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Search Engine Watch July 29, 2008 Aaron Shear |
When's an Outage More than Just an Outage? In SEO for major sites, one of the most overlooked factors is uptime. How does an outage impact your SEO efforts?  |
Search Engine Watch October 8, 2010 Frank Watson |
Geo-Targeting Redirects: Cloaking or Better User Experience? Seems like Google still hasn't realized that some user experiences can be improved by particular redirects.  |
Search Engine Watch September 30, 2008 Mark Jackson |
Tin Foil Hat? I Have Mine On When Google advises against URL rewriting in their Webmaster Central blog, is there an ulterior motive?  |
Search Engine Watch August 12, 2008 Mark Jackson |
Proper SEO and the Robots.txt File By taking a good look at your Web site's robots.txt file and making sure that the syntax is set up correctly, you can avoid some search engine ranking problems.  |
Search Engine Watch August 5, 2002 Danny Sullivan |
Google Adds More Fresh Pages, Changes Robots.txt & 403 Errors, Gains iWon Over the past month, Google has stepped up the number of pages that it is spidering on a daily basis in an effort to increase the freshness of its database. The search engine has also picked up iWon as a new customer for its search results.  |
Search Engine Watch September 16, 2008 Mark Jackson |
Hosting Issues and SEO When it comes to server issues, many of us would rather not get into the down-and-dirty details. But knowing the basics of server response codes - and when to use them correctly - is critical for any competitive Webmaster or search marketer.  |
Search Engine Watch February 21, 2007 Andrew Goodman |
2007: A Search Odyssey? Keynote Conversation with Matt Cutts At SES London, Google's most famous engineer shared his thoughts on search spam, personalization, and the future of Google.  |
Information Today June 12, 2008 Avi Rappoport |
New Robots Exclusion Protocol Agreement Among Yahoo!, Google, and Microsoft Live Search The search engines banding together and the publishers proposing their own solutions make it likely that there will be more conflict in the future with end users and libraries stuck in the middle.  |
InternetNews July 1, 2004 Sean Michael Kerner |
Hungry Bot Behind Microsoft's New Search Redmond tips its hand on its growing search plans as website operators notice increased traffic from MSNbot. Microsoft suggests a modification to the robots.txt standard.  |
Search Engine Watch December 24, 2003 Craig Fifield |
Bungled Search Engine Optimization: Cleaning Up the Mess Many advertising agencies, design firms, and even web hosting companies offer search engine marketing services for their customers. However, some of the methods they use to obtain top positions are considered to be spam by the major search engines. How do you tell the difference?  |
InternetNews May 6, 2005 Sean Michael Kerner |
Tips From the Search Crowd You want to make sure the search engines find your site and rank it well? Follow some basic rules of the information highway, search experts say.  |
Search Engine Watch May 11, 2009 Ron Jones |
Search Engine Submission 101, Part 1 This two-part article will look at developing a healthy relationship with search engines so they can become aware of your site and then stay up to date as your site grows.  |
InternetNews October 5, 2006 Sean Michael Kerner |
Google Launches Code Search Billions of lines of code are now available for your searching enjoyment.  |
Search Engine Watch November 6, 2003 Danny Sullivan |
The US White House & Blocking Search Engines At the end of last month, controversy erupted over the US White House preventing portions of its web site from being indexed by search engines. Was the White House doing this as a means to rewrite history unnoticed, or was it an innocent mistake?  |
Search Engine Watch June 3, 2003 Danny Sullivan |
Coping With GDS, The Google Dance Syndrome On a roughly monthly basis, Google updates its index of web pages and introduces new tweaks and changes to how its ranking algorithm works. For some, the changeover period that's come to be known as the "Google Dance" may reveal what seems like dramatic changes in Google.  |
ONLINE November 2001 Greg R. Notess |
On the Net, Freshness Issue and Complexities with Web Search Engines Understanding the currentness (or freshness) patterns of the search engines' databases helps the searcher to better understand the results and what might not be found...  |
Search Engine Watch October 21, 2004 Grant Crowell |
Retaining Traffic after a Web Site Redesign Your site gets great traffic from search engines, and yet it needs a new design. How can you freshen up a site without risking a decline in rankings and a loss of traffic from search engines?  |
InternetNews July 1, 2004 Sean Michael Kerner |
MSNbot Crawling For MSN Search Microsoft shows its hand on how it plans to compete with other search engines, as its bots fan out to more Web sites.  |
InternetNews October 23, 2006 Nicholas Carlson |
Google Gets Social Search Religion Google's Custom Search Engine is for individuals, organizations or business that want to add customized Google Web Search to their Web site or blog.  |
Search Engine Watch September 26, 2008 Chris Boggs |
Common Problems with 404 Error Pages Misconfigured 404 error pages can affect your search engine rankings. The last thing you need in the Google index is an error page, but even worse are multiple URLs that were mistyped being returned as "OK."  |
InternetNews November 16, 2006 David Needle |
Google, Microsoft and Yahoo as Partners? Competitors put aside their differences to agree on Web search standards.  |
Search Engine Watch August 30, 2010 John Greer |
SEO, Meet Server. Server, Meet SEO. Servers play an important role in SEO and deserve more attention than they get. Tips on domains, subdomains, international search implications, and redirects.  |
Search Engine Watch April 4, 2011 Adam Audette |
Technical SEO: Tools and Approach Where do you start? What types of areas should you be investigating, and why? What factors really matter? What tools should you use? Your questions answered here.  |
Search Engine Watch August 11, 2009 Eric Enge |
The 60 Minute SEO Site Audit Site audits are one of the most important tasks for an SEO professional, and sometimes you need to do one quickly. Here's how you can complete an SEO audit for your web site in one hour or less.  |
ONLINE May/Jun 2002 Greg R. Notess |
Dead Search Engines There have been major and significant changes in the search engine industry over the past few years, with surprising announcements almost every month. While most of the search engines' domains remain active, the actual state of the search engines is quite different...  |
D-Lib February 2006 Smith et al. |
Observed Web Robot Behavior on Decaying Web Subsites A description of the observed crawling patterns of various search engines, such as Google, Yahoo and MSN, as they traverse a series of web subsites whose contents decay at predetermined rates.  |
Search Engine Watch May 8, 2008 Sage Lewis |
Giving Links Away There are a few ways of controlling what pages of your site share their link love. PageRank "sculpting" and siloing are two methods that use the "nofollow" attribute to control which links are counted in search engine ranking algorithms.  |
Search Engine Watch June 17, 2008 Aaron Shear |
SEO Issues with Global Expansion When a U.S.-based company expands globally, they typically spend little or no time with their expansion plans overseas -- often resulting in lost business.  |
Search Engine Watch March 3, 2000 |
Numbers, Numbers -- But What Do They Mean? Some search engines now tell you both how many pages they've spidered and what they've kept. This article helps you make sense of the numbers.  |
Search Engine Watch February 20, 2004 Chris Sherman |
Search Engine Forums Spotlight What's The Next Step With Search Engines? Google and Semantic Web Search.  |
Search Engine Watch December 3, 2001 Danny Sullivan |
Going Beyond HTML Raises Security Concerns With Google Now that Google is indexing a wide range of document types beyond HTML and plain text formats, potential security concerns are cropping up, both for searchers and webmasters...  |
D-Lib Mar/Apr 2008 Smith & Nelson |
Site Design Impact on Robots An examination of search engine crawler behavior at deep and wide websites.  |
Search Engine Watch April 25, 2004 Danny Sullivan |
Google In Controversy Over Top-Ranking For Anti-Jewish Site Google has added a disclaimer to the search results that come up in a response for a search on jew, to counter complaints about an anti-Jewish site that until recently ranked number one.  |
InternetNews February 8, 2006 David Miller |
Google's Search Engine Smack Down BMW Germany is back after Google removed it from its search engine results.  |
Search Engine Watch May 14, 2004 Danny Sullivan |
Google Confirms Automated Page Removal Bug Microsoft, Adobe and some other web sites had pages removed from Google without their consent, due to a bug with Google's page removal tool. And WhenU gets pulled for cloaking.  |
Search Engine Watch August 22, 2001 Danny Sullivan |
Image Search Faces Renewed Legal Challenge A look at the issues behind a case coming up for appeal in Sept. 2001 involving whether search engines have the right to index images without explicit permission, along with tips on how you can keep your images out (or in) image search engines...  |
Search Engine Watch July 5, 2000 |
Google Announces Largest Index Another milestone in the search engine size wars was hit when Google went live with a full-text index of 560 million URLs in June, making it the largest search engine on the web....  |
Search Engine Watch September 18, 2007 John Biundo |
Ten Lessons From SES San Jose Attending a Search Engine Strategies conference can be a great way to get your questions answered, if you have a go in with a plan.  |
Search Engine Watch June 17, 2008 Mark Jackson |
Domain Strategies for Search Engine Optimization You're optimizing your Web site. You're working on building links to your site. But are you paying attention to your domain name strategy?  |
Searcher October 2002 Gary D. Price |
Specialized Search Engine FAQs: More Questions, Answers and Issues An introduction to specialized search engine searching  |
Search Engine Watch April 2, 2003 Danny Sullivan |
Google And The Big Brother Nomination This article explores allegations by Google Watch that Google is a threat to privacy and Big Brother like.  |
InternetNews July 17, 2007 Sean Michael Kerner |
Spoofing Googlebot Superficially spoofing Googlebot, Google's Web crawler, is not a difficult thing to do and was recently the subject of a very popular post on the Digg site.  |
Search Engine Watch May 11, 2010 Adam Audette |
Crawl, Index, Rank, Repeat: A Tactical SEO Framework A framework for SEO strategy that captures the three primary elements of search engine optimization. First up: SEO and search engine crawling analysis. Part one of a three-part series.  |
Search Engine Watch February 15, 2005 Grant Crowell |
Avoiding Search Engine Woes with Multiple Domains and Websites Operating multiple sites using numerous domains may trigger search engine spam penalties if you're not careful with implementation.  |
Search Engine Watch September 3, 2002 Danny Sullivan |
Google: Can The Marcia Brady Of Search Stay Sweet? Does search dominance by Google mean that the company is destined to be hated, in the way that Microsoft endures a poor reputation due to its dominance of operating systems, office software and browsers? Such a fate is not preordained.  |
InternetNews May 9, 2005 Tim Gray |
Google Back After Going Black Internet search giant Google's engine sputtered briefly over the weekend when its Web site blacked-out, leaving millions of visitors looking for answers elsewhere.  |
Search Engine Watch December 29, 2008 Ron Jones |
SEO Site Structure 101, Part 2 Search engines love sites that provide a great user experience. So as you consider your site structure please do not leave this out. You will reap great dividends by doing so.  |
Search Engine Watch October 7, 2010 Mathieu Burgerhout |
Why You Should Prevent Certain Pages From Being Indexed All pages are not created equal. Having fewer "unimportant" pages of your site indexed will put more emphasis on your "money" pages.  |
InternetNews November 4, 2005 Brian Livingston |
'Googlewashing' Makes Your Site Invisible A growing number of content-based businesses face a serious new threat to their publishing rights and search rankings.  |
ONLINE September 2000 Bill Mickey |
When is a Billion Too Much? Some Web search engines are on the rampage to index as much of the Web as they can. When a search service finally does catch up with the entire publicly-available Web, will that database be the exclusive destination of searchers everywhere? I doubt it.  |