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CRM November 2013 Maria Minsker |
Gigya Gets Gamification Boyd Gaming uses social infrastructure to nurture engaged advocates. |
CRM November 2013 Leonard Klie |
Philadelphia Insurance Listens to Customers The company sees retention increase after deploying a VoC solution from Confirmit. |
CRM October 25, 2013 Daniel Incandela |
Is Your Web Site Delivering a Great Customer Experience? 15 tips for making sure it does. |
CRM October 18, 2013 Ian Truscott |
Building a Business Case for Enterprise CMS An evolving need for content calls for an all-in-one way to manage it. The orchestration of your message across channels is a core discipline within customer experience management and a growing business imperative. |
CRM October 16, 2013 Sarah Sluis |
DMA 2013: Integrating Marketing and Technology Marketers voice value of big data, challenges of incorporating a 360-degree view. |
CRM October 15, 2013 Sarah Sluis |
DMA2013: Marketers Share How They Embrace Change, Data Taking action on big data findings requires collaboration, top-down support. |
CRM October 22, 2013 Sarah Sluis |
Lattice Engines Announces Predictive Lead Scoring The tool uses Lattice Data Cloud and CRM data to grade leads for marketers. |
CRM October 16, 2013 Maria Minsker |
HP Autonomy Unveils HP Digital Marketing Hub HP Digital Marketing Hub will enable delivery of personalized content based on real-time analytics. |
CRM October 18, 2013 Andy Steggles |
Use Social CRM to Boost Inbound Marketing Use your social CRM program to its full potential or get left behind. |
CRM October 11, 2013 Kathy Juve |
Three Tips for Surpassing Customer Expectations Turn connected customers into brand advocates. |
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