Strategy & Management

Magazine articles on business strategy, management and leadership.

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Fast Company August 2002 Fara Warner	Nike's Women's Movement Can a famously high-testosterone company, built on brash ads and male athletic fantasies, finally click with female customers? That's the challenge behind Nike Goddess, whose goal is a once-and-for-all shift in how the company sells to, designs for, and communicates with women.
Fast Company August 2002 Scott Kirsner	Can TiVo Go Prime Time? TiVo Inc. has what every young company dreams of: smart executives, a killer product, famous customers, a huge potential market. But is it a business? Will it ever be? And if a company as savvy as TiVo can't break through, who can? A case study in the promise and perils of innovation.
Fast Company August 2002 Curtis Sittenfeld	She's a Paper Tiger Is your office a mess? Is your company cluttered? Then don't mourn, organize! Barbara Hemphill teaches companies and their executives how to do more with less paper.
Fast Company August 2002 Fara Warner	In a Word, Toyota Drives for Innovation "Oobeya" is Japanese for "big, open office" -- and it's Toyota's system for cutting costs and boosting quality. It's also the secret behind the redesign of one of history's best-selling cars.
Fast Company August 2002 Christine Canabou	Books That Matter: David Neeleman A book recommendation from David Neeleman, of JetBlue Airways Corp.
Fast Company August 2002 Harriet Rubin	Desperately Seeking Vernon If power resides in personal networks, when it comes to boards of directors, Vernon Jordan is America's most powerful man. So where the heck is he?
Fast Company August 2002 Keith H. Hammonds	Handle With Care How UPS handles packages starts with how it handles its people. Here are five lessons on the art of delivering for your people.
CIO July 15, 2002 Christopher Koch	Take Control Consultants Fed up with the failure of consultant-led enterprise software projects, CIOs are demanding more (and less) from the big consultancies or doing without them altogether.
CIO July 15, 2002 Ben Worthen	And Now for the Good News... CIOs who survive the trials of Chapter 11 often find a clarity of purpose and a chance to prove IT's value.
CIO July 15, 2002 Tracy Mayor	A Buyer's Guide to IT Value Methodologies It's entirely possible to quantify, qualify and prioritize the ways IT contributes to the bottom line. Here's a roundup of several tools to help you do just that.
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