Marketing

Magazine articles on marketing on the internet.

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InternetNews December 13, 2007	Groups Ask FTC Chief to Recuse Self in Google Deal Consumer groups say head regulator has ties to a law firm representing DoubleClick.
Search Engine Watch December 13, 2007 John Tawadros	Search and the Comeback Kid: Part 1 Some kinds of online ads waned when marketers discovered search ads. But search ads led to content ads, which is leading back to a completion of the circle.
InternetNews December 12, 2007 Kenneth Corbin	Microsoft Snatches Up Multimap Microsoft today purchased online navigation company Multimap, making it the latest in a string of acquisitions to broaden and improve its search, advertising and, now, mapping businesses.
Entrepreneur January 2008 Jennifer Lonoff Schiff	New Entry Your company's arrived. Now let everyone know by getting on Wikipedia.
InternetNews December 12, 2007 Kenneth Corbin	New MTV Unit Seeks More Online Ad Dollars Viacom's property looks to consolidate digital advertising campaigns across its sprawling global properties.
Search Engine Watch December 12, 2007 Debby Richman	Blog Marketing Takes Commitment At Search Engine Strategies Chicago, top bloggers informed marketers that they'll need to leave their comfort zones to succeed in the social ecosystem.
Insurance & Technology December 6, 2007 Nathan Conz	Nationwide Launches "Have The Talk" Viral Marketing Campaign The insurance company seeks to engage Web users and provide value-added services with social media and a Web 2.0 campaign.
InternetNews December 11, 2007 Kenneth Corbin	YouTube: Broadcast Yourself, Get Paid The convergence of ad dollars and social media presses forward as YouTube expands its revenue-share program to video uploaders.
InternetNews December 10, 2007 Kenneth Corbin	Microsoft Mulls Modest Mobile-Ad Moves Microsoft said today that it is entering the mobile ad arena, following competitors like Google into one of the fastest-growing sectors of the Internet economy.
CRM December 1, 2007	The Pulse What do you think of viral marketing?
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