Marketing

Magazine articles on marketing on the internet.

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InternetNews July 23, 2009	A Ray of Hope for Online Advertising New study highlights spike in display pricing, suggests the worst may be over.
Search Engine Watch July 23, 2009 Jason Tabeling	Geo-Targeting Isn't Just for Local Businesses Anymore Most search advertisers use geo-targeted campaigns only if they have a local business, or are running a local promotion or event. While those are great uses for geo-targeting, it can also offer some significant advantages in your other PPC campaigns.
Search Engine Watch July 23, 2009 Justilien Gaspard	Link Marketing Opportunities in Your Backyard You may have spent a lot of time looking far and wide for links to your Web site. But are you overlooking opportunities in your home town?
Entrepreneur August 2009 Jennifer Wang	The Man Behind the Memes Internet content connoisseur Ben Huh explains our fascination with cat photos, cheeseburger hats and misspelled words.
Entrepreneur August 2009	Greasing FreeWheel An internet advertising technology company gets big bucks.
Entrepreneur August 2009 Gwen Moran	Spend Local--Online Reach a younger, hipper market for a fraction of the cost of traditional advertising.
InternetNews July 22, 2009 Michelle Megna	Social Media Marketing Makes More Money Deep engagement with consumers through social media channels correlates to better financial performance, says new study.
Search Engine Watch July 22, 2009 Michael Bonfils	Baidu -- A Sleeping Giant Awakens Baidu is the search engine of choice for the Chinese people, but will it stay on top after some dramatic changes? The new Baidu Professional Edition will likely impact short-term advertising results for the sake of better long-term relevance.
Search Engine Watch July 22, 2009 Tim Ash	Your Baby Is Ugly After launching a landing page optimization project, you inevitably will find chinks in the armor of your beautiful and perfect creations. Before fixing anything, you have to let go of your ego and acknowledge that your baby is ugly.
The Motley Fool July 22, 2009 Jennifer Schonberger	Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television.
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