Marketing

Magazine articles on marketing on the internet.

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Entrepreneur April 2007 Catherine Seda	Squeeze Play Offering your site visitors something for free can help grow your contact list -- but be careful not to drive them away.
Entrepreneur April 2007 Catherine Seda	Winning Over the Skeptics Social media marketing is about to explode. But as you rush to harness the viral power of blogs and social sites, be warned: Many of the consumers who are researching products don't trust these sites.
Entrepreneur April 2007 Kim T. Gordon	Less Is More Tired of trying to tell your whole story in 30 seconds? Put your ad budget to better use by enticing prospects to visit your website.
Entrepreneur April 2007 Melissa Campanelli	Seeing Is Believing Visual search engines make it simple for shoppers to find your products.
The Motley Fool March 16, 2007 Steven Mallas	March Madness Spreads to YouTube CBS is bringing college-hoops clips to Google's video purveyor. How will CBS monetize this initiative? Pretty much the only way possible in this case -- advertising.
PC Magazine March 14, 2007	Raise Your Profile If a potential customer doesn't know your name, can he find you?
Search Engine Watch March 14, 2007 Michael Boland	Google's Local Business Center and the Webification of SMBs More providers are wising up to the tactic of offering small businesses a free and easy way to get online, in hopes that they will transition into paid advertisers.
Search Engine Watch March 13, 2007 Kevin Newcomb	Search Share Slipping, But Still Strong A new Digital Outlook Report from Avenue A \| Razorfish found that search continues to play a key role in the success of online ads, though its prominence is beginning to slip.
BusinessWeek March 19, 2007 Jon Fine	A Small Drop In Bud's Barrel What is happening with Anheuser-Busch mirrors much of what's up with big marketing and media right now.
InternetNews March 8, 2007 Nicholas Carlson	Online Ad Dollars Stay Hot Call it another banner year for sponsored links.
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