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CRM June 4, 2012 Judith Aquino |
Salesforce.com Snaps Up Buddy Media for $689 Million The acquisition extends a CRM giant's social marketing capabilities  |
CRM June 6, 2012 Judith Aquino |
HootSuite and HubSpot Join Forces The partnership will tie social media activity to lead generation and campaign efforts  |
Registered Rep. June 1, 2012 Diana Britton |
Burnt Out on Social Media? The new tools aren't winning business the way they used to.  |
Financial Advisor June 2012 Karen DeMasters |
On The Air Advisors take to online videos to make their case.  |
CRM June 2012 Judith Aquino |
Find the Right Social Media Monitoring Tool Knowing how your brand is faring on the Web is essential, but which solution is best for your organization?  |
CRM June 2012 Kelly Liyakasa |
Transforming into a Social CRM Enterprise Being successful at social media often requires organizational change management. Here are some tips to follow.  |
CRM June 2012 Leonard Klie |
Twitter: Hearing 140 Million Voices A growing number of brands are establishing social media command centers -- war rooms from which employees track and respond to customer comments, questions, and complaints on Twitter and other sites.  |
CRM June 2012 David Myron |
Take a Healthy Approach to Social Media Social media is emerging as a viable forum for sales, marketing, and customer service professionals to connect with customers. But be careful not to treat it as "just another service channel."  |
CRM June 2012 Judith Aquino |
Brooks Brothers Adds Value Through Advanced Testing Monetate helps the retailer optimize its Web site and fine-tune its campaigns.  |
CRM May 24, 2012 |
StrongMail Partners With Mobile Marketing Firm Velti StrongMail is enhancing its cross-channel capabilities via integration with Velti's technology platform for mobile campaigns and two-way messaging.  |
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