Marketing

Magazine articles on marketing on the internet.

Old Articles: <Older 231-240 Newer>

InternetNews August 2, 2004 Susan Kuchinskas	Search Versus Search in Silicon Valley The Search Engine Strategies conference focuses on optimizing Web pages so they'll rank higher in search results.
CRM August 2004 Emmy Favilla	Targeted E-mails Win Forex a 100 Percent Response Rate Forex now identifies and tracks visitor behavior on its Web sites, and automates a short cycle of weekly emails.
The Motley Fool July 30, 2004 Rick Aristotle Munarriz	Is LookSmart Looking Up? The company is trimming its deficits while raising targets.
Search Engine Watch July 29, 2004 Jessie Stricchiola	Lost Per Click: Search Advertising & Click Fraud Click fraud, the practice of clicking on a text advertisement served by a search engine for the sole purpose of forcing the advertiser to pay for the click, is emerging as an important concern for search engine marketers.
InternetNews July 28, 2004 Susan Kuchinskas	Google's Ad Technology Tussle Marching headlong into the public arena, Google is wrangling over ad technology -- and words -- in a patent suit with Overture.
InternetNews July 28, 2004 Colin C. Haley	Time Warner Bullish on Online Ads The company's Q2 profits slip, but it is optimistic that online ads will contribute to a strong year.
Search Engine Watch July 28, 2004 Grant Crowell	Search Engine Marketing and Branding Challenges Should search engine marketing be considered as part of a brand-building campaign?
Technology Research News July 28, 2004 Eric Smalley & Kimberly Patch	Online popularity tracked Researchers analyzing how this effect plays out on the Internet have developed a metric, or batting average, for an item's popularity.
The Motley Fool July 27, 2004 Rich Smith	DoubleClick's Concentration Total diluted shares outstanding may have declined at the online advertiser, but the company issued new shares almost as fast as it bought up the old ones!
The Motley Fool July 26, 2004 Rich Smith	Is DoubleClick a Green Gene Stock? The online advertiser may have potential despite last week's fall.
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