
How to...Select the Right People for a CRM Strategy Team These four strategies will facilitate the successful business transformation that accompanies CRM. |
CRM
February 2, 2004
Roylene Rhodes |
American Medical Response To ensure success, medical transportation and 911 services firm American Medical Response made CRM integral to its daily processes. |
CRM
November 2003
Ginger Conlon |
How Do You Measure Success? Let us count the ways: Sales measures success one way, marketing another way, service another, and IT yet another. For this reason the first step of any CRM initiative should be to set mutually agreed-upon goals and metrics. |
CRM
September 19, 2014
Sameer Bhatia |
5 Reasons Your CRM Is Failing (and What You Can Do About It) Don't let these common, but fixable, obstacles stand in the way of CRM success. |
CRM
September 2004
Barton Goldenberg |
Don't Put the Cart Before the Horse Process excellence helps some companies enhance business processes like streamlining new product development and improving CRM. |
CRM
March 1, 2004 |
Just 1 Question Should companies expect their CRM vendors to help them use CRM to determine who their most profitable customers are? |
CRM
June 2, 2003
Lisa Picarille |
Good Things Come in Small Packages When it comes to CRM size matters, but that doesn't mean bigger is better. |
CRM
August 2, 2004
Chris Selland |
Back to the Future Today's CRM technology is better than ever but the vast majority of companies are driving down the same old cow path with, at best, a faster cart. |
CRM
February 2003
Lisa Picarille |
The ABCs of Global CRM CRM is making it as easy for international companies to share information among offices scattered across the globe as it is for them to share it with coworkers down the hall. The secret to mastering this in your company is to follow these 10 essential guidelines. |
CRM
August 2, 2004 |
Who's Who in CRM In May CRM magazine presented a list of some of the industry's key players. This month we continue that recognition with a look at two executives from Microsoft. |
CRM
August 4, 2015
David Myron |
Social CRM Mistakes and How to Avoid Them Follow these 10 steps to deploy a successful social CRM strategy. |
CRM
May 1, 2007
Jessica Sebor |
Market Focus: Government: Citizen Satisfaction The public sector thinks differently about the C in CRM, as more vendors cater to this vertical's specific needs. |
CRM
July 1, 2004
Joshua Weinberger |
Ingrian Networks' Randy Budde Values--and Protects--Information Data security vendor Ingrian Networks knows the value of information--and took pains to protect its own. Some lessons learned while moving to a CRM system. |
CRM
December 1, 2006 |
The Pulse: In 2007 my Company Plans to... Increase its CRM budget: 40%... Maintain its CRM budget: 27%... etc. |
CRM
February 2003
Ginger Conlon |
Can't Get No Dissatisfaction In an exclusive survey conducted, CRM magazine finds that a surprising number of executives are pleased with their CRM system -- and with their results. |
CRM
July 1, 2003
Phillip Britt |
Eight Building Blocks for CRM Success Companies are continuing to pursue CRM projects in 2003 despite the discontent from many about earlier failures and the harsh business climate. But most companies are now taking a more cautious approach to their implementations. |
CRM
May 3, 2004
Jean Marc Pigeon |
More Cash in the Bank A Q&A with the president of Inortech, a raw materials supplier for paint, inks, plastics and adhesives to manufacturers of all types, on how CRM seamlessly integrated with accounting adds up for the company. |
CRM
April 2013
Esteban Kolsky |
Evolving Social CRM to Become CRM -- Again Move your CRM implementation to the next generation. |
CRM
October 1, 2005
David Myron |
Back to Double-Digit Growth There will likely come a time when not one, but all CRM application vendors in the large enterprise category offer a hosted solution. |
CRM
February 2003
Paul Greenberg |
Making CRM Whole-Brained Metrics and ROI will not materialize unless CRM incorporates major cultural change as an element of success. |
CRM
January 2004
Jason Compton |
How to use training to get buy-in for CRM Unless CRM project leaders bring to the training table a clear picture of how their teams will accomplish these goals, their CRM strategy may be prematurely grounded. |
CRM
January 2005
Barton Goldenberg |
5 Ways to Refocus Your CRM Efforts This year, seize new opportunities for gaining--and keeping--customer loyalty. |
CRM
March 2005
Jason Compton |
You've Got Questions, We've Got Answers We went into the market to talk with CRM users about their main challenges, and then went back to industry experts for solutions. Here's what we found. |
The Motley Fool
October 26, 2005
Tom Taulli |
RightNow Is Getting It Right The CRM software provider is poised to capitalize on circumstances in its market. Investors, take note. |
CRM
October 2003
Martin Schneider |
Stand By Me As IT staffs shrink and CRM projects get increasingly complex, more and more service providers are playing a long-term role to ensure that CRM systems run smoothly and generate ROI. |
CRM
June 2, 2003
Martin Schneider |
Vertical Focus: High-Tech It's not unusual to assume that technology companies, often quick to implement new and promising solutions, would be on the cutting edge when it comes to adopting CRM software. But the fact is, most technology companies are quite conservative in their CRM choices. |
The Motley Fool
April 25, 2006
Tom Taulli |
Right On, RightNow! The customer-management software creator announces another fine quarter. Investors, take note. |
CRM
February 2, 2004 |
Why CRM? An exclusive survey reveals the primary motivators for deploying CRM. |
CRM
January 2, 2004 |
Secret of My Success: Electronic Theatre Controls Electronic Theatre Controls uses CRM to deliver consistently superb service as the company grows. |
CRM
March 2006
Jim Dickie |
It May Cost More Than You Think Many companies say their CRM system implementations are surpassing their initial time and budget expectations. |
CRM
May 2004
Emmy Favilla |
CRM in Action: Inova Tackles Training to Ensure CRM Success Inova Health System, a not-for-profit healthcare system in Northern Virginia, wanted to ensure the success of its CRM system. |
CRM
July 2003
Laura Pollard |
Enterprise Schmenterprise Who truly sees the value of enterprise CRM? |
CRM
March 1, 2004
Michael Fields |
Cingular Wireless Cingular employed CRM because its goal was to build a world class sales organization. To attract professional B2B salespeople we wanted to have common sales processes, along with the best tools available to support their needs. |
CRM
September 1, 2004
As told to Joshua Weinberger |
PADI Worldwide's CRM Plans Surface Four steps to a smoother CRM rollout. |
CRM
March 1, 2004 |
Hot Seat: The Demand for On-Demand CRM CRM magazine posed the question, "Will hosted CRM ever eclipse on-site CRM in terms of popularity?" |
CRM
July 1, 2004 |
The Pulse: Does Your CEO Use the CRM Tools Your Company Has in Place? Graph shows that 53% of CEOs don't use CRM tools. |
CRM
January 2010
Barton Goldenberg |
Assessing Your CRM Situation You can't know where you are unless you look - and look hard. |
CRM
March 2003
Ginger Conlon |
Stand by Me One of the main reasons companies implement CRM is to foster customer loyalty. But as a customer of CRM vendors, how loyal should you be? |
CRM
March 1, 2004
David Myron |
Vertical Focus: Integrators: Necessary Evil or Indispensible Resource? North American companies shelled out $16.8 billion for CRM services last year. Large enterprise customers find professional services firms often add complexity to CRM implementations, but most are likely to use at least one services firm. |
CRM
April 2003
Ginger Conlon |
Making CRM Pay Off Like any worthwhile endeavor, it takes a great deal of planning and effort to get real results from CRM. |
CRM
November 3, 2003 |
Insuring CRM Success A recent Aberdeen Group study found that CRM investment is on the rise in the insurance industry. |
CRM
June 2004
Joshua Weinberger |
Build Customer Relationships--Just Don't Call It CRM The acronym CRM used to mean money pit at Consolidated Container. |
CRM
March 1, 2004
Ginger Conlon |
CRM Strategy Is Taking Center Stage Organizations are increasingly adopting CRM as a business strategy rather than as simply a technology |
CRM
September 17, 2004 |
Eversheds' Partners Buy In Solicitors on the client-service team of U.K. law firm Eversheds commit to CRM, says Marketing Project Manager Sadie Baron. |
CRM
October 2010
Barton Goldenberg |
A Quarter-Century in CRM An industry veteran looks back at the lessons learned over the course of 25 years. |
CRM
April 2014
Barton Goldenberg |
Taking the Plunge into Social CRM Integrating social communities takes a true commitment. |
