Marketing

Magazine articles on marketing on the internet.

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Search Engine Watch March 4, 2010 Jason Tabeling	Get Your Search Campaigns Ready for the Yahoo/MSN Merger Tips on MSN search, blocking referrers, choosing your network, and a look at some promising Yahoo betas.
Search Engine Watch March 3, 2010 Michael Bonfils	Search Around the World: Italy A look at the most popular search engines, top industries, and search marketing best practices in Italy.
InternetNews March 2, 2010	Ballmer Happy With Bing's Progress Despite Challenges Microsoft's CEO talks up Bing's efforts to take on Google in search, his feelings on Twitter and how to compete with Google's free Android mobile OS.
Search Engine Watch March 2, 2010 Herndon Hasty	Your Locations are Your Biggest Digital Assets A physical address has huge online implications. While you're covering your assets, make sure to build up your presence for local-based searches.
Inc. March 1, 2010 Joel Spolsky	Let's Take This Offline A decade ago, a blog put this software company on the map. But as the business matures, it's blogging that's holding Fog Creek Software back.
Inc. March 1, 2010 Max Chafkin	How to Get Customers on Facebook and Twitter Using social networking sites for sales lead generation
Search Engine Watch March 1, 2010 Nathan Linnell	Measuring Social Media with Web Analytics, Part 1 Measuring social media is possible and Web analytics should be a key part of your measurement strategy. Part one of a two part series.
Bank Technology News March 2010 Michael Sisk	Microsites Get a Megaphone Several financial institutions are radically retooling their microsites. The sites generally target a market segment instead of a product, often downplay ties to the financial institutions, tap into social media, and some drive traffic through live events. And they're much bigger and more expensive.
Bank Technology News March 2010 Rebecca Sausner	Big Banks Invest in Marketing, PFM Online A survey of banks finds online sales and marketing are the primary focus of many big banks.
CRM March 2010 Natalie Petouhoff	The Social Customer Economy How to use Twitter for customer service interactions.
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