Marketing

Magazine articles on marketing on the internet.

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Search Engine Watch October 13, 2004 Andrew Goodman	Search Marketing 2004: What's Right, What's Wrong The keynote address at Search Engine Strategies San Jose prodded several raw nerves in the industry, sparing neither search marketers nor the search engines.
The Motley Fool October 13, 2004 Rick Aristotle Munarriz	It's Good to Be Yahoo! Yahoo! has another healthy quarter on the strength of paid search.
Search Engine Watch October 12, 2004 Heather Lloyd-Martin	Connecting with Customers through Search Market Research Want to learn to improve your customers' experience, pinpoint buyers' exact interests and reach prospects at every phase of the buying cycle? Look to your search logs to mine this crucial market research data.
Search Engine Watch October 7, 2004 Catherine Seda	Contextual Ads: Vital to a Search Marketing Campaign? Are you bidding on keywords through Overture's Precision Match, Google's AdWords or another pay-for-placement service? If so, you're eligible to participate in their contextual advertising programs.
InternetNews October 6, 2004 Ryan Naraine	Microsoft: Adware Disrupts SP2 Installations Microsoft has released a critical update to fix a Windows XP Service Pack 2 installation problem caused by a third-party adware program called T.V. Media.
The Motley Fool October 6, 2004 Rick Aristotle Munarriz	Wake Up, Yahoo! The company misses the boat by not cashing in on the frontline of paid search.
Search Engine Watch September 29, 2004 Shari Thurow	Shopping Search Tactics Shopping search engines make it easy for people to research and buy products. They can also be a powerful and cost-effective customer acquisition channel for merchants.
Search Engine Watch September 28, 2004 Patricia Hursh	Search Marketing in Europe Search marketing is increasingly global, but a local focus is still vital to achieve your goals. What does it take to have a successful search marketing campaign in Europe?
The Motley Fool September 27, 2004 David Jacobs	Googling Myself to Sleep See how some companies neglect simple marketing rules in search engine optimization.
Search Engine Watch September 22, 2004 Danny Sullivan	Google Ad Policies To Be Expanded Publicly Google's planning to greatly expand the editorial guidelines it publishes online, providing everyone a better idea of what it accepts on the advertising front.
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