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CRM August 2013 Maria Minsker |
B2B Marketers Must Tackle Expanding Roles New responsibilities extend beyond their original skill sets and training. |
CRM August 2013 Kelly Liyakasa |
How to Beat Showrooming Retailers don't have to feel powerless against the Internet. For traditional brands to succeed in the race against online mega-shops such as Amazon, the more seamless the experience between online and in-store buying, the better. |
CRM August 2013 Leonard Klie |
Making the Most of Social Media Nike is the most socially devoted U.S. brand. |
AFP eWire July 31, 2013 John Clese |
Do Organizations Measure and Use Constituent Engagement Data? There are some encouraging signs that more nonprofits are recognizing the value of social media engagement. |
CRM July 25, 2013 |
IBM Releases Digital Experience Software The app makes it easier to create and track digital marketing materials. |
CRM July 18, 2013 |
Rio SEO Expands Social Remarketing Solution Online marketers can now engage brand influencers and their social 'look-alikes.' |
AFP eWire July 24, 2013 Jenny Mitchell |
Why Won't They Reply To My Email? No, they're not ignoring you. They are living, working and playing through different communication channels. Email -- a "communications staple" of our office lives -- is much less important to young people. |
CRM July 19, 2013 Leonard Klie |
All Business Is Now Social New Forrester research finds that all business decision-makers are regular users of social media. |
CRM July 17, 2013 Maria Minsker |
ExactTarget Launches HubExchange App Marketplace Platform brings marketing technologies and data together. |
CRM July 8, 2013 |
New Survey Highlights the Growth of Web Self-Service Web and mobile apps are gaining ground on interactive voice response systems as the self-service channel of choice. |
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