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Search Engine Watch
June 8, 2009
Liana Evans |
What Are Your Social Media Goals? Most companies are reluctant to enter the social media space because the ROI is a tough nut to crack. Your social media goals will be strikingly different than an SEO or PPC strategy.   |
InternetNews
June 5, 2009
David Needle |
Yahoo as App Store? Yahoo is adding Web apps at a rapid clip. |
InternetNews
June 5, 2009
Kenneth Corbin |
Mutter's Cure for Newspapers: Online Ad Co-op Amid all the hand wringing over the future of newspapers, industry executives held a semi-secret meeting last week in Chicago to discuss how to better monetize their content on the Web. |
CRM
June 1, 2009 |
Who Owns the Social Customer? CRM magazine's in-depth report on the state of social media in CRM. |
CRM
June 1, 2009
David Myron |
Social Media Spawns a New Era in Customer Intelligence Customer attitudinal information is what companies have been clamoring to obtain for years. |
CRM
June 1, 2009
Denis Pombriant |
The New Currency of Social Media Active engagement gives us a chance to better understand the customer. |
CRM
June 1, 2009
Ian Jacobs |
The New Interaction of Social Media Beyond marketing, the popular tools and techniques can also serve as a channel for support. |
CRM
June 1, 2009
Christopher Carfi |
The New Maelstrom of Social Media We're awash in social networking data. Do we really want our businesses drowning in it, too? |
BusinessWeek
June 4, 2009
Jon Fine |
ESPN Bets Sports Fanatics Will Pay for Online ESPN's mag will start charging on the Web this summer. Will advertisers pay more to reach such devoted fans? |
InternetNews
June 4, 2009
Alex Goldman |
Companies Need Social Media All-Stars Forget e-mail blasts and company Web sites; the future is in employees gaining a following on social media networks like Twitter. |
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