Strategy & Management

Magazine articles on business strategy, management and leadership.

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Inc. September 2007 Patrick J. Sauer	How I Did It: Alexander Tabibi, CEO, Pets United Alexander Tabibi says that building online spaces for enthusiasts is a lot less emotionally draining than his previous career -- as a cancer doctor.
Inc. September 2007 Ryan McCarthy	How I Did It: Mike Broderick, CEO, Turning Technologies Turning Technologies has combined the PowerPoint presentations with audience response technology, creating a successful interactive teaching tool.
The Motley Fool August 28, 2007 Selena Maranjian	The Green Giants of Wall Street Which companies are doing their part to help the environment? Investors, a few risks early on for eco-friendly firms may pay off later.
HBS Working Knowledge August 27, 2007 John Quelch	Mattel: Getting a Toy Recall Right Mattel deserves praise for stepping up to its responsibilities as the leading brand in the toy industry.
Job Journal August 26, 2007 Michael Kinsman	Career Pros: No Cure for Healthcare Costs? Has healthcare coverage become too costly for employers to provide?
Inc. September 2007 Susan Greco	A World Without Bestsellers There's strong evidence that on the Internet, a whole new strategy of selling is needed. The old 80-20 rule, that 80 percent of a company's sales come from the top 20 percent of its products, no longer seems to apply online.
Inc. September 2007 Kermit Pattison	The Mortgage Business Was Sliding. But Salespeople Still Raked In Big Fees. Changing loan officer compensation from a commission-based structure to a salary-based structure can save in expenses, and surprisingly, it can increase sales as well. Read about one mortgage company's experience.
Inc. September 2007 Patrick J. Sauer	Competing With Adobe ARTS PDF, the Australian make of Acrobat plug-ins, decides to compete against Adobe, its largest customer, by creating a cheaper alternative to Acrobat PDF software. It was a huge risk. Has the strategy paid off?
Inc. September 2007 Liz Lange	Ask Liz Lange If yours is the type of company that doesn't get repeat customers, you have to have a love affair with each customer you serve, because you need her to recommend you to her friends. Your most important marketing tool is the customer experience.
Inc. September 2007 David H. Freedman	What's Next: The Cost of Competence When people get very good at doing things a certain way, they become surprisingly inept at learning new skills when changing conditions demand it.
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