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CRM August 20, 2014 Maria Minsker |
CRM Evolution 2014 Day Three: As Social Engagement Strategies Mature, New Challenges Arise The sports industry uses social media to connect with fans during slow periods. |
CRM August 11, 2014 |
Sailthru Now Integrates with Facebook Custom Audiences Integration leverages Sailthru Smart Data and enables marketers to identify consumers likely to convert and drive revenue through the Facebook Custom Audiences interface. |
HBS Working Knowledge August 20, 2014 John Deighton |
Why the ALS Ice Bucket Challenge is a Social Media Blockbuster Most companies should envy the financial and brand awareness brought about by the ALS Ice Bucket Challenge. The campaign's key ingredient is that participants enhance their personal capital in performance of a good deed. |
CRM August 8, 2014 Martyn Etherington |
The Dos and Don'ts of Implementing a Social Selling Program Use social channels to enhance sales fundamentals, not replace them. |
Fast Company Alice Truong |
Video Ads Are Coming To Twitter The social network said Tuesday it is beta testing promoted videos on desktop and mobile after months of experimentation. |
AskMen.com Ian Lang |
Network Productively With Refresh It's an app that saves you a lot of time by scouring an impending contact's social media accounts all at once. |
Fast Company Varun Nayar |
DigiTour Brings YouTubers (And Other Social-Media Stars) To Life DigiTour, an L.A.-based social media and music event company, is moving the relationship of You Tube stars and their fans from the screen to IRL. |
Pharmaceutical Executive August 1, 2014 Jill Wechsler |
Social Media Struggles Continue Tweeting limited, corrections okay, says FDA, as industry, regulators wrestle with the digital world. |
Fast Company Chris Gayomali |
We Asked A Bunch Of Lawyers: Who Owns The Copyright To This Amazing Monkey Selfie? Who actually owns the copyright to the photograph the monkey took of herself with David Slater's camera? |
Fast Company Sarah Kessler |
Inside YouTube's Fame Factory At Vidcon teenagers line up to meet their favorite Youtubers. Can fame built on "not being famous" survive? |
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