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CRM
June 14, 2013
Kelly Liyakasa |
Salesforce.com "Doubles Down" on Marketing The Omnicom Media Group taps cloud vendor for agency network.   |
CIO
May 7, 2013
Thor Olavsrud |
Big Data Gold Isn't Always Where You Would Expect It Many companies are focusing their big data initiatives in areas like sales, marketing, customer service and R&D, but other functions like logistics or finance may offer even greater ROI. |
CRM
June 7, 2013
Peter Chase |
Five Steps to Giving Marketers Data Ownership Integration is key. Collecting data is the easy part; the real challenge comes from connecting the different types of data across multiple channels. |
CRM
June 7, 2013
David Lloyd |
Prepare for the Age of the Customer Advances in technology will help contact centers shine. |
CRM
June 7, 2013
Peter Schmitt |
Predictive Analytics in Action Implementing strategies for dramatic sales lift. |
CRM
June 3, 2013
Maria Minsker |
B2B Marketers Embrace Expanding Roles A new study suggests CRM vendors should take notice. Business-to-business marketing leaders are taking on responsiblities they have never had to before, including managing social media on a regular basis. |
Information Today
June 6, 2013 |
Zoho Debuts Two Online Tools for Businesses Zoho Corp. Pvt. Ltd. recently introduced two new business productivity tools: Zoho Vault for managing passwords and Zoho Pulse for the social network. |
CRM
June 4, 2013
Kelly Liyakasa |
Salesforce.com to Acquire ExactTarget, Round Out Marketing Cloud The $2.5 billion deal will power cross-channel marketing attribution. |
CRM
May 30, 2013
Kelly Liyakasa |
Salesforce.com Launches Company Communities Widens scope of Salesforce platform to drive enterprise mobility. |
Registered Rep.
May 31, 2013
Megan Leonhardt |
The Guru Bella Allaire understands the best technological tools are the ones you notice the least. Her work at Raymond James is using technology to bring clients and advisors closer together. |
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