Marketing

Magazine articles on marketing on the internet.

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Search Engine Watch June 17, 2009 Kevin Newcomb	Following the Nofollow Kerfuffle Matt Cutts says Google changed its handling of nofollow last year, but no one noticed. Can that really be what happened?
Search Engine Watch June 17, 2009 David Dalka	Quality SEO Pays for Itself Quality SEO is a valuable activity that can dramatically transform profitability of a business. However, since this is not yet understood by many management team executives, it is often both undervalued and under-resourced.
CRM June 1, 2009 Lauren McKay	Strategy and Social Media: Everything's Social (Now) You may not know what you're doing - but your customers do. If the time to act is now - does that mean it's too late to plan?
CRM June 1, 2009 Lauren McKay	A Travel Company's Tweet Deals Quality time - and high-quality engagement - on Twitter helps CruiseDeals.com extend its brand and develop leads.
Search Engine Watch June 16, 2009 Herndon Hasty	SEO Friendly Site Structure - If You Build it, Will They Come? Your site's content is at the heart of what your site will rank for, and how well it will rank. But visitors will only come if you've structured your information in a way that's easy for visitors to navigate, and for search engines to understand.
Search Engine Watch June 16, 2009 Eric Enge	Combining Trust and Relevance When search engines measure the level at which they trust Web sites, and that trust is topic-specific. What's that mean for new sections of a trusted Web site?
Search Engine Watch June 15, 2009 Erik Qualman	Do Teens Tweet? And Other Social Media FAQs The questions keep growing as more people join the social media fray. It seems appropriate that we take some time to go over three of the most common questions that marketers might be asking.
Search Engine Watch June 15, 2009 Ron Jones	Effective PPC Ad Copy 101, Part 1 One of the most important factors of a successful PPC campaign is writing successful ad copy. You can spend a good deal of time on other aspects of your campaign but skimp on the ad copy and you might not get the results you're looking for.
Search Engine Watch June 12, 2009 Chris Boggs	How Long Should It Take for SEO to Show Results? How long it takes to show results from SEO will depend on several factors, including age of the site and the level of competition.
Search Engine Watch June 12, 2009 Michael Boland	The Future of the Mobile Web: To App or Not to App? Improved capabilities of the Safari mobile browser in the latest iPhone have lots of implications for mobile local search.
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