Marketing

Magazine articles on marketing on the internet.

Old Articles: <Older 361-370 Newer>

InternetNews March 23, 2005 Susan Kuchinskas	Sprite Makes a Scene on MSN The soft drink brand seeks teens via MSN Music and IM.
Search Engine Watch March 23, 2005 Chris Sherman	Writing for Search Engines In Successful Search Engine Copywriting, Heather Lloyd-Martin offers a comprehensive guide to creating search-friendly web pages that also satisfy the information needs of human users.
The Motley Fool March 21, 2005 Rick Aristotle Munarriz	Mr. Softy's Hard Sell Microsoft unveils its paid search product. Surprisingly enough, it's more than just a copycat. It's a much better plan than the market is giving it credit for.
Entrepreneur April 2005 Jerry Fisher	Lay it on the Line If you want your e-mail to get opened, craft a compelling subject line, says the author of Web Copy that Sells. And use these two "magic words."
Search Engine Watch March 17, 2005 Chris Sherman	Lessons Learned from Eye Tracking Studies You've optimized your web pages to be search engine friendly, and they're ranking well in search result pages, but so what--if users don't actually do what you'd like them to do once they arrive at your web site.
InternetNews March 16, 2005 Susan Kuchinskas	MSN Takes First Step Toward Native Ad Platform MSN's adCenter online advertising platform could eliminate revenue share with archrival Yahoo.
Search Engine Watch March 16, 2005 Danny Sullivan	MSN To Launch Its Own Paid Listings Program MSN has announced it will enter the paid search arena with a full-blown self-service paid listing program similar to those run by Yahoo and Google.
InternetNews March 11, 2005 Susan Kuchinskas	Yahoo Freshens up Its Services Portfolio Engineers added several features to its range of services, as Yahoo seemingly ramps up a contextual ad service.
Search Engine Watch March 8, 2005 Chris Sherman	A New F-Word for Google Search Results A new study has added tangible evidence to the widely held view that top-ranking search results get the most attention from users, and that lower-ranking results are all but invisible to most people.
PC Magazine March 2, 2005 Lipschutz et al.	Instant Meeting: Easy Web Conferencing In this story, we look at services that offer low, flat-rate pricing, simple interfaces, and in many cases, innovative ways to start meetings and invite participants on the fly.
<Older 361-370 Newer> Return to current articles.