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CIO December 21, 2012 Martha Heller |
Breaking Through the CIO Paradox The final CIO Paradox column examines three of the biggest contradictions that leaders in the CIO role face.  |
CRM December 14, 2012 Mark Cooper |
The Rise of the Agile Consumer Traditional CRM systems are failing to keep pace with today's customer.  |
CRM December 14, 2012 Lisa Cramer |
Forecasting 2013 Marketing Automation Success As a practitioner in the field of marketing automation, I help end-user companies with strategy, content, and execution. This has given me insights into what is actually being accomplished within those organizations that are using marketing automation, particularly in the SMB market.  |
CRM December 10, 2012 Judith Aquino |
Moxie Software Rolls Out Social Chat App for Facebook Engage+ analyzes users' Facebook profile data for personalized interactions.  |
CRM December 11, 2012 Kelly Liyakasa |
Nimble Integrates with HootSuite Social Profiles Move will foster deeper social selling and engagement opportunities.  |
CRM December 14, 2012 Shannon Aronson |
Social CRM and the Great Power Shift Social CRM is about customer involvement, not supervision. This means that marketers today must curate, respond to, and inspire conversations in order to thrive in the marketplace. Here are five keys to success.  |
CRM December 7, 2012 |
Latin America's Contact Center Market Is Booming Adoption of interactive voice response and agent performance optimization systems is increasing.  |
CRM December 7, 2012 Scott Swartz |
Pair CRM and Billing for New Insight The key to engaging and understanding your customers is closer than you think.  |
CRM December 4, 2012 |
Genesys Orchestration Helps Manage Contact Centers Genesys Orchestration technology is designed to simplify and accelerate the deployment of customer service strategies though a business rules approach.  |
CRM December 4, 2012 |
Microsoft Updates Dynamics CRM Enhancements include visual guides through business processes, Yammer and Skype integrations, and Microsoft Office tie-ins.  |
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