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Search Engine Watch May 6, 2009 Kevin Ryan |
Luxury Brand Survival Did you ever notice that luxury brands that have been with us since the dawn of time somehow survive economic turmoil? Ever wonder how they do it? Of course, smart search strategies play a role.  |
Search Engine Watch May 6, 2009 Eric Enge |
Look to Your Other Opportunities Vertical search engines offer huge potential opportunities for publishers, yet many organizations fail to take advantage of them. The potential traffic may be smaller, but there's less competition in image search, product search, news search, and other verticals.  |
InternetNews May 5, 2009 Michelle Megna |
Cost-Cutting E-tailers Look to Retain Customers The recession is prompting online store owners to shift their marketing priorities, with customer retention and social marketing topping the list.  |
Search Engine Watch May 5, 2009 Mark Jackson |
Selecting an SEO Firm: The What, How, and Who Selecting a search engine optimization company, or finding someone to do SEO in-house, can seem difficult, but it doesn't have to be.  |
Inc. May 1, 2009 |
Virtual Trade Show Companies These companies coordinate virtual trade shows for many industries.  |
Inc. May 2009 Kasey Wehrum |
Sales & Marketing: E-Mails That Sell Turning employee missives into ad campaigns.  |
Inc. May 2009 April Joyner |
Sales & Marketing: Nice Meeting Your Avatar Industry trade shows go virtual.  |
Search Engine Watch May 4, 2009 Ron Jones |
Click Fraud 101 Thanks to increased efforts from the search engines and ad networks, click fraud is less of a problem than it once was, but it still exists. Here's how to arm yourself against this potential foe.  |
Search Engine Watch May 4, 2009 Erik Qualman |
Social Media Insights from TripAdvisor CEO Steve Kaufer, Part 2 With a successful presence on Facebook and YouTube, TripAdvisor was doing social media before it was the cool thing to do. The secret? Speed Wins.  |
Search Engine Watch May 1, 2009 Gregg Stewart |
Should Local Marketers Get Twitterpated? The Twitter phenomenon is exploding, so is it time for local marketers to embrace Twitter? Like most new/emerging platforms, it depends on your business category.  |
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