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Searcher August 2002 Mary-Ellen Mort |
The Info Pro's Survival Guide to Job Hunting An effective online job search strategy you can adapt to your own career focus and industry target.  |
Search Engine Watch July 1, 2002 Danny Sullivan |
Overture Says Forget CPC, What's Your ROI? The company rolled out a new bidding system that will force many advertisers to think more about how much they can afford to pay to gain leads rather than how cheaply they can get those leads.  |
Search Engine Watch July 1, 2002 Danny Sullivan |
Letter From Australia I was in Sydney last month for the Search Engine Strategies conference, and in this article, I thought I'd share a few things that stood out in my mind as I listened to the various local speakers discuss search engine marketing.  |
Search Engine Watch June 29, 2002 Danny Sullivan |
FTC Recommends Disclosure To Search Engines The US Federal Trade Commission has made an important recommendation to major search engines suggesting that they better disclose their paid content. This came in response to a complaint made last year by the watchdog group Commercial Alert.  |
ONLINE Jul/Aug 2002 Greg R. Notess |
Free Full Text: FindArticles and MagPortal While much of the best of the full-text world on the Web is available only via subscription or other fee-based access, there are also free, searchable full-text collections of articles. Two of the most interesting of these are MagPortal and FindArticles.  |
ONLINE Jul/Aug 2002 Deborah Lynne Wiley |
Recommended Reading for Online Professionals Creating a Winning Online Exhibition: A Guide for Libraries, Archives, and Museums... The Invisible Web: Uncovering Information Sources Search Engines Can't See... The Mobile Technology Question and Answer Book: A Survival Guide for Business Managers... etc.  |
ONLINE Jul/Aug 2002 Marydee Ojala |
Information Professionals as Technologists It's the combination of people and technological knowledge that will further our success as technologists.  |
ONLINE Jul/Aug 2002 Greg R. Notess |
Internet Search Engine Update AllTheWeb has had a redesign and new features added... AltaVista has begun a freshness initiative to bring its entire database more up-to-date... Answer Services have been popular... AOL Search will switch from Inktomi to Google this summer... Direct Hit no longer available... etc.  |
Information Today August 2002 Paula J. Hane |
InfoToday 2002 Context and convergence were popular topics at this New York information industry event.  |
Information Today August 2002 Hugh McKellar |
On Conferences, Cabbies, and KM Getting systems to talk coherently to each other and deliver information to the right people at the right time is the very heart of knowledge management.  |
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