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CRM
November 14, 2012 |
The Marketo LaunchPoint Marketing Ecosystem Goes Live The new ecosystem already includes 65 marketing technology partner apps.   |
CRM
November 7, 2012 |
The Cloud Changes Everything in Oz Contact centers in Australia will shift to more cloud-based solutions starting in 2015, according to a Frost & Sullivan report. |
CRM
November 9, 2012
Scott Eidle |
The Tablet-Enhanced Sales Force Best practices for implementing a successful iPad program. |
CIO
November 14, 2012
Kim S. Nash |
CIOs Say Corporate Directors Are Clueless About IT Our exclusive research shows that boards of directors still don't understand the role that IT can play in driving business innovation. It's the CIO's job to change that. |
CIO
November 14, 2012
Kim S. Nash |
Boards Want to Learn About Emerging IT Issues Directors admit they aren't adequately engaged in topics such as social media and IT-enabled business innovation |
CIO
November 14, 2012 |
CIOs Give Vendors Low Marks on Partnership A new index from the CIO Executive Council rates IT suppliers on 20 characteristics of truly strategic partners |
CIO
November 14, 2012
Maryfran Johnson |
CIOs: You Can Rescue Your Board Members of the board of directors are dangerously undereducated about IT. We have advice on how to fix that (in ways that will resonate with the directors and not scare them off). |
CIO
November 14, 2012
Gary Beach |
Are CIOs Losing Control of Tech Spending? Research shows that a lot of corporate spending for technology (like robotics and embedded chips) is outside the CIO's purview. CIOs need to step up and become "chief digitization officers." |
CIO
November 14, 2012
Ron Van Kemenade |
A CIO Learns That Efficiency Isn't Enough A banking CIO works with the CMO and discovers that complex financial transactions can be quite emotional for the customer. Good technology can help build trust and improve the customer experience. |
CIO
November 14, 2012
Kim S. Nash |
Avis Installs a Smarter Voice-Response System The rental-car company rolls out a voice-response system with tailored menus that anticipate what the customer will want to do next. |
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