Marketing

Magazine articles on marketing on the internet.

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CRM December 2009 Lauren McKay	Information Overload As consumers deal with an increasing amount of information - and as they embrace more mechanisms to engage with that information - there comes a need to search out what's important, or filter out some of the noise. Through this tidal wave of information, how can businesses manage to connect?
Search Engine Watch January 6, 2010 Michael Bonfils	Top International Search Marketing Failures to Avoid in 2010 There are huge international search opportunities, but using misguided research and not thinking locally are two big mistakes marketers can make.
InternetNews January 5, 2010	Apple Nabs Quattro, Still Haggling With Verizon Apple is diving headlong into the mobile advertising business with the purchase of Quattro Wireless, a mobile ad firm.
Search Engine Watch January 5, 2010 Herndon Hasty	A Few More Resolutions for Your Search Team Want greater search marketing success this year? Try looking at search engine marketing as a whole, rather than two independent efforts, and have an open line between development and search engine optimization.
Search Engine Watch January 4, 2010 Ron Jones	Duplicate Content 101 What duplicate content is, how search engines deal with it, and how to avoid the pitfalls.
InternetNews December 28, 2009	Groups Call on FTC to Block Google's AdMob Deal Consumer groups warn $750 million buy would extend Google's dominance into the mobile sector.
On Wall Street January 1, 2010 Gerri Leder	Large Firms Need to Get More Social It is not hard to imagine how social media has earned its place among our "Seven Trends Reshaping Financial Services."
Search Engine Watch December 25, 2009 Joshua Palau	Good Riddance, 2009 Let's face it, 2009 was a pretty awful year. And not just the world of advertising. But there are signs of hope as we head toward 2010.
InternetNews December 18, 2009	Google May Be In Talks to Buy Yelp Rumored $500 million deal would be big vote of confidence for local ad market.
PC Magazine December 18, 2009 Samara Lynn	MailChimp MailChimp is loaded with features and analytical tools to help any email marketer be successful. Aside from a few quirks, there's a lot to like about this service.
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