Marketing

Magazine articles on marketing on the internet.

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CRM November 6, 2012 Leonard Klie	Social Adds to CRM's Appeal Nucleus Research's Value Matrix highlights new functionality and integration capabilities.
Financial Advisor November 2012 Ben Mattlin	Getting The Word Out Financial advisory firms are looking at innovative ways to market themselves.
CRM November 5, 2012	SocialMotus Launches Social Media Management Tool for SMBs The new application features in-depth team management and analytics.
Financial Planning November 1, 2012 Dave Grant	It's Time to Fix Your Website for Financial Advisors If your firm's home page looks like it s stuck in the 1990s, you re likely driving away prospects and employees. Here are 7 rules for making an upgrade.
CRM October 30, 2012	Yammer Announces Deeper Microsoft Dynamics CRM Integration Yammer also announces expanded partner ecosystem with additional industry integrations.
CRM October 24, 2012	SocialChorus Announces Integration with Viralheat for Sentiment Analysis SocialChorus integrates with Viralheat API to measure sentiment analysis for large-scale advocate marketing programs and influencer-generated content.
CRM November 2012 Judith Aquino	Transforming Social Media Data into Predictive Analytics More organizations are leveraging psychographic data to forecast positive -- and negative -- results. Companies are eagerly listening to what is being said about their brands and searching for ways to take advantage of all this data.
CRM November 2012 Yusuf Tayob	The New Sales Tool Is Mobile Innovation and strategy are key to outpacing the competition.
CRM November 2012 Marshall Lager	The Wisdom of Crowds The voice of the customer is more than a buzzword.
CRM November 2012 Judith Aquino	Understanding the Shopper Economy How marketers can turn behavior into currency. Liz Crawford, a senior industry analyst at the Path to Purchase Institute, shows how to motivate shoppers in her new book, The Shopper Economy.
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