Marketing

Magazine articles on marketing on the internet.

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InternetNews August 10, 2009	WebMediaBrands Sells Internet.com to QuinStreet WebMediaBrands has inked a deal to sell its Internet.com unit to online vertical marketing firm QuinStreet.
Search Engine Watch August 10, 2009 Ron Jones	Developing a Social Media Strategy 101, Part 1 Using social media correctly helps companies engage audiences in new ways, be more personable, develop new connections, and maintain the ones they have.
InternetNews August 7, 2009	Facebook Moving Up Fast in the Enterprise Study reveals growing use of Facebook, but watch out for Microsoft and IBM. Brand loyalty, customer service, customer loyalty and acquisition were the top benefits noted.
Search Engine Watch August 7, 2009 Michael Boland	Surrounded by Search Engines: A New Kind of Mobile Search Voice search could have a bright future in mobile, and even evolve beyond the phone itself. It may also open up another advertising medium.
BusinessWeek August 6, 2009 Ronald Grover	How Many Ads Will Net Viewers Watch? Different strategies: CBS.com is studying how to pile as many commercials as possible on Internet shows; Hulu wants to run fewer ads but charge more for them.
InternetNews August 6, 2009	Does Bing 'Find' Illicit Meds Sites? A report this week claims that nearly 90 percent of Microsoft-sponsored search results for online pharmacies found by the Bing search engine lead to fraudulent sites.
Search Engine Watch August 6, 2009 Justilien Gaspard	Link Marketing for Travel and Tourism Businesses Good link building is just good marketing. That especially applies to the travel and tourism industry. The trick is targeting the right sites.
Search Engine Watch August 6, 2009 Melissa Mackey	PPC Integration, Part 1: Integrating PPC with E-mail Integrated marketing is nothing new, but in online marketing we often find ourselves working in silos. Integrating PPC with other marketing will create efficiencies across channels and make your marketing dollars work smarter.
Search Engine Watch August 6, 2009 Bill Hunt	Are Language Options Hurting Your International Sites? Most SEOs face challenges with a single site in English, but the challenges compound exponentially when you add multiple countries and languages to the mix. The most common of these problems is the use of language or location detection.
CRM August 1, 2009 Lauren McKay	Microsites to Serve Microsegments Brands from Dell to Office Depot are slicing customers into ever-tinier segments - and learning the dos and don'ts along the way.
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