Marketing

Magazine articles on marketing on the internet.

Old Articles: <Older 421-430 Newer>

Search Engine Watch July 15, 2005 Chris Sherman	Google Simplifies & Loosens Requirements for AdWords Google is making changes to its AdWords program intended to provide advertisers with more control over campaigns while potentially improving relevance for users.
Search Engine Watch July 14, 2005 Chris Sherman	Choosing a Search Engine Optimization Firm Marketing Sherpa has released the 4th edition of its Buyer's Guide to Search Engine Optimization Firms, a comprehensive look at the players in the industry.
The Motley Fool July 14, 2005 Rick Aristotle Munarriz	Farewell to DoubleClick One online advertiser pioneer moves on, but investors should see that others are left to take its place.
The Motley Fool July 13, 2005 Tom Taulli	Is "Baidu" Chinese for "Google"? Baidu, China's search-engine upstart, prepares for an IPO. Baidu's business model allows advertisers to bid on keyword-search results. It's working quite well.
The Motley Fool July 13, 2005 Steven Mallas	Amazon's Hall of Marketing Amazon.com comes up with an amusing way to celebrate its 10th anniversary. So long as one is already safely invested in blue chips with strong brands and healthy dividend growth, Amazon.com makes for a nice speculative play on the future of online commerce.
Search Engine Watch July 5, 2005 Chris Sherman	Keeping an Eye on Google A new report offers fascinating, in-depth insights on how users interact with Google search results, based on studies using eye-tracking technology.
The Motley Fool June 30, 2005 Alyce Lomax	Bad Ads at Microsoft? Hopefully rumors of Microsoft's interest in an adware company are just rumors.
The Motley Fool June 28, 2005 Rick Aristotle Munarriz	Viacom's Game Face MTV and Midway hook up to marry music with the latest wave of video games. As video games continue to evolve, developers have a greater ability to adapt in-game advertising to make it current. Despite its depressed shares, Viacom is about to plug into yet another promising outlet.
The Motley Fool June 20, 2005 Rick Aristotle Munarriz	Farewell to FindWhat Weakly disguised by a new name, paid-search specialist MIVA's still kicking. Investors, take note.
Entrepreneur July 2005 Kirsten Osolind	Walk the Talk Wise word-of-mouth marketing works, and word on the street is that this type of marketing is reinventing its image. Here's how to make it work for you.
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