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Search Engine Watch July 29, 2009 Andy Atkins-Kruger |
Using Alibaba.com for B2B Leads While Alibaba is described as an "Asian eBay," it's much more than that. And its global domination plan is being rolled out at astonishing speed. Useful for undertaking cultural research and comparisons, the site also has a wealth of resources in English about managing global trade.  |
Search Engine Watch July 28, 2009 Herndon Hasty |
Of PPC and PBJ: Combining PPC and SEO Effectively, Part 1 When search engine optimization and pay-per-click search ads work together, both can improve -- if it's done well. SEO's thick and salty "peanut butter" should form a strong base for PPC's "grape jelly" to form an unstoppable search/sandwich force, right?  |
Search Engine Watch July 28, 2009 Eric Enge |
Invest Time in Twitter Now for Long-Term Rewards Links are still the short-term payout. But there may come a time where "social media mentions" are a factor in search engine rankings, or when Twitter sends your site thousands or tens of thousands of visitors per day.  |
PHONE+ July 23, 2009 Craig Galbraith |
5 More Twitter Tips for Businesses It might be time to start thinking about using Twitter in your business model.  |
HBS Working Knowledge July 27, 2009 Sarah Jane Gilbert |
Social Network Marketing: What Works? Purchase decisions are influenced differently in social networks than in the brick-and-mortar world, says Harvard Business School professor Sunil Gupta. The key: Marketers should tap into the networking aspect of sites such as Facebook.  |
InternetNews July 27, 2009 |
Bing Offers More Bang for the Buck: Survey New industry analysis shows higher percentage of people click on ads served through Microsoft's Bing than Google's search engine.  |
PHONE+ July 27, 2009 Mike O'Neil |
Using Social Media to Build Your Business Whether you're a business owner, channel manager, sales professional, sales engineer or even a lead generator, social media can provide a tremendous competitive advantage for you and your business.  |
Search Engine Watch July 27, 2009 Erik Qualman |
International Social Media Strategy: One Size Does Not Fit All While the social media space is becoming more defined every day, it's still the Wild West; especially when you look to take your strategy international. It may seem overwhelming, but if you embrace the opportunity, you could get large payoffs.  |
Search Engine Watch July 27, 2009 Ron Jones |
Link Building Tactics 101, Part 1 Link building is one of the most important elements to obtaining high rankings in the major search engines. It involves ongoing effort and a long-term strategy to ensure a Web site continues enjoying success in organic search results.  |
Search Engine Watch July 24, 2009 Gregg Stewart |
Mobile Coupons Offer Multiple Benefits Consumers love the cost savings of mobile coupons. Marketers love their many benefits. Mobile coupons are an inexpensive way to take advantage of what works in mobile marketing today.  |
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