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InternetNews
November 10, 2010 |
Google's Overhauls AdSense New user interface is designed to give Web publishers who use AdSense better controls and easier access to features.   |
Search Engine Watch
November 10, 2010
Joseph Kerschbaum |
How General Keywords Can Influence Brand-Related PPC Purchases Which search queries are leading users to make a purchase? The search funnel reports within AdWords can provide deeper insights into your account's performance. |
Search Engine Watch
November 10, 2010
Michael Bonfils |
Choosing a Naming Convention for Global Search Marketing The pros and cons of ccTLDs, subdomains, subdirectories, IDNs, and RegionalTLDs in international search. |
Search Engine Watch
November 9, 2010
Garry Przyklenk |
3 Ways to Analyze Your Competition Competitive intelligence is a highly underestimated aspect of web analytics reporting. Without it, your company's stakeholders won't know whether trends reported are good, bad, or really bad. |
Search Engine Watch
November 9, 2010
Adam Goldberg |
Connecting Rings and Bricks to Clicks (Connecting Online to Offline) Want to increase the value of your advertising today? Implement a system that ties your online ad spend to your offline conversions using these simple techniques. |
Search Engine Watch
November 8, 2010
Josh McCoy |
Diversifying Your SEO Imagine your site as you would your investment portfolio. Spreading your assets evenly is extremely important to long-term growth. |
Search Engine Watch
November 8, 2010
Kaila Strong |
Social Syncing: Cross Platform Marketing Cross promotion on social networking sites doesn't have to be difficult. Develop a plan, leverage your audience, use tools, don't be afraid to switch it up, and always track your results! |
Search Engine Watch
November 6, 2010
Avril Korman |
The Second Life Tinfoil Hat Theory Part 5: A Skylight Suddenly Appears (But Search is Still Broken.) Why has Linden Lab developed a browser based viewer for Second Life? |
The Motley Fool
November 6, 2010
Eric Bleeker |
Essential Apple News: Is Advertising the Next Major Opportunity? The Mac maker rushes to expand its iAd advertising agency and has other legal issues. |
Search Engine Watch
November 5, 2010
Frank Watson |
Top 10 Local Search Insights for the Moment The local search marketing game is changing fast, driven by Google Places, mobile, maps, Twitter, Yelp, Foursquare and more. Here's a look at 10 recent developments in local you need to be aware of. |
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