Marketing

Magazine articles on marketing on the internet.

Old Articles: <Older 1431-1440 Newer>

InternetNews March 18, 2008	eBay Casts Off ValueClick For Affiliate Network eBay has set up its own affiliate network to encourage Web sites to drive traffic to its eBay and Half.com Web sites, reducing its reliance on ValueClick's network.
The Motley Fool March 18, 2008 Rick Aristotle Munarriz	Is Yahoo! Sleeping With the Enemy? Yahoo! announces it will team up with Click Forensics to share data and help tackle click fraud.
InternetNews March 17, 2008 Kenneth Corbin	Courting Industry in The Net Neutrality Debate Net Neutrality advocates tell Web marketers that the red-hot issue isn't just a concern for the policy wonks.
InternetNews March 17, 2008	Court Rules Craigslist Not Liable For Illegal Ads Craigslist is not liable for discriminatory housing ads posted on its Web site, a federal appeals court has ruled.
InternetNews March 14, 2008 Kenneth Corbin	Microsoft's Latest Ad Buy Microsoft today announced that it is purchasing Rapt, an advertising technology company specializing in sophisticated analytical tools.
InternetNews March 13, 2008 Kenneth Corbin	Google's First Post-DoubleClick Ad Product Google's first product from its DoubleClick is called Ad Manager, and it's a free hosted service for publishers to manage the ad inventories on their Web sites.
InternetNews March 13, 2008 Kenneth Corbin	The Privacy Debate Beyond Google-DoubleClick The debate over consumer privacy and behavioral targeting in online advertising is far from over.
InternetNews March 13, 2008	A New Ad Service For Google: Report Google will introduce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page
Search Engine Watch March 13, 2008 Steve Haar	Defending SEM During a Recession If a recession does come, search marketers will need to defend their budgets, and even their jobs. Defining past value to the company, and future contributions, can be a straightforward process.
InternetNews March 12, 2008 David Needle	Google Gets its Big Foot in The Display Ad Door The addition of DoubleClick is one of many weapons Google will need to succeed.
<Older 1431-1440 Newer> Return to current articles.