Technology Management

Magazine articles on organizing and integrating technology systems.

Old Articles: <Older 10981-10990 Newer>

CIO October 19, 2012 Stephanie Overby	Cloud Services Continue to Shake Up IT Outsourcing Industry Growth in business-provisioned cloud contracts, particularly in HR, could outpace traditional IT outsourcing, rattling traditional IT service providers.
HBS Working Knowledge October 19, 2012	Digital Technology's Profound Game Change for Marketers Within a few years, chief marketing officers will spend more on technology -- digital marketing -- than CIOs. It is clear that technology is radically transforming the marketing function and the role of the marketing professional.
CRM October 15, 2012 Judith Aquino	Source Metrics Releases Integrated Social Media Tool Kit Platform offers social publishing, campaign management, monitoring features, and more.
CRM October 12, 2012	CRM Idol 2012 Announces Finalists Seven global companies make it to the last round in the second annual competition for innovation in CRM and related industries.
Information Today October 18, 2012	HarperCollins, Publishing Technology to Build Global Product Manager HarperCollins Publishers, a subsidiary of News Corp., announced that it will roll out a new global publishing system, one of the largest undertakings of its kind to be implemented by a trade publisher.
CRM October 12, 2012 Carol Borghesi	Want to Put Customers First? Go Mobile First In the telecom industry, savvy marketers are beginning to embrace the role of customer retention with as much enthusiasm as acquisition, and are finding that the mobile platform is their new BFF.
CRM October 8, 2012 Judith Aquino	Google Introduces AdWords Business Credit In an effort to make its Google AdWords product more appealing to small and midsized businesses, Google announced yesterday the launch of AdWords Business Credit, a credit card that lets business owners purchase AdWords campaigns.
HBS Working Knowledge October 15, 2012 Maggie Starvish	Why Business IT Innovation is So Difficult Harvard Business School professor Kristina Steffenson McElheran studies the effect of information technology on business process innovation. It's a topic, she is sometimes told, that is, well, less than exciting.
CRM October 3, 2012 Leonard Klie	Oracle Gets Social with Its Cloud Offerings Big Red is adding a social media component to all of its Fusion apps.
CIO October 12, 2012 Maryfran Johnson	What It Takes to Improve CIO Tenure CIOs, with their 5-year average tenure, are on the low end of the spectrum when compared to the longevity of their colleagues in the C-suite.
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