Marketing

Magazine articles on marketing on the internet.

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Information Today October 9, 2008	YouTube Adds Retail Links YouTube just announced its first steps into the world of ecommerce. The click-to-buy links are available on the watch page under the video along with the other community features
Search Engine Watch October 9, 2008 Sage Lewis	My Wife, the Editor Editor of any kind of publication -- machining, food, scientific equipment -- is an underground ruling class that very few average people know about. If you want the quote, if you want the link, treat these people with the respect they've come to know and love.
Search Engine Watch October 9, 2008 Ron Jones	MySpace for Online Learning and Marketing Tools While some schools eschew the idea of MySpace in the classroom, other curricula embrace social media. If you can pull the aptitude and savvy of students from what they like to do outside class into the classroom, it makes for a more interactive environment.
The Motley Fool October 9, 2008 Anders Bylund	YouTube, the Moneymaker It sounds like an oxymoron, but now the site can make money for Google and its partners alike, by helping other companies advertise their wares.
Search Engine Watch October 8, 2008 Eric Enge	SEO Link Building Fundamentals Link building is often a slow and arduous process that unfolds over a long period of time. But the rewards are large and it's a fundamental requirement for marketing any Web site.
Search Engine Watch October 8, 2008 Kevin Ryan	Stop In-House SEO Disasters Now! Whether you're in the house or outside it, fighting the good fight is never easy. Though we don't do it enough, hat's off to the in-house SEO practitioners everywhere.
InternetNews October 7, 2008 Kenneth Corbin	Search Ads: Chilly Economy's Silver Lining? Analyst cuts projections for online ad spending, but search marketers say their segment is holding strong. Is Google-Yahoo the greater concern?
InternetNews October 7, 2008 David Needle	Investing in Mobile's Future In the wireless realm, relevant content is king, experts say. Or at least, it will be as devices improve and models become clarified.
Search Engine Watch October 7, 2008 Mark Jackson	What You Need to Know Before Committing to SEO Rushing into a search engine optimization initiative without properly planning your SEO strategy is setting yourself up for failure. To enjoy the fruits that SEO can provide your site, you need to be well organized and develop a plan.
InternetNews October 6, 2008 Kenneth Corbin	Yahoo, Google Delay Ad Deal Amid an ongoing antitrust investigation of a controversial advertising tie-up between Google and Yahoo, the companies have agreed to postpone the deal to give regulators more time to complete their investigation.
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