Marketing

Magazine articles on marketing on the internet.

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InternetNews March 4, 2005 Susan Kuchinskas	Yahoo's Little Ad Gap Yahoo opened its advertising APIs, but they'll only benefit large advertisers. Is it missing out on the long tail?
InternetNews March 4, 2005 Brian Livingston	Are Your Visitors Seeing What You Think? Web sites that've been changed to exploit the findings of this study have sometimes generated two to three times the response rate from visitors, at little cost to the site owner.
The Motley Fool March 4, 2005 Rick Aristotle Munarriz	Yahoo! Fights Back Yahoo! isn't taking Google's quest for world domination lying down. The company appears to be gunning for Google's prime AdSense service juggernaut.
The Motley Fool March 3, 2005 Rick Aristotle Munarriz	Half-Truths in Advertising Search engine marketer 24/7 Real Media's quarter wasn't as good as it seemed on the surface, but its sector is promising.
The Motley Fool March 3, 2005 Rick Aristotle Munarriz	Requiem for Overture Yahoo! is ready to bury the Overture brand, but it can't erase the subsidiary's legacy.
The Motley Fool March 2, 2005 Rick Aristotle Munarriz	When Yahoo! Freezes Over The on-line portal turns 10, and that means free ice cream for its hungry users.
CRM March 1, 2005 Coreen Bailor	Revving Up Web Sales Bill Marsh Auto selects SilkRoad's Web-cam technology to provide online shoppers with an in-person experience.
InternetNews March 1, 2005 Tim Gray	Past is Prologue For Chief Yahoo Yahoo kicks off its 10th anniversary by opening up its platform to more developers, improving personalized search, and offering more opportunities to marketers.
InternetNews March 1, 2005 Susan Kuchinskas	Yahoo Opens Up to Developers Release of APIs allows developers to build applications that take advantage of Yahoo's technology and services. Yahoo is also rebranding Overture and launching a new Advertising Solutions Center.
Fast Company March 2005 Cheryl Della Pietra	Blog-N-Sell Textura Design uses blogs almost exclusively to pitch its low-tech rod-and-clamp seals.
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