Marketing

Magazine articles on marketing on the internet.

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Search Engine Watch August 3, 2009 Liana Evans	Understanding Social Media Communities Social communities, whether they're online or offline, have interesting dynamics. To make any kind of headway, you must understand and respect how each individual community functions before charging in to join the party.
PC Magazine August 1, 2009 Chloe Albanesius	Following Your Web Footsteps Does targeted advertising need to be regulated?
Search Engine Watch July 31, 2009 Joshua Palau	What Can the Recession Teach Us? This recession is different that the 2000 dot-com bubble burst. It's impacting how we behave personally and professionally. We're being more responsible and looking closer at everything we do, including the world of search.
Search Engine Watch July 31, 2009 Frank Watson	Yahoo-Bing Promises More of the Same Now that Yahoo's giving over its search and search ads to Microsoft, there are some changes for the search industry on the horizon. But are things really going to be that different?
BusinessWeek July 30, 2009 Jon Fine	Taming the Web for Local Advertisers GrowthSpur has a strategy to help business connect with fragmented audiences
InternetNews July 30, 2009	Does MicroHoo Have Staying Power? While the industry scrambles to sort out the potential impacts of Yahoo's new partnership with Microsoft, the initial response has been generally positive, particularly for the short term.
Search Engine Watch July 30, 2009 Sage Lewis	Re-Thinking Link Building Commentary Readers respond to Sage's last column, where he urged them to change the way they think about link building.
InternetNews July 29, 2009	AOL Ad Revenue Tumbles 21% in Q2 AOL continues to feel the pain of the frigid advertising economy, with revenues for the second quarter falling 21 percent from the same period last year.
InternetNews July 29, 2009	Microsoft and Yahoo Deal on Search, At Last After much rumor and speculation, two online giants strike a sweeping partnership.
Search Engine Watch July 29, 2009 Kevin Newcomb	Yahoo-Microsoft Deal a Win for Advertisers The search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for the new #2 search engine to knock Google off its lofty perch.
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