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Search Engine Watch
May 14, 2008
Kevin Ryan |
Google's Superiority Complex In the end, is Google's search advertising system better than Yahoo's, or are they just monetizing better? It sounds like a little bit of both, but we shouldn't count Yahoo out.   |
Search Engine Watch
May 13, 2008
Carrie Hill |
Small Business Owners Need Twitter and LinkedIn Keeping up with what's going on in your industry and creating a community you can talk with are key factors that successful web businesses employ. |
Search Engine Watch
May 12, 2008
David Szetela |
Google AdWords Editor a Great Tool for Content -- and for Yahoo/Microsoft! Time is money, and these two tips will free up many moneymaking hours for you. See how Google has created a tool that will increase ad revenue for itself, but for Yahoo and Microsoft as well. |
Search Engine Watch
May 9, 2008
William Flaiz |
Optimization by Numbers The automotive and online marketing industries share a common thread. Both reflect the growing complexity of modern culture. |
BusinessWeek
May 8, 2008 |
How Will Microsoft Snare Digital Ads? Microsoft's Kevin Johnson talks about where the software king's online business is headed now that its proposed Yahoo deal is off the table |
Search Engine Watch
May 8, 2008
Ron Jones |
What SEM/SEO Events Should You Attend This Year? There are several search engine marketing conventions every year, but which ones are actually worth your time and money? Here are your best bets for 2008. |
Search Engine Watch
May 7, 2008
Kevin Ryan |
100 Million Theoretical Dollars In a recent episode of South Park, the characters set out to create a viral YouTube video to earn their millions. While you're waiting for 100 million real dollars, capitalizing on the connection between traditional placement and search can be as easy as lip-syncing Romanian dance music. |
Search Engine Watch
May 7, 2008
Eric Enge |
The Top 3 Reasons PPC Lead Gen Campaigns Miss Volume Targets - Part 2 Understanding how to analyze keywords using a waterfall analysis can give you a great deal of insight into what's happening with your campaign, and bring a sharp focus to the nature of the opportunities available to you. |
Search Engine Watch
May 6, 2008
Kevin Heisler |
CEO Tells Wall St. Why He Invests in SEO Not every CEO understands the value of search engine optimization. Here's one who does: Tom Evans, CEO of Bankrate, tells Wall St. analysts why SEO is one key to the company's success. |
Search Engine Watch
May 5, 2008
David Szetela |
Want to Double Conversions in One Month? Split Those Ad Groups Content Advertising strategy put to the test: Would your boss be happy if your campaign conversion rates doubled in 30 days? |
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