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CRM November 24, 2014 Maria Minsker |
IBM Launches B2B Commerce Tool New solution helps businesses bring B2C selling capabilities into the B2B space. |
CRM November 14, 2014 Samantha Stallard |
5 Tips for Effective B2B Content Marketing Have a strategy that supports your goal. |
CRM October 2014 Maria Minsker |
How Mature Is Content Marketing? Eighty-five percent of B2B marketers can't attribute business value to content activity. |
HBS Working Knowledge September 22, 2014 Karen Mills |
Online Banks Fill Funding Needs for Small Business In the final column on small business lending, the author is optimistic that the rise of alternative online banks can fund entrepreneurial business growth. |
CRM August 21, 2014 |
Viralheat Integrates with SugarCRM Viralheat integrates its enterprise social media management platform with SugarCRM, connecting sales with social media and enabling B2B marketers to identify prospects faster. |
CRM March 21, 2014 Ofer Yourvexel |
5 Reasons Small Businesses Have Not Embraced Online Ordering When it comes to B2B, the sales rep is still a critical link. |
CRM November 21, 2013 Sarah Sluis |
B2B Selling Is Taking Cues from B2C Interactions Mobile and social technologies are making business buyers act like consumers. |
CRM June 3, 2013 Maria Minsker |
B2B Marketers Embrace Expanding Roles A new study suggests CRM vendors should take notice. Business-to-business marketing leaders are taking on responsiblities they have never had to before, including managing social media on a regular basis. |
CRM January 2, 2013 Kelly Liyakasa |
Mobile App Developers Face Benefits, Pitfalls in 2013 Maintaining customer satisfaction is key to mobile app storefront success. The mobile app storefront gives B2B and B2C companies alike more ways to have their applications distributed and downloaded. |
CRM July 2011 Brittany Farb |
Mobile e-Commerce in the B2B Sector While mobile e-commerce is trending for retailers, it also is a hot tool for business-to-business marketing. |
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