Marketing

Magazine articles on marketing on the internet.

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Search Engine Watch November 25, 2009 Tim Ash	Roles vs. Personas vs. Cognitive Styles People who visit your site all have unique personalities and temperaments. Understand these differences all play key roles when planning for landing page optimization.
Entrepreneur December 2009 Gwen Moran	Bring Your Marketing Message to Life Online video is easy and inexpensive. Use it to get the word out.
Entrepreneur December 2009 Paula Peters	Content is King, but Does it Ka-ching? Good content converts prospects into leads. Here are 5 ways to turn visitors into customers.
Entrepreneur December 2009 Mikal E. Belicove	Really Simple Success Content syndication via RSS is an easy and inexpensive way to drive more traffic to your site.
CIO November 24, 2009 Kim S. Nash	Facebook, Mobile Phones and the Future of Shopping Forget the mall. Retailers are tapping Facebook and mobile phones to get closer to customers wherever they are.
Search Engine Watch November 24, 2009 Carrie Hill	What Small Business Web Site Owners Need to Know About Page Speed Is your small business site old or outdated? Here's how to avoid the wrath of Google's new ranking factor.
Search Engine Watch November 24, 2009 Mark Jackson	Natural Link Building Practices Don't take chances buying links. Make these safe, proven link building tactics part of your search engine optimization strategy.
InternetNews November 23, 2009	Google Snaps Up Display Ad Tech Firm Teracent Latest acquisition aims to bring machine learning to Google's growing display business.
Search Engine Watch November 23, 2009 Liana Evans	Marketing Tactics vs. Social Media Strategy Fully research why you're using a particular social media strategy tactic. Did your agency tell you that you "need" it? Or is your audience there and interacting already, or is there potential for branding and exposure?
Search Engine Watch November 23, 2009 Ron Jones	Measuring Success 101, Part 1 Defining a goals and objectives, identifying the right tools and data to analyze, and defining the staff and time needed to track the success metrics are crucial elements for measuring success.
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