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Information Today February 20, 2014 |
Thomson Reuters Eikon Monitors Tweets The Thomson Reuters Eikon market analytics and trading software for financial professionals now includes news sentiment data and sentiment analysis of Twitter feeds. |
Fast Company |
The World's Top 10 Most Innovative Companies in Advertising For becoming the toughest iPhone competitor in the galaxy. Even Apple fans must acknowledge that there have been few marketing success stories as dramatic and quickly unfolding as Samsung's. |
CRM February 10, 2014 Maria Minsker |
As Marketers Embrace New Tactics, Experian Studies Find Email Is Still King Thanks to pop-up windows and responsive design, email remains the top marketing channel. |
CRM February 3, 2014 Maria Minsker |
Clipster Launches Redesigned Video Marketing Platform for YouTube The updated platform enables marketers to better customize YouTube gadgets for in-video advertising. |
Fast Company Chris Gayomali |
Topshop Is Letting Shoppers Use Virtual Reality To See Its Runway Show We've known for some time now that Topshop's fondness for the cutting-edge extends well beyond the clothes it makes. The fashion magnate has shown a rare willingness to experiment with new technology |
CRM January 27, 2014 Maria Minsker |
GoDaddy Launches Get Found to Help SMBs Boost Sales GoDaddy's Get Found solution will keep SMBs' contact information up to date. |
Fast Company David Zax |
How Shoptiques Is Helping Independent Boutiques Tackle E-Commerce Shoptiques -- which enables users to buy clothes at boutiques from all over the world -- provides inventory management tools for retailers, and offers web-based tools to drive sales. |
Fast Company David Lavenda |
How Red Robin Transformed Its Business With Yammer Yammer, essentially a "Facebook for business," provides a social channel for employees, partners, and customers of Red Robin to communicate and exchange information |
Fast Company Neal Ungerleider |
Why Twitter Loves TV The television and ad industries want to microtarget households. Twitter is trying to help them reach their goal and make money for itself. |
Fast Company Alice Truong |
Tweet For Your Supper -- And Handbag: Brands, Customers, And The New "Social Currency" Many companies are offering freebies to customers that tweet about them. Is this an effective form of marketing, and is it good for their credibility? |
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