Marketing

Magazine articles on marketing on the internet.

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InternetNews September 21, 2007 Nicholas Carlson	Widgets Come to Amazon Associates Amazon Widgets are intended to drive traffic to it's gigantic store of products.
The Motley Fool September 20, 2007 Rick Aristotle Munarriz	Go Go Google Gadget Google takes rich-media advertising to the next level with the unveiling of Google Gadget Ads, interactive ads that allow you to view video, open miniature web pages, submit requests, all while never leaving the ad.
InternetNews September 19, 2007 Nicholas Carlson	Google Intros Gadget Ads Format Google makes another play for brand advertising dollars with Gadget Ads, non-traditional ad units with interactive, rich media capabilities.
The Motley Fool September 18, 2007 Steven Mallas	Will SpiralFrog Give Pirates the Slip? Let's see if digital pirates are willing to watch ads to get music. The SpiralFrog.com website offers an interesting service, even if the name might seem a bit strange.
HBS Working Knowledge September 17, 2007 Julia Hanna	Broadband: Remaking the Advertising Industry Broadband technology is becoming more important to advertisers because of its ability to move the consumer closer to a transaction decision and to deliver clearly segmented audiences.
InternetNews September 12, 2007 Nicholas Carlson	Online Advertising Outdoes Other Mediums TNS Media reports declining advertising expenditures in television, newspapers and radio, but magazines are still hanging in there.
The Motley Fool September 12, 2007 Rick Aristotle Munarriz	Bobbing for Bebo at Yahoo! Yahoo! and Bebo, the UK's top social networking site, announce a multiyear deal in which Yahoo! will provide most of the display advertising seen on Bebo.
InternetNews September 10, 2007 Nicholas Carlson	TimeWarner's Web Video Ad Investment TimeWarner is trying to keep the Web junk out of the way.
Financial Advisor September 2007 Andrew Gluck	Web 2.0 Marketing David Scott Meerman says the old rules of public relations and marketing are dead. His book, The New Rules Of Marketing & PR has very practical ideas on how to use the web to build your business. In this interview, he explains how those ideas apply to financial planners.
InternetNews September 6, 2007 David Needle	What Is Web 2.0's Magic Metric? How effective are ads in the emerging web 2.0 era?
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