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InternetNews December 14, 2004 Susan Kuchinskas |
Search Industry Gains Clout Search engines are now recognized as full-fledged media companies and search engine marketing is no longer a cottage industry.  |
Information Today January 2003 Paula J. Hane |
Web Search Trends At Internet Librarian 2002, Danny Sullivan examined what's happening with Web searching tools. He said the past year had not seen huge developments, but rather incremental changes, in our evolving Internet technologies.  |
InternetNews March 1, 2004 Erin Joyce |
Search Engine Strategies: Something For Everyone The 22nd presentation of the popular conference and expo about search hits the Big Apple.  |
Search Engine Watch October 2, 2003 Danny Sullivan |
LookSmart Sponsored Listings To Take On Google & Overture LookSmart has relaunched its Sponsored Listings program using a new bid-for-placement model, a move it hopes will let the company win distribution partners from rivals Overture and Google, as well as increase its advertising revenues.  |
Search Engine Watch May 6, 2002 Danny Sullivan |
Overture Wins Yahoo, What Will Happen With Google? Overture had a major win last month by extending its initial five-month deal to provide paid listings to Yahoo for an additional three years. In addition, Overture's being named Yahoo's exclusive paid listings provider may impact Google's editorial partnership with Yahoo...  |
Search Engine Watch July 1, 2003 Danny Sullivan |
Microsoft's MSN Search To Build Crawler-Based Search Engine In April, news emerged that Microsoft intended to make a huge new investment in web search. Now signs of that investment are appearing.  |
InternetNews December 12, 2006 Nicholas Carlson |
Yahoo Opens Panama For New Business Yahoo's new search marketing system, code-named Panama, is finally open for new business.  |
Search Engine Watch March 22, 2004 Greg Jarboe |
Yahoo News Upgrades To Take On Google News Yahoo released a new version of its news search engine late last week, a new move in what may be a modern-day version of the great newspaper wars.  |
Search Engine Watch April 29, 2004 Danny Sullivan |
Search Wars: Battle Of The Search Superpowers A look at how and why the current search wars erupted, one that will no doubt gain further attention in the wake of expected public financial releases from Google.  |
Search Engine Watch October 9, 2002 Danny Sullivan |
Yahoo Renews With Google, Changes Results After months of speculation, Yahoo announced today that it has renewed its relationship to use Google's results as part of its search listings. In addition, Yahoo made a substantial change to end its historic barrier between human-powered and crawler-based search results.  |
Information Today April 25, 2005 Paula J. Hane |
Search Engines Roll Out New Personalization Options Several major search engines, such as Ask Jeeves and Yahoo!, are offering personalization upgrades to retain searchers.  |
InternetNews January 31, 2005 Susan Kuchinskas |
MSN Launching New Search Tuesday Microsoft's MSN division is to announce switchover to home-grown search technology.  |
Search Engine Watch October 16, 2003 Greg Jarboe |
A "Fireside Chat" with Google's Sergey Brin Is Google God? When will the company finally go public? Search Engine Watch editor Danny Sullivan poses these and other questions to Google co-founder Sergey Brin.  |
The Motley Fool September 26, 2005 Tim Beyers |
Mr. Softy Goes to Madison Avenue Microsoft finally enters the search advertising business. The service kicks off in France and Singapore and will expand globally.  |
Information Today July 21, 2003 Paula J. Hane |
Yahoo! to Buy Overture for $1.6 Billion Yahoo!, one of the first subject directories on the Web and now a major search portal, has announced it will purchase the commercial search company, Overture Services, Inc., which specializes in Web advertising and operates the AltaVista.com and AlltheWeb.com sites.  |
InternetNews September 6, 2006 Nicholas Carlson |
Back in Time With Google Google connects searchers to history and might even make a buck doing it.  |
Search Engine Watch April 5, 2004 Danny Sullivan |
Google Tops, But Yahoo Switch Success So Far New WebSideStory stats say Google's most popular, but they also reveal that Yahoo's recent replacement of Google results with its own technology doesn't appear to have cost it visitors.  |
InternetNews October 14, 2004 Susan Kuchinskas |
Google Search Hits The Desktop Google's Desktop Search application, released today, sorts through desktop files of all sorts, as well as AOL Instant Messenger chats and Web sites the user has visited.  |
The Motley Fool July 1, 2004 Alyce Lomax |
Microsoft's Still Searching Today, Microsoft unveiled an upgrade to its MSN search capabilities, as well as a preview of search functions to come.  |
Search Engine Watch June 2, 2004 Danny Sullivan |
The Paid Inclusion Dinosaur A look at the bet Yahoo's making and alternative plays they could have tried.  |
Search Engine Watch January 7, 2003 Danny Sullivan |
Yahoo To Buy Inktomi If all goes as planned, Yahoo will become the proud owner of Inktomi by the end of March or earlier. The company announced its intention to buy Inktomi for $235 million on December 23. A look at how the deal may help Yahoo bring in more searchers, as well as search revenue.  |
Search Engine Watch April 2, 2003 Danny Sullivan |
Search Privacy At Google & Other Search Engines This article examines what Google and other search engines record about your searches.  |
InternetNews February 28, 2005 Rob McGann |
Majority of Searchers Use Multiple Search Engines What are the most popular search engines?  |
Search Engine Watch August 26, 2004 Chris Sherman |
Search Engine Executive Roundtable, Part 2 How do the search engines view search marketing firms? What are the growth drivers of the industry? And Is the search 'bubble' going to pop soon? Danny Sullivan continues his discussion with four top search executives.  |
Search Engine Watch May 18, 2004 Danny Sullivan |
Yahoo Reawakens The Paid Inclusion Debate Yahoo drew widespread criticism for new paid inclusion programs launched in March. What is Yahoo doing? How does it impact the advertiser and searcher? Are there changes Yahoo should be making? The first in a series of articles looking at paid inclusion.  |
InternetNews September 24, 2004 Ryan Naraine |
Google as Browser? Analysis: The guessing game about Google's post-IPO plans is spinning out of control. Is there enough evidence to support the speculation?  |
Search Engine Watch January 13, 2005 Chris Sherman |
Yahoo & MSN Closing the Google Gap While Big G continues to maintain its leadership position in the eyes of web searchers, a new study finds that Yahoo, MSN Search and Ask Jeeves have all made significant improvements over the past year and are narrowing Google's mindshare advantage.  |
InternetNews March 1, 2005 Tim Gray |
Past is Prologue For Chief Yahoo Yahoo kicks off its 10th anniversary by opening up its platform to more developers, improving personalized search, and offering more opportunities to marketers.  |
Search Engine Watch November 5, 2003 Danny Sullivan |
Surprised Google & Microsoft Talked Takeover? You Shouldn't Be! No one should have been surprised that the companies have talked about a possible purchase. It made sense then. As for now, a more realistic possibility is that the two companies might partner in the short term.  |
Search Engine Watch November 5, 2001 Danny Sullivan |
Yahoo Takes On MSN No one doubts that Yahoo is one of the web's most popular portals. However, unlike its major rivals MSN and AOL, Yahoo has no "browser advantage" to drive traffic to its web site, a weakness that the new Yahoo Essentials program for Internet Explorer aims to correct...  |
Search Engine Watch January 19, 2006 Chris Sherman |
Survey: Google, Yahoo Still Favorites in North America For the second year running, a Keynote Systems study says Google provides the most satisfying search experience among North American users, despite competitive maneuvering from all of the other major search services.  |
InternetNews September 1, 2006 Nicholas Carlson |
Search Buzz: What's Next For Danny Sullivan? Search Engine Watch founder moves on, sparking industry chatter on whether he'll launch his own Search Engine Strategies conferences.  |
InternetNews December 18, 2003 Zachary Rodgers |
Ah-ha.com Adopts New Moniker The paid search listings provider changed its name to Enhance Interactive. The name change was motivated foremost by a gradual change in ah-ha.com's business model.  |
InternetNews April 30, 2004 Robyn Greenspan |
Searching for Balance Not all search campaigns are created equal, as Internet users reveal which engines provide the most relevant organic and paid results.  |
Search Engine Watch March 16, 2005 Danny Sullivan |
MSN To Launch Its Own Paid Listings Program MSN has announced it will enter the paid search arena with a full-blown self-service paid listing program similar to those run by Yahoo and Google.  |
InternetNews April 26, 2006 Sean Michael Kerner |
Are Google Results More Relevant? New third party evidence adds fuel to the fire as to whether Google, MSN or Yahoo! actually provides searchers what they want.  |
InternetNews March 21, 2006 Nicholas Carlson |
Google Finance Sparks Portal Talk After launching Google Finance, is the company closer to becoming a portal? Does Wall Street care?  |
Search Engine Watch October 13, 2004 Andrew Goodman |
Search Marketing 2004: What's Right, What's Wrong The keynote address at Search Engine Strategies San Jose prodded several raw nerves in the industry, sparing neither search marketers nor the search engines.  |
InternetNews March 17, 2004 Jim Wagner |
Google Goes Local The search giant introduces a local search service, setting up a battle with Yahoo! and Verizon for users and advertisers.  |
InternetNews January 9, 2006 Sean Michael Kerner |
Yahoo Leads in Toolbar Searches Though it continues to fall behind Google in other categories, Yahoo currently holds the lead for the most toolbar searches, but only by the thinnest of margins.  |
Search Engine Watch April 26, 2005 Andrew Goodman |
Viewing the Search Landscape Which search engine appeals most to U.S. searchers? Which service is the most popular elsewhere in the world? It depends on who you ask, and how they're measuring.  |
Search Engine Watch July 5, 2000 |
Yahoo Partners With Google Yahoo has selected Google to take over from Inktomi in powering Yahoo's secondary results....  |
Search Engine Watch December 3, 2001 Danny Sullivan |
Yahoo Expands Paid Placement Listings Yahoo is now carrying paid placement listings on its search results pages, rather than just within its category pages, through a deal cut with Overture (the former GoTo) last month...  |
BusinessWeek July 18, 2005 Ben Elgin |
Google's Leap May Slow Rivals' Growth MSN and Yahoo! face new challenges as their share of the search engine market falls, but they are offering new search features to remain competitive.  |
PC Magazine April 28, 2004 Sebastian Rupley |
Found What You're Looking For? Microsoft will deliver a search engine, while Google and Yahoo! move forward.  |
Search Engine Watch April 20, 2005 Chris Sherman |
Google Personalizes the Web Say goodbye to bookmarks: Google's My Search History feature automatically keeps track of web searches and every page viewed from search results by saving your "search behavior," not web pages.  |
Search Engine Watch July 22, 2004 Andrew Goodman |
The Future of Search Representatives from the world's biggest search engine companies sat down with Danny Sullivan and several hundred of his closest friends to talk about the future of search and information retrieval.  |
PC World August 2004 Tom Spring |
Search Tangles Internet search is big business. But the drive for profits by search firms and the sites they index is taking its toll on the results in your browser.  |
Search Engine Watch July 16, 2008 Kevin Ryan |
Google's Path to Domination And you may ask yourself, 'how did we get here?' Today's search landscape is a result of Yahoo trying to integrate large acquisitions too fast, while Google focused on core disciplines, small complimentary acquisitions, and smart build-outs.  |
Search Engine Watch May 14, 2008 Kevin Ryan |
Google's Superiority Complex In the end, is Google's search advertising system better than Yahoo's, or are they just monetizing better? It sounds like a little bit of both, but we shouldn't count Yahoo out.  |